{"product_id":"sheglam-soft-haze-liquid-lip-tint-play-date-waterproof-long-wear-soft-matte-blur","title":"SHEGLAM Soft Haze Liquid Lip Tint — Play Date, Waterproof Long‑Wear Soft‑Matte Blur","description":"\u003cp\u003e\u003cstrong\u003eSHEGLAM Soft Haze Lip Blur is a waterproof, transfer-proof liquid lip tint that dries to a soft-matte, long-lasting blurred finish for full-color lips.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for everyday wear and trend-led looks, this water-based liquid lipstick blends a pigmented, opaque color with a soft-focus blur effect. The formula is lightweight yet resilient: it resists smudging and transfer while maintaining comfortable wear. Cruelty-free and crafted to give a modern matte look without feeling stiff, Soft Haze Lip Blur bridges high-impact pigment with a gentle, diffused edge.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Soft Haze Lip Blur create that blurred, soft-focus lip look?\u003c\/h3\u003e\n\u003cp\u003eThe formula includes pigments that sit evenly on the lips and a water-based vehicle that dries down to a matte, velvety surface. Instead of a hard, defined line, the tint subtly diffuses toward the lip edges for a contemporary, lived-in finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-based blend dries to a matte yet soft texture\u003c\/li\u003e\n  \u003cli\u003eEven, buildable pigmentation prevents patchiness\u003c\/li\u003e\n  \u003cli\u003eBlurred edges mimic soft-focus makeup trends\u003c\/li\u003e\n  \u003cli\u003eSmooth applicator helps feather color into natural lip lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this lipstick stay put through daily activities?\u003c\/h3\u003e\n\u003cp\u003eYes — the Soft Haze Lip Blur is engineered to be longwearing and transfer-resistant, standing up to small meals, coffee, and everyday movement. While intense rubbing or heavy oil-based products can eventually affect performance, normal daily use preserves the tint's wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWaterproof formulation reduces smudging\u003c\/li\u003e\n  \u003cli\u003eTransfer-proof finish minimizes color transfer to cups or fabrics\u003c\/li\u003e\n  \u003cli\u003eOpaque coverage reduces need for frequent touch-ups\u003c\/li\u003e\n  \u003cli\u003eDurable film forms without a sticky feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply Soft Haze Lip Blur for best results?\u003c\/h3\u003e\n\u003cp\u003eFor a natural blurred pout, start with clean, exfoliated lips and apply a light layer from the center outward, softening the edge with the applicator or fingertip. Build one or two more thin layers for stronger color, letting each dry briefly for an even matte finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eExfoliate and moisturize lips first for smooth application\u003c\/li\u003e\n  \u003cli\u003eUse the doe-foot to concentrate color in the lip center\u003c\/li\u003e\n  \u003cli\u003eFeather outward to achieve the soft-edge effect\u003c\/li\u003e\n  \u003cli\u003eAllow each thin layer to dry before adding more pigment\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat practical benefits does this formula offer beyond color?\u003c\/h3\u003e\n\u003cp\u003eBeyond its shade payoff, Soft Haze Lip Blur offers a lightweight wear experience and cruelty-free certification, making it suitable for conscious shoppers seeking modern finishes. The water-based nature reduces heavy buildup while delivering a contemporary matte look that photographs well.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight, non-gummy texture for comfortable all-day wear\u003c\/li\u003e\n  \u003cli\u003eLeaping Bunny cruelty-free certification\u003c\/li\u003e\n  \u003cli\u003ePhotogenic matte finish ideal for photos and video\u003c\/li\u003e\n  \u003cli\u003eBuildable opacity from sheer wash to full coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? SHEGLAM Soft Haze Lip Blur is ideal for anyone who wants a trendy, soft-focus matte lip without frequent touch-ups — perfect for busy days, social content creators, and anyone who prefers a modern blurred edge to a sharply lined lip. It suits people who value cruelty-free cosmetics and want a longwearing, water-based liquid tint that photographs beautifully and feels lightweight on the lips.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: WATER\/AQUA\/EAU, DIMETHICONE, DIMETHICONE\/VINYL DIMETHICONE CROSSPOLYMER, BUTYLENE GLYCOL, POLYGLYCERYL-10 MYRISTATE, 1,2-HEXANEDIOL, HYDROXYACETOPHENONE, DIGLYCERIN, POLYACRYLATE CROSSPOLYMER-6, STYRENE\/ACRYLATES COPOLYMER, PPG-26-BUTETH-26, ALUMINUM HYDROXIDE, PEG-40 HYDROGENATED CASTOR OIL, SODIUM POLYACRYLATE, DISODIUM EDTA, ETHYLHEXYLGLYCERIN, ETHYLHEXYL METHOXYCINNAMATE, GLUCOSE, SILICA, ARGININE, CARBOMER, BUTYL METHOXYDIBENZOYLMETHANE, ETHYLHEXYL SALICYLATE, GLYCERIN, CELLULOSE GUM, PHENOXYETHANOL, TITANIUM DIOXIDE (CI 77891), YELLOW 5 (CI 19140), RED 33 (CI 17200), IRON OXIDES (CI 77499), RED 22 (CI 45380), BLUE 1 (CI 42090).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Soft Haze Lip Blur waterproof and transfer-proof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s formulated to be waterproof and transfer-resistant for long-lasting wear during normal daily activities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I remove this longwear tint?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Remove with an oil-based makeup remover or cleansing oil to effectively break down the matte film.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"SHEGLAM","offers":[{"title":"Default Title","offer_id":51490232041705,"sku":"B0D5YF44K4","price":53.89,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/sheglam-soft-haze-front-packaging.jpg?v=1783316968","url":"https:\/\/cervaaustralia.com\/products\/sheglam-soft-haze-liquid-lip-tint-play-date-waterproof-long-wear-soft-matte-blur","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}