Goldie Locks Ultra Hydrating Shampoo — 8.45 fl oz, Sulfate-Free & Color-Safe Moisturizing Cleanser

Goldie Locks Ultra Hydrating Shampoo is a sulfate-free, protein-free moisturizing cleanser designed to gently remove buildup while preserving texture, shine, and safety for color-treated hair and extensions.

This lightweight shampoo keeps hair soft, manageable, and fresh without stripping natural oils. The formula combines biotin and ginseng to support resilient-looking strands, while marula oil and white truffle add visible shine and smoothness. Finished with a Tropical Citrus scent that leaves hair smelling bright, the product is clean, vegan, and free from sulfates, parabens, DMDM hydantoin, phthalates, gluten, and animal testing. The packaging has been updated, but the moisturizing formula that users trust remains unchanged.

How does this shampoo hydrate hair without weighing it down?

The Ultra Hydrating Shampoo balances moisture and lightness by using conditioning oils and humectant ingredients in a sulfate-free base. Instead of heavy silicones or protein fillers, it relies on marula oil and vanilla bean extract to add softness and slip while maintaining natural movement.

• Marula oil for lightweight shine and smoothness
• Vanilla bean extract for silkier-feeling strands
• Sulfate-free cleansing that avoids harsh stripping
• Protein-free formulation to prevent stiffness or crunch

Is Goldie Locks Ultra Hydrating Shampoo safe for color-treated hair and extensions?

Yes — this shampoo is formulated to be gentle on color and attachment methods. Its sulfate-free and paraben-free profile reduces the risk of premature color fading, and the protein-free approach helps protect bonding systems used with extensions.

• Sulfate-free to minimize color stripping
• Protein-free to protect extension bonds and keratin treatments
• Gluten- and DMDM-free for broader compatibility
• Cruelty-free and vegan for ethical use

What styling or hair concerns will this shampoo help address?

The shampoo helps with common daily concerns like frizz, dullness, and buildup from styling products. Regular use improves manageability and adds surface luster, making hair easier to detangle and style without adding stiffness.

• Frizz control through smoothing oils and gentle cleansers
• Added shine from white truffle and marula oil
• Reduced buildup with a gentle yet effective cleansing action
• Improved elasticity and bounce from biotin and ginseng

How should I use this shampoo for best results?

Apply a small amount to wet hair, lather gently from roots to ends, then rinse thoroughly. For heavier buildup, repeat the wash; follow with your preferred conditioner or a leave-in treatment to lock in moisture and protection.

• Work into wet hair, focusing on the scalp for cleansing
• Rinse and repeat if needed for product buildup
• Pair with a moisturizing conditioner for optimal softness
• Safe to use as part of a color- and extension-care routine

Who is this for? Goldie Locks Ultra Hydrating Shampoo suits anyone seeking a gentle, modern cleansing option that preserves color and extensions while increasing softness and shine. It’s particularly helpful for people with dry, frizz-prone, color-treated, chemically treated, or extension-wear hair who want a clean, vegan, and fragrance-finished formula. If you prefer lightweight hydration without proteins or sulfates, this shampoo offers a balanced everyday wash to maintain texture and manageability.

Ingredients

Aqua (Water/Eau), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Laureth-6 Carboxylic Acid, Fragrance/Parfum, Amodimethicone, Cocamide MIPA, Silicone Quaternium-8, Cinnamidopropyltrimonium Chloride, Glycol Distearate, Argania Spinosa Kernel Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, Vanilla Planifolia Fruit Extract, Sclerocarya Birrea Seed Oil, Panax Ginseng Root Extract, Rosa Damascena Flower Water, Tuber Aestivum Extract, Biotin, Cetrimonium Chloride, Trideceth-12, Panthenol, Glycereth-26, Octyldodeceth-20, Polyquaternium-10, Glycerin, Sodium PCA, Tetrasodium EDTA, Citric Acid, Phenoxyethanol, Coconut Acid, Sodium Lactate, Arginine, Aspartic Acid, PCA, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Histidine, Phenylalanine, Limonene, Linalool, Citral, Methylchloroisothiazolinone, Methylisothiazolinone