Rimmel Stay Matte Liquid Lip Color — 500 Fire Starter Vivid Red, Lightweight 12‑Hour Waterproof Matte

Rimmel Stay Matte Liquid Lip Color is a lightweight, full-coverage liquid lipstick in shade 500 Fire Starter that delivers a touch-proof, waterproof matte finish that lasts up to 12 hours.

Designed for bold, long-wearing color, this Rimmel London liquid lipstick combines a high-pigment formula with a featherlight feel so lips look richly matte without drying down uncomfortably. The intuitive applicator lays down opaque coverage in a single sweep, and the formula resists smudging and transfer while staying comfortable through the day. Ideal for everyday wear or a statement look, Fire Starter is a vivid red that complements warm and neutral skin tones.

How long will the color stay put during a busy day?

The formula is engineered for extended wear, holding intense color for up to 12 hours under normal activities. It’s water- and touch-resistant so you won’t need frequent touch-ups after eating or light activity. Finish may vary with heavy rubbing or oil-based makeup removers.

• Up to 12-hour wear time under typical conditions
• Resists light water contact and everyday smudging
• Maintains rich pigment without multiple reapplications

Does it feel heavy or dry on the lips?

Rimmel Stay Matte Liquid Lip Color is formulated to be lightweight and comfortable on the lips, avoiding the stiff, cakey feel of some matte lip products. While it sets to a matte finish, the texture keeps flexibility so lips move naturally. For very dry lips, apply a light balm beforehand to smooth the surface for best results.

• Featherlight texture that dries to matte without hardness
• Flexible film that moves with natural lip motion
• Compatible with a pre-application balm for extra comfort

How do I apply it for flawless, even coverage?

Start with clean, exfoliated lips to allow the product to lay down evenly. Use the tapered applicator to outline the cupid’s bow and define corners, then fill in with a single sweeping stroke for full opacity. For sharper edges, clean up with a concealer brush or pair with a matching lip liner.

• Exfoliate and moisturize lightly before application
• Use the applicator tip for fine lines and the flat side to fill in
• Clean edges with concealer or coordinate with a lip liner

Will this shade suit different skin tones and looks?

Shade 500 Fire Starter is a vivid red designed to be versatile across a variety of complexions, from fair to deeper tones. It can be worn as a classic daytime pop of color or intensified for evening looks. Pair it with neutral eye makeup for a focal-lip appearance or bold eyeliner for a dramatic finish.

• Bright red that complements warm and neutral undertones
• Works for daytime or evening looks depending on styling
• Coordinates easily with minimal eye makeup or bold accents

Who is this for? If you want a high-impact matte lip that delivers opaque color in one stroke and stands up to a busy day, Rimmel Stay Matte Liquid Lip Color in 500 Fire Starter is a reliable option. It’s suitable for anyone who prefers a lightweight matte finish with strong staying power—ideal for commuters, professionals, performers, and anyone seeking bold, low-maintenance color.

Ingredients

ISODODECANE, POLYETHYLENE, BIS-CARBOXYDECYL DIMETHICONE, C9-12 ALKANE, POLYPROPYLENE, QUATERNIUM-90 SEPIOLITE, PHENYL TRIMETHICONE, TRIMETHYLSILOXYSILICATE, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, QUATERNIUM-90 MONTMORILLONITE,COCO-CAPRYLATE/CAPRATE, SILICA DIMETHYL SILYLATE, PHENOXYETHANOL, CAPRYLYL GLYCOL, PARFUM/FRAGRANCE,TRIETHOXYCAPRYLYLSILANE, BENZYL BENZOATE, UNDECYLENIC ACID, SILICA, BENZYL SALICYLATE, BENZYL CINNAMATE, LINALOOL, CINNAMYL ALCOHOL, [May Contain/Peut Contenir/+/-:IRON OXIDES (CI 77491, CI 77492, CI 77499), TITANIUM DIOXIDE (CI 77891), D&C RED NO. 7 CALCIUM LAKE (CI 15850), FD&C BLUE NO. 1 ALUMINUM LAKE (CI 42090), FD&C YELLOW NO. 5 ALUMINUM LAKE (CI 19140), MICA, D&C RED NO. 6 BARIUM LAKE (CI 15850)].