{"product_id":"virtue-recovery-damage-reverse-hair-serum-lightweight-cream-to-serum-to-smooth-detangle-and-restore-softness","title":"VIRTUE Recovery Damage Reverse Hair Serum — lightweight cream-to-serum to smooth, detangle and restore softness","description":"\u003cp\u003e\u003cstrong\u003eVIRTUE Recovery Damage Reverse Hair Serum is a cream-to-serum treatment that quickly absorbs to smooth, detangle, and help restore softness from cuticle to core.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight formula converts from a creamy lotion into a silky serum that glides through damp or dry strands, leaving hair manageable without weighing it down. Designed to be used daily or as-needed, it targets multiple types of visible damage—breakage, dryness, and rough texture—while delivering a subtle, warm-coconut and yuzu fragrance wrapped in woods. The texture feels lightweight on application yet provides concentrated conditioning so styling stays easier and hair looks smoother after one use.\u003c\/p\u003e\n\n\u003ch3\u003eHow should I apply this serum for best results?\u003c\/h3\u003e\n\u003cp\u003eApply 2–3 pumps to either damp or dry hair, working from roots to ends to distribute product evenly. Start with a small amount and add more only where hair feels dry or damaged; it plays well as the first step in your daily routine or as a targeted treatment before styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 2–3 pumps, rub between palms, then comb through mid-lengths to ends.\u003c\/li\u003e\n  \u003cli\u003eOn damp hair: helps detangle and primes for heat styling.\u003c\/li\u003e\n  \u003cli\u003eOn dry hair: smooths flyaways and refreshes texture without greasiness.\u003c\/li\u003e\n  \u003cli\u003eDaily or as needed: lightweight formula suits frequent use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kinds of hair and damage is this serum made for?\u003c\/h3\u003e\n\u003cp\u003eThe Recovery Damage Reverse Serum is formulated for all hair types and works on common signs of damage like split ends, rough texture, and weakened elasticity. It’s not a chemical repair but a conditioning system that improves appearance and manageability for colored, heat-styled, chemically treated, or naturally dry hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated hair and many chemically processed textures.\u003c\/li\u003e\n  \u003cli\u003eEffective on fine hair because it won’t weigh strands down.\u003c\/li\u003e\n  \u003cli\u003eHelps thicker, coarser hair feel softer and more pliable.\u003c\/li\u003e\n  \u003cli\u003eSuitable for curly and straight hair looking for smoother definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the scent or finish interfere with styling or color?\u003c\/h3\u003e\n\u003cp\u003eThe serum leaves a light, polished finish that blends into styles without stickiness or heavy residue. Its fragrance is a comforting mix of creamy coconut and bright yuzu balanced by warm woody notes—noticeable but not overpowering—so it won’t mask professional color services or clash with other scented products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight, non-greasy finish that supports blowouts and air-dried looks.\u003c\/li\u003e\n  \u003cli\u003eSubtle coconut and yuzu scent layered on warm woods.\u003c\/li\u003e\n  \u003cli\u003eWorks under heat tools; apply sparingly near roots if blow-drying for volume.\u003c\/li\u003e\n  \u003cli\u003eCompatible with other VIRTUE styling and treatment products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: VIRTUE Recovery Damage Reverse Hair Serum suits anyone seeking immediate softness, easier detangling, and a smoother appearance after one use—especially people with heat or chemical damage, color-treated hair, or daily styling needs. If you want a lightweight, creamy-to-serum leave-in that can be the first step in your routine and doesn’t weigh hair down, this product is made to simplify styling and improve how hair looks and feels.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey features at a glance:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTransforms from cream to serum for fast absorption\u003c\/li\u003e\n  \u003cli\u003eDesigned for daily use or targeted treatment\u003c\/li\u003e\n  \u003cli\u003eIdeal for all hair types and various forms of damage\u003c\/li\u003e\n  \u003cli\u003eFragrance: creamy coconut, tropical yuzu, wrapped in warm woods\u003c\/li\u003e\n  \u003cli\u003eApplication: 2–3 pumps from roots to ends on damp or dry hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The serum is formulated for all hair types, including color-treated hair, and helps improve appearance without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use each time?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with 2–3 pumps; add more only to areas that feel dry or damaged to avoid weighing hair down.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"VIRTUE","offers":[{"title":"Default Title","offer_id":51489950040297,"sku":"B0CTKY1F9P","price":162.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/virtue-front-packaging-recovery-damage-reverse-serum.jpg?v=1783307034","url":"https:\/\/cervaaustralia.com\/products\/virtue-recovery-damage-reverse-hair-serum-lightweight-cream-to-serum-to-smooth-detangle-and-restore-softness","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}