VIRTUE Un-Frizz Leave-In Treatment for Curly Hair — Sulfate-Free, Alpha Keratin 60ku Smoothing

VIRTUE Un-Frizz Leave-In Hair Treatment is a lightweight, leave-in cream that smooths, defines curls and blocks humidity to reduce frizz for all hair types.

Lightweight and formulated with VIRTUE's patented Alpha Keratin 60ku protein, this leave-in treatment melts into wet or dry hair to fill cuticle gaps, soften strands, and deliver a natural-looking finish without heavy waxes or oily residue. Sulfate-free and safe for color- or chemically-treated hair, Un-Frizz combines conditioning performance with a fresh herbal-citrus scent that layers well with other styling products.

How does Un-Frizz reduce frizz without weighing hair down?

The formula uses Alpha Keratin 60ku protein to bind to the hair surface, smoothing rough patches along the cuticle so strands lie flatter and reflect light more evenly. That targeted repair effect provides slip and softness without creating a greasy film, making it suitable for both fine and thicker textures.

• Alpha Keratin 60ku fills cracks and smooths crevices on the cuticle.
• Light, non-greasy base absorbs quickly into wet or dry hair.
• No heavy waxes—maintains natural movement and volume.

Can I use Un-Frizz on color-treated or chemically processed hair?

Yes. The Un-Frizz formula is free of sulfates, parabens, phthalates, synthetic colors, and dyes, and is designed to be gentle on color-treated and chemically processed strands. It conditions without stripping color or adding harsh detergents.

• Color-safe formulation preserves dye vibrancy.
• Gluten free and cruelty free for conscientious users.
• Suited for hair that has been relaxed, permed, or chemically treated.

When and how should I apply this leave-in treatment?

Apply to clean, towel-dried hair for best results, or smooth a small amount through dry strands to tame flyaways and add definition. Start with a pea-to-dime-sized amount and increase for thicker hair; distribute evenly from mid-lengths to ends, then style as usual.

• Use on wet hair to detangle and set definition before styling.
• Smooth lightly over dry hair to refresh and control frizz during the day.
• Comb or finger-rake product through hair for even coverage.

What does Un-Frizz smell like and what are the ingredient highlights?

The scent blends herbal, fruity, and citrus notes with lavender and mint essential oils for a restorative, fresh aroma that isn’t overpowering. The standout ingredient is Alpha Keratin 60ku, which targets structural smoothing; the overall ingredient set avoids sulfates and synthetic dyes for a cleaner profile.

• Herbal-citrus fragrance with lavender and mint essential oils.
• Patented Alpha Keratin 60ku protein for cuticle smoothing.
• Free from sulfates, parabens, phthalates, synthetic colors, and dyes.

Who is this for? VIRTUE Un-Frizz Leave-In Hair Treatment is built for anyone who wants softer, smoother hair with less frizz—ideal for curly, wavy, and straight hair that reacts to humidity or needs extra slip for styling. It's also a practical choice for people with color-treated or chemically processed hair who prefer lightweight, non-greasy finishes and cleaner ingredient profiles. Use it daily or as-needed to maintain definition and control without sacrificing natural movement.

Ingredients

Aqua (Water, Eau), Dimethicone, Propanediol, Butylene Glycol Dicaprylate/Dicaprate, Isononyl Isononanoate, Cyclopentasiloxane, Behenyl Alcohol, Cetearyl Alcohol, Glycine Soja (Soybean) Oil, Sodium Acrylates Copolymer, Stearic Acid, Keratin, Tocopherol, Phospholipids, Citrus Paradisi (Grapefruit) Fruit Extract, Madecassoside, Asiaticoside, Polysorbate 60, Lecithin Parfum (Fragrance), Glycerin, Ethylhexylglycerin, Phenoxyethanol, Disodium EDTA, Citric Acid, Linalool, Limonene, Coumarin, Benzyl Salicylate.