{"product_id":"urban-decay-24-7-longwear-eyeshadow-single-charged-deep-blue-shimmer-vegan-up-to-12hr-crease-resistant","title":"URBAN DECAY 24\/7 Longwear Eyeshadow Single — Charged deep-blue shimmer, vegan, up to 12HR crease-resistant","description":"\u003cp\u003e\u003cstrong\u003eUrban Decay 24\/7 Longwear Eyeshadow Single in Charged is a high-pigment, vegan deep-blue shimmer eyeshadow designed to deliver velvety color, easy blending and up to 12 hours of crease-resistant wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis single-pan shadow from Urban Decay packs saturated color in a smooth, cream-like powder that’s made for layering, smudging and intense payoff. The Charged shade is a rich, electric navy with sparkle that reads vibrant on many skin tones and works across finishes—apply dry for softness or dampen for amplified shimmer. Formulated for longevity and minimal fallout, it pairs well with primer and setting spray when you want color to stay vivid through a long day or night out.\u003c\/p\u003e\n\n\u003ch3\u003eHow intense is the color payoff and will it look the same after hours?\u003c\/h3\u003e\n\u003cp\u003eThe 24\/7 Longwear formula is built for immediate, high-impact pigment that maintains its tone over time. You’ll see true-to-pan color at first swipe, and with primer it resists fading and creasing for extended wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUltra-pigmented single-pan delivers bold, even coverage.\u003c\/li\u003e\n  \u003cli\u003eVegan, velvety texture applies smoothly with minimal fallout.\u003c\/li\u003e\n  \u003cli\u003eLasts up to 12 hours when paired with primer and setting spray.\u003c\/li\u003e\n  \u003cli\u003eCharged gives a deep blue shimmer ideal for smoky or graphic looks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat application techniques give the best result with this shade?\u003c\/h3\u003e\n\u003cp\u003eYou can layer and blend Charged for both subtle washes and dramatic lids. Use fingers for maximum shimmer payoff, brushes to diffuse edges, and spray your brush lightly with setting spray when you want a foiled, metallic finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply dry for softer, buildable color; dampen for intensified shine.\u003c\/li\u003e\n  \u003cli\u003eUse a flat brush or fingertip for concentrated lid color.\u003c\/li\u003e\n  \u003cli\u003eBlend edges with a fluff brush to avoid harsh lines.\u003c\/li\u003e\n  \u003cli\u003ePair with Urban Decay Primer Potion for crease resistance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the finish work with other eyeshadow types in my kit?\u003c\/h3\u003e\n\u003cp\u003eYes — Charged layers easily with mattes, satins and metallics to create depth and dimension. Its blendable formula means you can use it as a focal lid shade or as a liner when applied with an angled brush.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMix with matte neutrals to anchor a bold lid color.\u003c\/li\u003e\n  \u003cli\u003eCombine with metallics for multi-dimensional shimmer effects.\u003c\/li\u003e\n  \u003cli\u003eUse as a smudged liner along lashes for intense definition.\u003c\/li\u003e\n  \u003cli\u003eMinimal fallout makes it compatible with multi-step looks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Makeup lovers who want a single, high-impact eyeshadow that’s easy to work with and built for long wear. Ideal for creators seeking a punchy deep-blue shimmer that blends smoothly, lasts through events, and pairs well with other Urban Decay staples like Primer Potion and All Nighter Setting Spray. Whether you prefer subtle day looks or full glam evenings, Charged offers versatility for both pros and everyday users.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFeatures: Creamy vegan texture, crease-resistant wear, extreme blendability.\u003c\/li\u003e\n  \u003cli\u003eFinish options: available in shimmer, metallic, matte, satin, and glitter.\u003c\/li\u003e\n  \u003cli\u003eApplication tip: apply with finger for payoff or brush dampened with setting spray for foiled intensity.\u003c\/li\u003e\n  \u003cli\u003ePro recommendation: prime lids with Original Eyeshadow Primer Potion for best longevity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eMICA • CI 77891 \/ TITANIUM DIOXIDE • ORYZA SATIVA EXTRACT \/ RICE EXTRACT • CI 77510 \/ FERRIC AMMONIUM FERROCYANIDE • CI 77499 \/ IRON OXIDES • CI 42090 \/ BLUE 1 LAKE • ZINC STEARATE • CI 77510 \/ FERRIC FERROCYANIDE • CALCIUM ALUMINUM BOROSILICATE • CI 77491 \/ IRON OXIDES • TALC • SODIUM DEHYDROACETATE • PHENOXYETHANOL • SORBIC ACID • SILICA • TIN OXIDE • CAFFEINE • CELLULOSE (F.I.L. D263971\/1).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this eyeshadow vegan and longwearing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The 24\/7 single is vegan and formulated for up to 12-hour wear, especially when used with primer and setting spray.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Charged as an eyeliner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply with an angled brush or dampen the brush for a concentrated, liner-like line along the lash line.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"URBAN DECAY","offers":[{"title":"Default Title","offer_id":51485337551081,"sku":"B092JRW84S","price":67.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/urban-decay-charged-front-compact.jpg?v=1783185876","url":"https:\/\/cervaaustralia.com\/products\/urban-decay-24-7-longwear-eyeshadow-single-charged-deep-blue-shimmer-vegan-up-to-12hr-crease-resistant","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}