Dove Damage Therapy Shampoo Daily Moisture — 28 fl oz hydrating shampoo with Hyaluronic Serum & Bio-Protein Care

Dove Damage Therapy Daily Moisture Shampoo is a nourishing cleanser formulated with Hyaluronic Serum and Bio-Protein Care to hydrate and strengthen dry hair with every wash.

Give thirsty strands a renewed feeling of softness and manageability with a shampoo designed for repeated use. This Dove Daily Moisture formula pairs hyaluronic-based hydrators with a protein-building system to replenish moisture and help rebuild strand resilience. It’s intended to work as part of a three-step routine (shampoo, conditioner/mask, serum) to maximize smoothness and visible repair without weighing hair down.

How does this shampoo hydrate dry hair?

The formula includes Hyaluronic Serum, a humectant-style ingredient that helps attract and hold moisture on the hair surface, improving softness and suppleness. Regular use helps hair feel smoother and more pliable while reducing the dry, rough texture that makes styling harder.

• Hyaluronic Serum for moisture retention and softer feel
• Lightweight cleansing to remove build-up without stripping
• Leaves hair manageable from the first wash when combined with the system

What does Bio-Protein Care technology do for damaged strands?

Bio-Protein Care is formulated to support hair strength by delivering protein-building ingredients that target weakened areas. It aims to refill and reinforce the hair fiber so strands feel sturdier and show fewer signs of stress over continued use.

• Protein builders that aim to reinforce hair structure with each wash
• Designed to reduce visible signs of mechanical and styling damage
• Works best as part of the Daily Moisture three-step system

How should I use Dove Daily Moisture Shampoo for best results?

Apply to thoroughly wet hair, massage gently to create a lather, then rinse completely before following with the Daily Moisture Conditioner. For targeted repair, introduce the Hyaluronic Moisture Mask once a week and finish styling with the matching serum when needed.

• Wet hair, lather shampoo, rinse—follow with conditioner
• Use the weekly mask for deeper hydration and repair
• Complete the routine with the Daily Moisture conditioner and serum

Is this shampoo cruelty-free and suitable for routine use?

Dove formulates this shampoo without animal testing and holds PETA-approved, vegan status, making it suitable for daily or frequent use as part of a regular hair-care regimen. Its balanced cleansing and conditioning approach is intended for ongoing moisture maintenance rather than one-off fixes.

• PETA-approved and formulated vegan
• Safe for regular use to maintain hydration and manageability
• Best results when paired with other Daily Moisture products

Who is this for: Dove Damage Therapy Daily Moisture Shampoo is made for people with dry, brittle, or stressed hair who want a hydrating everyday cleanser that helps restore softness and strength. If you follow styling routines that lead to moisture loss or prefer a simple three-step system to improve smoothness, this shampoo is intended as a supportive, science-backed option to include in your regular care lineup.

Ingredients

WATER (AQUA), SODIUM C12-13 PARETH SULFATE,COCAMIDOPROPYL BETAINE,SODIUM GLUCONATE,FRAGRANCE (PARFUM), DIMETHICONOL, SODIUM CHLORIDE, CITRIC ACID, GLYCERIN,GLYCOL DISTEARATE, CARBOMER, SODIUM BENZOATE/ SODIUM LAURETH SULFATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, PPG-9,TEA-DODECYLBENZENESULFONATE/ COCAMIDE MEA, DISODIUM EDTA,PEG-45MI COCOS NUCIFERA (COCONUT) OIL, HYDROLYZED HYALURONIC ACID, HYDROLYZED soy PROTEIN/ BENZYL SALICYLATE, CITRONELLOL,HEXYL CINNAMAL, LIMONENE, LINALOOL, MICA (CI 77019), TITANIUM DIOXIDE (CI 77891)