{"product_id":"wella-professionals-ultimate-smooth-shampoo-33-8-fl-oz-squalane-metal-purifier-for-frizz-control","title":"Wella Professionals Ultimate Smooth Shampoo 33.8 fl oz — Squalane \u0026 Metal Purifier for Frizz Control","description":"\u003cstrong\u003eWella Professionals ULTIMATE SMOOTH Shampoo is a detoxifying, nourishing shampoo formulated with Metal Purifier technology, squalane and omega‑9 to soften, reduce frizz and leave hair smelling of jasmine and sandalwood.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned as part of the ULTIMATE SMOOTH regimen, this 33.8 fl oz shampoo targets dry, dull and frizzy hair by removing metal build‑up while replenishing internal moisture and strengthening the hair’s outer layer. The formula is dermatologically tested, suitable for color‑treated hair and pairs with the brand’s Miracle Oil Serum, conditioner and mask for fuller benefits.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo reduce frizz and improve softness?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo combines squalane and omega‑9 fatty acids to nourish hair fibers from within and to help reconstruct a smoother outer surface. Regular use creates a more hydrated, manageable strand texture that resists humidity and friction.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSqualane restores internal moisture for suppleness\u003c\/li\u003e\n  \u003cli\u003eOmega‑9 helps replenish and fortify the hair’s exterior\u003c\/li\u003e\n  \u003cli\u003eGentle cleansers maintain softness without stripping oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does Metal Purifier technology do for my hair?\u003c\/h3\u003e\n\u003cp\u003eMetal Purifier technology is formulated to reduce metal residues that accumulate from water and environmental exposure; these residues can make hair feel dull and behave unpredictably. By detoxifying surface metals, the shampoo helps hair respond better to styling and conditioning products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHelps remove metal build‑up that dulls hair\u003c\/li\u003e\n  \u003cli\u003eImproves product performance after cleansing\u003c\/li\u003e\n  \u003cli\u003eSupports a cleaner base for follow‑up treatments like serums\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use it on color‑treated or sensitive scalps?\u003c\/h3\u003e\n\u003cp\u003eThis shampoo is dermatologically tested and formulated to be suitable for color‑treated hair, offering a balance of cleansing and protection. If you have specific scalp sensitivities, test a small area first or consult a professional stylist for personalized advice.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDermatologically tested for general compatibility\u003c\/li\u003e\n  \u003cli\u003eFormulated to preserve color vibrancy when used as directed\u003c\/li\u003e\n  \u003cli\u003eGentle lather cleanses without aggressive stripping\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use ULTIMATE SMOOTH for best results?\u003c\/h3\u003e\n\u003cp\u003eUse the shampoo as the first step in the ULTIMATE SMOOTH routine: apply to wet hair, lather and rinse thoroughly. For intense nourishment, follow with the ULTIMATE SMOOTH conditioner or weekly hair mask, and finish with the Miracle Oil Serum for added smoothness and scent longevity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, massage, rinse—repeat if needed\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner or weekly mask for deeper care\u003c\/li\u003e\n  \u003cli\u003eTop with Miracle Oil Serum to enhance smoothness and fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Wella Professionals ULTIMATE SMOOTH Shampoo suits people with dry, dull or frizz‑prone hair seeking a salon‑grade daily cleanser that detoxes and nourishes. It’s aimed at those who want improved manageability and a subtle floral‑woody scent while keeping color treated hair in mind; pair it with other ULTIMATE SMOOTH products for a complete regimen.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS\/INGRÉDIENTS\/INGREDIENTES: AQUA\/WATER\/EAU, STEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, CETYL ALCOHOL, PHENOXYETHANOL, BETAINE, PARFUM\/FRAGRANCE, PANTHENOL, ISOPROPYL ALCOHOL, PROPYLENE GLYCOL, QUATERNIUM-80, VALINE, GLYCERYL OLEATE, TOCOPHERYL ACETATE, OLEIC ACID, SQUALANE, MALIC ACID, LIMONENE, LINALOOL, AMINOMETHYL PROPANOL, HISTIDINE, CITRIC ACID, LECITHIN, ASCORBYL PALMITATE, TOCOPHEROL, HYDROGENATED PALM GLYCERIDES CITRATE.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ULTIMATE SMOOTH shampoo safe for color‑treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is dermatologically tested and designed to be suitable for color‑treated hair when used as part of your regular routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the Miracle Oil Serum with this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use the Miracle Oil Serum after shampooing and conditioning as needed; many people apply it daily to enhance smoothness and scent longevity.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":51487746851049,"sku":"B0DVD8BSBP","price":175.34,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/wella-ultimate-smooth-front-label.jpg?v=1783290327","url":"https:\/\/cervaaustralia.com\/products\/wella-professionals-ultimate-smooth-shampoo-33-8-fl-oz-squalane-metal-purifier-for-frizz-control","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}