L'Oreal Paris Colour Riche Blurred Matte Lipstick — Cherry Charm, Moisturizing Argan Oil & Soft‑Focus Finish

This lipstick reimagines matte by combining a soft-focus, blurred finish with nourishing ingredients like argan oil and vitamin E. The texture glides on like a balm, layers without drying, and subtly softens the look of lip edges for a contemporary 'blurry lip' effect. Cherry Charm is a vibrant shade in the Colour Riche Blurred Matte line, suitable for everyday looks and evening styles alike.

How does this formula keep lips hydrated without looking glossy?

The Colour Riche Blurred Matte formula balances emollients and pigments so lips feel moisturized while the finish reads matte. Argan oil and vitamin E help condition the skin, and a balm-like base prevents the chalky texture often associated with traditional mattes.

• Contains 75% caring ingredients for a soft, non-drying feel
• Balm texture spreads evenly for comfortable wear
• Matte appearance with a soft-focus effect, not a shine

What makes the finish look 'blurred' instead of flat?

The blurred matte effect comes from light-diffusing components in the formula that soften edges and reduce the sharp contrast of lip lines. Rather than a sharp lip outline, the color appears seamlessly integrated with the natural lip border for a modern, lived-in look.

• Soft-focus pigments diffuse light and obscure hard edges
• Buildable coverage allows for a subtle to bold blur intensity
• Pairs well with blurring lip contour or a liner for varied effects

How should I apply Cherry Charm for best results?

For a natural blurred lip, start at the center of the upper lip and swipe outward toward the corners, then glide across the bottom lip. For more definition, use a Colour Riche Lip Liner or the Blurfiller Blurring Lip Contour before applying color.

• Apply one thin coat for a soft, everyday tint
• Layer two coats for richer, more opaque color without stiffness
• Use a matching liner for precision or a blurring contour for the soft-edge look

Will this shade and formula suit different skin tones?

Cherry Charm is designed to be flattering across a range of complexions; the buildable formula lets you adjust intensity to suit your preference. Because it includes moisturizing ingredients, it performs well on lips that need extra comfort or on drier skin types.

• Buildable pigmentation adapts from stain-like to full color
• Suitable for dry to normal lips thanks to conditioning oils
• Pairs well with other Colour Riche shades for mixing and layering

Who is this for: If you want the look of a contemporary matte lip without the dryness—someone who likes soft-focus edges, comfortable wear, and a lip color that layers easily—Colour Riche Blurred Matte in Cherry Charm is a strong choice. It suits users who value nourishing formulas and enjoy experimenting between a subtle blurred tint and a bolder matte finish.

Ingredients

G2018114 1 - INGREDIENTS: DIMETHICONE • HYDROGENATED POLYISOBUTENE • POLYETHYLENE • OCTYLDODECYL NEOPENTANOATE • SILICA • SUCROSE ACETATE ISOBUTYRATE • TRIMETHYLSILOXYSILICATE • STEARYL HEPTANOATE • DIMETHICONE CROSSPOLYMER • DIMETHICONE/VINYLTRIMETHYLSILOXYSILICATE CROSSPOLYMER • STEARYL CAPRYLATE • KAOLIN • LAUROYL LYSINE • SYNTHETIC FLUORPHLOGOPITE • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • PARAFFIN • SILICA SILYLATE • TOCOPHERYL ACETATE • CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE • SYNTHETIC WAX • ALUMINUM HYDROXIDE • CITRONELLOL • GERANIOL • LIMONENE • HYDROXYCITRONELLAL • TOCOPHEROL • SODIUM ACETYLATED HYALURONATE • PARFUM / FRAGRANCE ● [+/- MAY CONTAIN: CI 77491, CI 77492, CI 77499 / IRON OXIDES • CI 77891 / TITANIUM DIOXIDE • CI 15850 / RED 7 • CI 15985 / YELLOW 6 LAKE • CI 19140 / YELLOW 5 LAKE • CI 42090 / BLUE 1 LAKE • CI 45380 / RED 22 LAKE • CI 45410 / RED 28 LAKE]. (F.I.L. N70058793/2).