Aveda Men Pure‑Formance Grooming Clay is a lightweight styling clay that delivers strong, pliable hold and natural matte texture using a 92% naturally derived formula. This grooming clay was formulated for men's hair to add textured definition without shine or heaviness. The lightweight base...

Aveda Rosemary Mint Purifying Shampoo and Weightless Conditioner is a clarifying two-piece set that deeply cleanses buildup while adding lightweight detangling and shine for normal to oily, fine-to-medium hair. This set pairs a micelle-rich clarifying shampoo with a featherlight conditioner to refresh hair without...

Aveda Volumizing Hair Tonic is a lightweight styling spray that builds weightless body, lift, and shine in thin, fine, and medium hair. This easily absorbed tonic is formulated with 92% naturally derived ingredients including certified organic aloe and wheat amino acids to enhance hair...

Aveda Cherry Almond Softening Shampoo gently cleanses while restoring softness, shine and weightless bounce with 97% naturally derived ingredients. This salon-quality shampoo blends babassu and coconut-derived cleansers with cherry blossom and sweet almond oil to hydrate and smooth normal to dry hair. Free of...

Aveda Texture Tonic is a sugar-and-salt texturizing spray that creates piecey, beachy texture and natural-looking definition on wet or dry hair. Aveda's Texture Tonic combines cane sugar, Epsom salt and babassu to add touchable texture and soft hold without stiffness. Designed for all hair...

Aveda Men Pure-Formance Thickening Paste is a 91% naturally derived styling paste that instantly makes hair appear thicker while delivering a pliable, natural-looking hold. A practical multi-use paste designed for men's hair, this formula centers on amla, a plant-derived ingredient that helps each strand...

Aveda Brilliant Humectant Pomade is a moisture-attracting styling pomade that defines waves, curls and coils while adding shine and softness. This lightweight, humectant-rich pomade is formulated to draw and hold moisture at the hair surface so textured hair looks defined and feels softer. It...

Aveda Blue Malva Shampoo is a purple-toned, 95% naturally derived cleanser that reduces brassiness and gradually restores cool, silvery brightness to gray and blonde hair. Formulated with blue malva and coneflower, this bestselling Aveda shampoo is designed to neutralize warm yellow, orange and brassy...

Aveda Confixor Liquid Hair Gel is a lightweight styling gel that delivers medium hold and visible definition while conditioning fine to medium hair. Designed for everyday styling, Confixor blends a breathable liquid texture with wheat protein to help fortify strands as you shape curls,...

Aveda Invati Ultra Advanced Exfoliating Shampoo Rich is a richly lathering, salicylic-acid–based shampoo formulated to gently exfoliate and cleanse medium-to-thick thinning hair and normal-to-oily scalps. This shampoo is the first step in Aveda's four-step Invati Ultra Advanced system, created to address hair thinning by...

Aveda Flax Seed Aloe Strong Hold Sculpturing Gel is a high-control styling gel that sculpts medium to thick hair into slicked-back looks, defined updos, and glossy styles while adding body and shine. Designed for professional styling and everyday use, this sculpturing gel combines flax...

Aveda Men Pure-Formance Grooming Cream is a lightweight, 94% naturally derived styling cream that provides medium hold, definition, moisture and natural shine without heaviness. This nourishing grooming cream was developed for men's hair to make everyday styling faster and look more natural. The formula...

Aveda Shampure Nurturing Shampoo is a gentle, daily cleanser that nourishes fine to medium hair while delivering the brand’s calming Shampure aroma. This formula balances lightweight hydration with a clean rinse, using 96% naturally derived ingredients (per ISO 16128) and abyssinian oil to impart...

Aveda Be Curly Advanced Conditioner is a silicone-free, 97% naturally derived conditioner that instantly moisturizes, improves detangling, and enhances curl definition for curly, coily, and wavy hair. This lightweight yet rich conditioner was formulated specifically for textured hair to add slip for easier detangling,...

Aveda Be Curly Advanced Curl Enhancer Cream is a silicone-free styling cream that defines curls and waves while adding hydration, shine, and noticeable frizz control. This lightweight cream is formulated for curly and wavy hair to enhance natural curl pattern and improve manageability. Made...

Aveda Be Curly Advanced Shampoo is a creamy, sulfate- and silicone-free cleanser designed to remove buildup while preserving moisture and enhancing curl definition for wavy, curly, and coily hair. This shampoo builds a gentle, hydrating foundation for wash day. Its 94% naturally derived* formula...

Aveda Damage Remedy Daily Hair Repair is a lightweight leave-in cream that instantly detangles, helps repair visible damage, and defends hair from heat up to 450°F. This daily leave-in concentrates botanical proteins and oils—quinoa protein, soy protein and macadamia oil—into an easy-to-use styling step...

Aveda Control Paste is a medium-hold, pliable pomade that builds piecey texture and messy, matte styles while leaving a subtle botanical aroma. Designed for dry styling, this 2.5-ounce jar of Aveda Control Paste sculpts hair with flexible hold and high texture without shine. Its...

A lightweight oil concentrate that instantly boosts shine, smooths frizz, and shields hair from heat while layering a calming botanical scent. This concentrated hair oil from Aveda blends Tsubaki seed oil and daikon seed oil with a signature botanical aroma to give hair immediate...

Aveda Nutriplenish Leave-In Conditioner is a lightweight, 98% naturally derived spray that instantly hydrates, detangles and shields hair for up to 72 hours while protecting against heat up to 450°F. Light in texture but rich in replenishing ingredients, this leave-in conditioner from Aveda is...