{"product_id":"too-faced-born-this-way-super-coverage-multi-use-concealer-cream-puff-0-45-oz-full-coverage-hydrating-photo-friendly","title":"Too Faced Born This Way Super Coverage Multi-Use Concealer — Cream Puff 0.45 oz, Full-Coverage Hydrating, Photo-Friendly","description":"\u003cstrong\u003eToo Faced Born This Way Super Coverage Multi-Use Concealer is a full-coverage, hydrating liquid concealer designed to cover dark circles, blemishes, and to contour or highlight with a natural, photo-ready finish.\u003c\/strong\u003e\n\n\u003cp\u003eThis multi-use concealer combines heavyweight pigment with skin-loving ingredients so you get long-wearing camouflage without a cakey look. The lightweight, oil-free texture blends smoothly, while hyaluronic acid and coconut water help maintain a comfortable, hydrated feel. It’s formulated to perform in photos and everyday wear—delivering maximum coverage that still reads like skin.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this concealer handle dark circles and blemishes?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses concentrated pigments to neutralize discoloration and conceal imperfections without layering into fine lines. Its blendable, buildable coverage lets you target specific areas—one light sweep for softening under-eye shadows or heavier application for stubborn spots. The finish stays natural, so it won’t look overly matte or reflective in photos.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFull-coverage pigments for immediate color correction\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic, oil-free base suitable for problem-prone skin\u003c\/li\u003e\n  \u003cli\u003ePhoto-friendly formulation with no flashback\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin benefits does the Born This Way concealer provide?\u003c\/h3\u003e\n\u003cp\u003eBeyond concealment, the formula includes hydrating actives to help skin look smoother and more supple. Hyaluronic acid helps draw and lock in moisture, while coconut water refreshes and alpine rose contributes antioxidant support. These ingredients keep the concealer comfortable for long wear and reduce the dry, crepey look that some high-coverage products cause.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid for moisture retention and a plumping effect\u003c\/li\u003e\n  \u003cli\u003eCoconut water to hydrate and keep the texture lightweight\u003c\/li\u003e\n  \u003cli\u003eAlpine rose for smoothing and antioxidant support\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this product for contouring and highlighting?\u003c\/h3\u003e\n\u003cp\u003eYes—this is formulated as a multi-use hybrid that conceals, contours, highlights, and retouches. Choose shades lighter for brightening and darker for sculpting; the creamy liquid blends easily with a brush, sponge, or fingertips. Because it’s buildable, you can layer precisely without looking patchy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBlendable texture ideal for sculpting and precision work\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage allows spot-correction or full-face application\u003c\/li\u003e\n  \u003cli\u003eWorks under foundation or on bare skin for targeted correction\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the coverage last and is it suitable for camera use?\u003c\/h3\u003e\n\u003cp\u003eThe concealer is engineered for extended wear—lasting up to 12 hours in typical conditions—while maintaining a natural appearance. It’s photo-friendly with no flashback, so it translates well under camera lighting. The oil-free, comfortable formula helps prevent creasing and keeps coverage intact through the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 12-hour wear for all-day coverage\u003c\/li\u003e\n  \u003cli\u003ePhoto-safe finish that avoids flashback in photos\u003c\/li\u003e\n  \u003cli\u003eLightweight, non-creasing texture for long-lasting results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This concealer suits anyone seeking full, customizable coverage with skin-hydrating benefits—ideal for those who want to conceal dark circles, cover blemishes, or use one product to contour and highlight. It’s especially helpful for users wanting a camera-ready finish without sacrificing moisture, and for cruelty-free, vegan-minded shoppers who prefer makeup with nourishing actives.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water\\Aqua\\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate\/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg\/Ppg-10\/1 Dimethicone, Polyglyceryl-4 Diisostearate\/Polyhydroxystearate\/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates\/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone\/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+\/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Too Faced Born This Way Concealer vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. This concealer is formulated vegan and is cruelty-free.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this concealer crease under my eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s formulated to resist creasing; use a small amount and set with a light powder for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Too Faced","offers":[{"title":"Default Title","offer_id":51489802158313,"sku":"B0BHTSGWVF","price":113.59,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/too-faced-concealer-front-packaging.jpg?v=1783306593","url":"https:\/\/cervaaustralia.com\/products\/too-faced-born-this-way-super-coverage-multi-use-concealer-cream-puff-0-45-oz-full-coverage-hydrating-photo-friendly","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}