Almay Length & Lift Mascara — Blackest Black, Hypoallergenic Lash-Lifting + Nourishing Formula

Almay Length & Lift Mascara is a nourishing, hypoallergenic mascara that lifts, separates and lengthens lashes in a clump-free, all-day wear formula.

Designed for sensitive eyes and contact lens wearers, this mascara combines a buildable, smudge-resistant formula with a lash-caring complex to create visible length and a lifted appearance without heaviness. The brush features 100% plant-derived bristles that coat lashes evenly from root to tip, while the formulation avoids common irritants and is cruelty-free and fragrance-free. Packaging includes partially recycled materials to reduce environmental impact.

How does this mascara create lift and length without clumping?

The lightweight, buildable formula layers without sticking, so you can add intensity gradually. Plant-based waxes and Pro-Vitamin B5 help condition each lash, while the bristle design separates hairs to prevent clusters and create a lifted silhouette.

• 100% plant-derived bristles for even distribution
• Lightweight, smoothing base that resists clumps
• Buildable coverage for subtle to dramatic results
• Formulated to maintain lift throughout the day

Is this safe for sensitive eyes and contact lens wearers?

Yes — the formula is ophthalmologist-tested and hypoallergenic, specifically made for those with sensitivity or who wear contacts. The mascara omits fragrances and several common preservatives and irritants to minimize eye reactions.

• Ophthalmologist-tested for eye safety
• Fragrance-free and cruelty-free
• Formulated without parabens, phthalates, SLS and other listed chemicals
• Suitable for contact lens wearers

What kind of brush does it use and why does that matter?

The wand uses bristles made entirely from plant-derived materials, engineered to reach and coat every lash. That design helps separate and define lashes while supporting a lightweight feel so lashes appear fuller without added weight.

• Plant-based bristles that comb lashes cleanly
• Brush shape reaches inner and outer corners
• Even pick-up and release of product for streak-free application
• Helps prevent flaking and smudging throughout the day

How does the formula support lash health while delivering makeup results?

Instead of purely cosmetic ingredients, this mascara includes a Lash-Caring Complex of plant-derived waxes and Pro-Vitamin B5 to help lashes look conditioned and smooth. The formulation focuses on gentle, nourishing components so lashes feel flexible rather than stiff.

• Plant-based waxes condition and smooth lash fibers
• Pro-Vitamin B5 adds moisture and flexible feel
• No added fragrances or harsh preservatives
• Daily-wear formula appropriate for regular use

Who is this for? If you want visibly longer, lifted lashes without irritation, heavy residue, or clumping, this mascara is a strong option. It suits people with sensitive eyes, contact lens wearers, and anyone who prefers clean-formula beauty with buildable coverage. It’s also a practical pick for users who want a dependable everyday mascara that balances cosmetic effect with gentler ingredients and partial recycled packaging.

Ingredients

Aqua/Water/Eau, Oryza Sativa (Rice) Bran Wax, Cyclopentasiloxane, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera/Euphorbia Cerifera (Candelilla) Wax/Cire De Candelilla, Panthenol, 1.2-Hexanediol, Aminomethyl Propanediol, Ascorbyl Palmitate, Butylene Glycol, Laureth-20, Polyvinyl Alcohol, VP/VA Copolymer, Chlorphenesin, Phenoxyethanol, Black 2 (CI 77266), Iron Oxides (CI 77499).