ORIBE Bright Blonde Shampoo — 8.5 oz violet-toned color-safe cleanser for brass control and UV protection

Oribe Bright Blonde Shampoo is a violet-toned, sulfate-free cleanser that neutralizes brass and yellow tones while adding shine and UV protection to blonde, silver, and highlighted hair.

This luxurious 8.5 oz shampoo uses purple pigment, reflective pearl, and plant-based extracts to brighten highlights, preserve color, and help hair look luminous without stripping treatments. Formulated to be color- and keratin-treatment-safe, it combines gentle coconut and corn-derived cleansers with Oribe’s Signature Complex to defend against environmental stressors and maintain optimal tone.

How quickly will it reduce brassiness and yellow tones?

You’ll notice improved tonality after the first few washes, with the violet pigments counteracting warm undertones and reflective pearl enhancing brightness. Results build with consistent use, especially when paired with complementary Oribe color-care products.

• Immediate toning from pure violet pigment
• Reflective pearl adds perceived shine and luminosity
• Daily-safe formula for ongoing brass control
• Gentle surfactants avoid over-drying processed hair

Is it safe for color-treated, keratin, or delicate silver hair?

Yes — the formula is designed to be color- and keratin-treatment-safe so it won’t strip salon color or compromise smoothing services. Multi-UV protection and antioxidant-rich extracts help reduce fading and defend fragile strands from photoaging.

• Sulfate-free cleansing protects color longevity
• UV filters reduce sun-driven fading
• Flax and garden cress extracts help conserve melanin and protect from pollutants
• Recommended for natural blonde, highlighted, silver, and color-treated hair

What key ingredients support shine, repair, and protection?

Oribe combines botanical extracts with targeted pigments: Purple Orchid and Edelweiss help condition and defend, while lemon, ginger root, and chamomile optimize brightness. Coconut- and corn-derived cleansers provide effective yet mild cleansing, preserving moisture and color clarity.

• Oribe Signature Complex (Watermelon, Lychee, Edelweiss) for antioxidant defense
• Pigmented violet and reflective pearl to neutralize brass and boost sheen
• Brightening Complex (Lemon, Ginger Root, Chamomile) for tonal enhancement
• Purple Orchid, Swiss Garden Cress, and Flax Extract for conditioning and protection

How should I use it in my routine for best results?

Apply to wet hair, lather, and leave for one to three minutes for extra toning before rinsing; repeat if needed. Use as part of a color-care regimen alongside Oribe conditioners or masks and limit sun exposure to prolong tone.

• Use 1–3 times weekly or daily for maintenance, depending on brassiness
• Leave on briefly for deeper toning when needed
• Follow with a hydrating Oribe conditioner or treatment
• Combine with UV-protective styling products for extra defense

Who is this for: Oribe Bright Blonde Shampoo is ideal for anyone seeking to maintain cool, luminous blonde or silver tones without harsh sulfates — from natural blondes and highlighted guests to those with silver or gray hair who want to reduce yellowing while preserving color treatments and improving surface shine. Cruelty-free, vegan, and gluten-free, it suits clients who prioritize performance and premium salon-quality ingredients in their color-care routine.

Ingredients

Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Sodium Lauroyl Sarcosinate, Cocamide MIPA, Glycerin, Capryloyl/Caproyl Methyl Glucamide, Lauroyl/Myristoyl Methyl Glucamide, Dimethicone, Acrylates/Beheneth-25 Methacrylate Copolymer, Polyglyceryl-3 Caprate, Glycol Distearate, Pentylene Glycol, Propylene Glycol, Parfum/Fragrance, Sodium Lauroamphoacetate, Palmitamidopropyltrimonium Chloride, Amodimethicone, Coconut Acid, Divinyldimethicone/Dimethicone Copolymer, Sodium Isethionate, Guar Hydroxypropyltrimonium Chloride, Hydroxyacetophenone, Benzoic Acid, Sodium Benzoate, Trisodium Ethylenediamine Disuccinate, Disodium EDTA, Panthenol, Polyquaternium-7, Laureth-23, Laureth-4, Cetrimonium Chloride, Trideceth-15, Trideceth-3, Rice Oil Glycereth-8 Esters, Sunflower Seed Oil Glycereth-8 Esters, Quaternium-95, Sorbitol, Silicone Quaternium-22, Phenoxyethanol, Citric Acid, C12-13 Pareth-23, C12-13 Pareth-3, Salicylic Acid, Propanediol, Dipropylene Glycol, Butylene Glycol, Stearic Acid, Cocamidopropyl Betaine, Alcohol, Chamomilla Recutita (Matricaria) Flower Extract, Acetic Acid, Citrus Limon (Lemon) Fruit Extract, Lavandula Angustifolia (Lavender) Flower Extract, Zingiber Officinale (Ginger) Root Extract, Cystine Bis-PG-Propyl Silanetriol, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Oryza Sativa (Rice) Seed Protein, Hydrolyzed Vegetable Protein, Phytic Acid, Leontopodium Alpinum Extract, Oryza Sativa (Rice) Extract, Amber Extract, Citrullus Lanatus (Watermelon) Fruit Extract, Gluconolactone, Potassium Sorbate, Citrulline, Ethylhexylglycerin, Rhodiola Rosea Root Extract, Caesalpinia Spinosa Gum, Litchi Chinensis Pericarp Extract, Moringa Oleifera Seed Extract, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Hydrolyzed Linseed Extract, Pisum Sativum (Pea) Extract, Disodium Phosphate, Lecithin, Calcium Gluconate, Benzyl Alcohol, Lepidium Sativum Sprout Extract, Limonene, Hexyl Cinnamal, Linalool, CI 60730 (Ext. Violet 2).