PURA D'OR Biotin Shampoo for Thinning Hair, 16 fl oz — 2X Concentrated Aloe Vera Formula, Sulfate‑Free

PURA D'OR Clinically Formulated Biotin Shampoo is a 2x concentrated, aloe vera–based daily cleanser designed to help fortify thinning hair while hydrating and adding volume.

This shampoo combines a proprietary, twice-concentrated blend of 17+ botanical and active ingredients around a nutrient-rich aloe vera base. It is crafted as a multi-purpose daily product that can be used as shampoo, conditioner and body wash, and is formulated without sulfates or parabens. The concentrated formula focuses on hair strength, moisture and visible fullness while maintaining a gentle profile suitable for routine use by men and women.

What makes this shampoo different from ordinary daily cleansers?

The formula uses an organic aloe vera base instead of plain water and includes a higher concentration of targeted actives like biotin along with herbal extracts. That combination aims to deliver conditioning and targeted nutrient support in each wash without harsh surfactants. The absence of sulfates and parabens helps preserve hair softness and scalp comfort for frequent use.

• 2x concentrated proprietary blend of 17+ active botanicals and oils
• Biotin plus nettle, pumpkin seed and black cumin seed oil
• Organic argan oil, vitamin E and tea tree for moisture and scalp care
• Sulfate- and paraben-free; aloe vera base for hydration

How should I use it in my everyday routine?

Use this product as a daily shampoo, or as a three-in-one when you prefer a simplified routine. Massage a small amount into wet hair and scalp, lather, then rinse thoroughly; repeat if needed. It can also be left on briefly as a conditioning step before rinsing for added softness.

• Apply to wet hair, work into a gentle lather, rinse fully
• Safe for daily use on most hair types; repeat wash if desired
• Use sparingly on color-treated hair and rinse well to preserve tone
• Works as shampoo, light conditioner and body wash when needed

What results can I reasonably expect and in what timeframe?

This shampoo is clinically tested to support improvements in hair strength and visible fullness for some users, though individual outcomes vary. It’s designed to reduce breakage and add body by improving hair moisture and resilience over routine use. Consistent use over weeks is typically required to notice substantive cosmetic changes in volume and texture.

• Enhanced manageability and reduced breakage with regular use
• Improved moisture, shine and hair body from botanical oils
• Visible fullness may develop after several weeks of consistent application
• Results vary by individual hair condition and routine

Are there any ingredients to watch for if I have a sensitive scalp?

The formula omits sulfates and parabens, which lowers the risk of drying or irritating many scalps. It contains botanical oils and extracts—beneficial for many, but potentially sensitizing for those with specific plant allergies. Patch testing a small amount before full application is recommended if you have known sensitivities.

• Sulfate- and paraben-free to reduce common irritants
• Contains tea tree oil and botanical extracts—may sensitize some users
• Patch test on the inner forearm if you have allergy concerns
• Discontinue use if persistent irritation occurs and consult a professional

Who this is for: PURA D'OR Clinically Formulated Biotin Shampoo is aimed at people seeking a concentrated, botanical-backed daily cleanser that supports hair strength and fuller-looking strands. It suits men and women who prefer an aloe vera–based product with nourishing oils, those simplifying their routine with a 3-in-1 option, and anyone avoiding sulfates and parabens. If you have specific scalp conditions or severe sensitivities, consult a dermatologist before switching products.

Ingredients

Decolorized Aloe Barbadensis (Aloe Vera) Leaf Juice*, Sodium Laurylglucosides Hydroxypropylsulfonate, Hydroxypropyl Bis-Hydroxyethyldimonium Chloride, Cocamidopropyl Hydroxysultaine, Sodium Cocoamphoacetate, Polyquaternium-73, Cocamide Mipa, Melaleuca Alternifolia (Tea Tree) Leaf Oil*, Argania Spinosa (Argan) Kernel Oil*, Biotin (Vitamin H), Nigella Sativa (Black Cumin) Seed Oil, Cymbopogon Flexuosus (Lemongrass) Oil*, Emblica Officinalis (Amla) Oil*, Grateloupia Elliptica (Red Korean Seaweed) Extract, Urtica Dioica (Nettle) Leaf Extract, Serenoa Serrulata (Saw Palmetto) Extract, Cedrus Atlantica (Cedarwood) Bark Oil*, Rosmarinus Officinalis (Rosemary) Leaf Oil*, Salvia Sclarea (Clary Sage) Oil*, Polygonum Multiflorum (He Shou Wu) Root Extract, Citrus Limon (Lemon) Peel Oil*, Citrus Grandis (Grapefruit) Seed Extract*, Hibiscus Sabdariffa (Hibiscus) Flower Extract, Niacin, Cucurbita Pepo (Pumpkin) Seed Oil, Pygeum Africanum Extract, Zinc Gluconate, Tocopherol (Vitamin E), Soy Isoflavones**, Beta-Sitosterol, Camellia Sinensis (Green Tea) Leaf Extract, Xylityl Sesquicaprylate, Lactobacillus Ferment, Salix Nigra (Willow) Bark Extract, Citric Acid. *Certified Organic Ingredients **NON-GMO