NYX PROFESSIONAL MAKEUP Smushy Matte Lip Balm Tinted Lip Moisturizer — Soft Smile (Soft Nude), Buildable Hydrating Matte

NYX PROFESSIONAL MAKEUP Smushy Matte Lip Balm in Soft Smile delivers a cushiony, buildable wash of soft-focus nude color with a lightweight, diffused matte finish.

This tinted lip moisturizer blends the comfort of a balm with the look of a soft matte lipstick. Formulated without animal testing and made vegan, the Smushy Matte Lip Balm layers easily for subtle to intensified color while ingredients like mochi rice powder and sugar ceramides help smooth and blur the lip surface. The texture applies like a lip balm but dries to a velvet-like, soft-focus finish that works for everyday looks and on-the-go touch-ups.

How does Smushy Matte Lip Balm feel on the lips?

It wears like a cushiony lip balm that settles into a soft, blurred matte rather than a flat, drying matte. The lightweight feel keeps lips comfortable for extended wear without heavy waxiness.

• Soft, smushy texture that glides on like a balm
• Lightweight formula for comfortable all-day wear
• Buildable color from sheer wash to medium opacity
• Soft-focus finish that minimizes fine lip lines

What makes the formula different from regular lipsticks?

Smushy Matte combines moisturizing actives with a tinted balm delivery, offering hydration and a muted matte look in one product. It’s designed to blur and cushion rather than fully stain or set like a transfer-proof liquid lipstick.

• Infused with mochi rice powder for a velvety texture
• Sugar ceramides contribute to smoothness and barrier support
• Vegan and PETA-recognized cruelty-free formulation
• Non-sticky, balm-like application that layers easily

Which shades and finishes should I expect from Soft Smile?

Soft Smile is a soft nude with warm undertones for an everyday neutral look. The Smushy range includes 12 shades across nudes, peaches, blushes, and deeper tones so you can pick a subtle daytime color or layer for evening wear.

• Soft Smile: gentle warm nude for natural enhancement
• 12-shade lineup for variety and mix-and-match options
• Sheer-to-buildable coverage to suit different moods
• Diffused matte finish suitable for minimal or full makeup

How should I apply and maintain the look?

Apply directly from the bullet for a quick wash of color, or press onto a lip brush for more precision. Reapply as needed; it layers well and can be combined with liners or glosses for dimension.

• Swipe one even layer for a natural tint
• Blot or add layers to deepen color intensity
• Pair with a lip liner for defined edges or a gloss for shine
• Store in a cool place to preserve texture and payoff

Who is this for? If you want a fuss-free lip product that blends hydration with a modern, soft matte appearance, Smushy Matte Lip Balm in Soft Smile is tailored for everyday wearers, makeup minimalists, and anyone who prefers a comfortable, buildable nude that enhances natural lip tone. It suits people seeking vegan, cruelty-free cosmetics and those who like to switch between sheer and slightly stronger finishes without sacrificing comfort.

Ingredients

Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Barium Sulfate, Polyglyceryl-2 Triisostearate, Tribehenin, Acrylates Copolymer, Peg-10 Dimethicone, Butyrospermum Parkii Butter / Shea Butter, Parfum / Fragrance, Ceramide Np, Tocopheryl Acetate, Oryza Sativa Powder / Rice Powder, Dehydroacetic Acid, Benzyl Benzoate