A leave-on hydrating lip mask by e.l.f. SKIN that soothes and smooths lips with hyaluronic acid, squalane, and castor seed oil in a lightweight, non-sticky berry-scented formula. This silky lip mask is formulated to deliver concentrated moisture for dry or chapped lips without a...

e.l.f. Luminous Putty Blush in Belize is a lightweight putty-to-powder blush that builds from a creamy application into a subtle, luminous shimmer finish. This updated version of the popular Putty Blush combines a cushiony, blendable texture with soft light-reflecting particles for a natural glow....

e.l.f. Halo Glow Liquid Filter is a multi‑use liquid complexion booster that creates a soft‑focus, dewy radiance while delivering hydration from squalane and hyaluronic acid. This lightweight, skincare‑makeup hybrid enhances skin’s natural glow without heavy coverage. Formulated with moisturizing squalane, hydrating hyaluronic acid and...

e.l.f. Camo Liquid Blush is a lightweight, high-pigment liquid cheek color that blends to a soft, dewy finish and lasts through your day. Designed to give cheeks a fresh, buildable wash of color, this liquid blush in Bronze Bombshell layers easily for either a...

e.l.f. Lip Plumping Gloss in Pink Cosmo is a high-shine, sheer-color lip lacquer that hydrates and visibly enhances lips for a fuller-looking pout. This lightweight gloss combines glossy color and conditioning ingredients so you can wear it alone for a natural, glossy finish or...

e.l.f. Hydrating Core Lip Shine in Ecstatic Deep Berry is a 2-in-1 tinted lip balm with a moisturizing heart core of vitamin E that delivers sheer color and a glossy, conditioned finish. This melting lip balm combines a softly pigmented outer layer with a...

e.l.f. Putty Bronzer in Golden Daze is a creamy putty-to-powder bronzer that blends into a natural, buildable sun-kissed glow while delivering lightweight hydration. Whether you want an all-over warm complexion or a subtle sculpted contour, this compact bronzer melts into skin for a semi-matte...

e.l.f. Putty Blush in Caribbean is a lightweight, creamy-to-powder blush that builds color for a natural, semi-matte glow while nourishing skin with argan oil and vitamin E. This soft, putty-to-powder formula from e.l.f. blurs into skin for a flushed-from-within finish without feeling heavy. Designed...

The e.l.f. Hydrating Core Lip Shine in Lovely Light Red is a 2-in-1 tinted balm with a moisturizing vitamin E heart that delivers sheer color and glossy hydration. This compact stick pairs an outer moisturizing shell with a concentrated heart-shaped core so lips look...

e.l.f. Hydrating Core Lip Shine is a 2-in-1 tinted balm with a moisturizing vitamin E heart that delivers sheer color and a glossy, conditioned finish. Designed as a melting outer tinted balm surrounding a skincare-rich heart, this lip shine combines a delicate wash of...

e.l.f. Hydrating Core Lip Shine is a dual-layer tinted balm with an outer sheer color and an inner vitamin E–rich core that delivers soft shine and everyday hydration. This melting lip balm pairs a lightly pigmented outer shell with a heart-shaped moisturizing center, designed...

e.l.f. Hydrating Core Lip Shine is a two-in-one tinted balm with a moisturizing heart core of vitamin E that delivers a sheer mauve tint and glossy, conditioned lips. Designed as a melting balm with an outer tint and a skincare-packed inner core, this lip...

e.l.f. Camo CC Cream is a multitasking color-correcting cream that delivers medium-to-full coverage with SPF 30 for a smooth, airbrushed-looking finish. This CC cream combines makeup coverage with skin-care–minded ingredients so you can even out complexion, blur imperfections, and shield skin from sun exposure...

e.l.f. Camo CC Cream is a multitasking color-correcting foundation that delivers medium-to-full coverage, SPF 30 protection, and skin-loving ingredients for a smooth, airbrushed finish. Designed to replace multiple steps in your routine, this CC cream blends coverage, broad-spectrum sun protection, and hydrating skincare actives...

e.l.f. Putty Blush in Bali is a lightweight, cream-to-powder blush that builds into a semi-matte, natural-looking flush while nourishing skin with argan oil and vitamin E. This putty-to-powder cheek color delivers a soft, island-inspired flush in a compact, blendable formula. Designed to glide on...

e.l.f. Holy Hydration! Daily Cleanser is a gentle gel-to-foam face wash that removes oil, makeup, and impurities while supporting skin hydration with hyaluronic acid and ceramides. This daily cleanser blends a lightweight gel texture that foams into a soft lather, formulated to clear pores...

e.l.f. Putty Blush in Bahamas is a lightweight cream-to-powder blush that builds from a natural flush to a semi-matte finish while delivering nourishing hydration. Bring a soft, sun-kissed warmth to your cheeks with the Bahamas shade of e.l.f.’s Putty Blush. This silky, high-pigment formula...

e.l.f. 16HR Camo Concealer is a full-coverage liquid concealer that delivers a long-wearing matte finish while hydrating and resisting creasing for up to 16 hours. This lightweight, highly pigmented formula is designed to cover dark circles, blemishes, and redness with a smooth, natural-looking matte...

This is a full-coverage, matte-finish liquid concealer from e.l.f. that hydrates, hides imperfections, and claims up to 16 hours of crease-resistant wear. Designed for targeted correcting and under-eye brightening, the e.l.f. 16HR Camo Concealer in Tan Neutral delivers a pigmented, matte finish while remaining...

e.l.f. 16HR Camo Concealer in Deep Caramel is a lightweight, full-coverage liquid concealer that delivers a matte, hydrating finish with up to 16 hours of crease-resistant wear. This high-pigment concealer from e.l.f. hides dark circles, blemishes, and redness while feeling comfortable on skin. The...