{"product_id":"shea-moisture-raw-shea-butter-deep-moisturizing-hair-masque-11-5-oz-intensive-hydration-for-curly-coily-hair","title":"Shea Moisture Raw Shea Butter Deep Moisturizing Hair Masque 11.5 oz — Intensive Hydration for Curly, Coily Hair","description":"\u003cstrong\u003eSheaMoisture Raw Shea Butter Deep Moisturizing Hair Masque is an intensive deep-conditioner formulated to replenish moisture, soften curls, and restore dry or damaged textured hair.\u003c\/strong\u003e\n\n\u003cp\u003eThis rich, creamy masque combines raw shea butter with sea kelp and argan oil to deliver long-lasting hydration and improved manageability for curly, coily, and wavy hair. Designed for thick, thirsty strands, the formula penetrates to help reduce frizz, enhance natural curl pattern, and leave hair feeling softer without heavy buildup. The product is made with sustainably sourced Fair Trade raw shea butter and excludes parabens, phthalates, petrolatum, and mineral oil.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this masque hydrate deep down?\u003c\/h3\u003e\n\u003cp\u003eThe formulation uses a concentrated blend that targets the hair cuticle to lock in moisture and reduce dryness over time. Ingredients like raw shea butter and argan oil are chosen for their emollient and sealing properties, while sea kelp supports a healthier-looking shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRaw shea butter replenishes lipids and helps restore elasticity.\u003c\/li\u003e\n  \u003cli\u003eArgan oil smooths the hair surface to reduce frizz and boost softness.\u003c\/li\u003e\n  \u003cli\u003eSea kelp helps improve manageability and luminous-looking hair.\u003c\/li\u003e\n  \u003cli\u003eThick cream texture ensures even coverage on dense, textured strands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the masque for best results?\u003c\/h3\u003e\n\u003cp\u003eUse after shampooing on damp hair to allow deeper penetration of active ingredients. Work through mid-lengths to ends, leave on for 10–30 minutes depending on need, then rinse thoroughly; for extra repair, apply heat or cover with a shower cap to intensify absorption.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to freshly cleansed, towel-dried hair for optimal uptake.\u003c\/li\u003e\n  \u003cli\u003eComb or finger-detangle to distribute product evenly.\u003c\/li\u003e\n  \u003cli\u003eLeave on for a short or extended treatment based on dryness level.\u003c\/li\u003e\n  \u003cli\u003eRinse well or use as a leave-in boost in very small amounts for extreme dryness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this masque weigh down fine or low-porosity hair?\u003c\/h3\u003e\n\u003cp\u003eWhile formulated specifically for thicker, curlier textures, light-handed use can benefit finer hair that needs periodic deep hydration. Apply sparingly to mid-lengths and ends, focus on damaged areas, and avoid the roots to prevent heaviness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a small amount on fine hair to avoid buildup.\u003c\/li\u003e\n  \u003cli\u003eConcentrate on ends and compromised areas rather than scalp.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly; follow with a lightweight conditioner if needed.\u003c\/li\u003e\n  \u003cli\u003ePatch-test first if you’re prone to product buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: This masque is ideal for people with curly, coily, or wavy hair that’s dry, heat- or chemically-treated, or otherwise in need of intense moisture and renewal. It’s suited to anyone seeking a richer treatment to restore softness, reduce frizz, and enhance curl definition—especially those who prioritize sustainably sourced ingredients and formulas free from parabens, phthalates, petrolatum, and mineral oils.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Eau), Cetearyl Alcohol, Ricinus Communis (Castor) Oil, Glycerin (Vegetable\/Végétale), Butyrospermum Parkii (Shea) Butter, Olea Europaea (Olive) Fruit Oil, Behentrimonium Chloride, Brassica Alcohol, Stearamidopropyl Dimethylamine, Capryloyl Glycerin\/Sebacic Acid Copolymer, Argania Spinosa (Argan) Kernel Oil, Macrocystis Pyrifera (Kelp) Extract, Trehalose, Diheptyl Succinate, Brassicyl Valinate Esylate, Polyquaternium-10, Sodium Chloride, Lactic Acid, Calcium Gluconate, Sodium Benzoate, Triethyl Cirate, Caprylyl Glycol, Benzoic Acid, Fragrance (Parfum)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this deep moisturizing masque?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use once a week for maintenance or 1–2 times weekly for very dry, damaged hair; adjust based on how your curls respond.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—its hydrating formula is designed to nourish color-treated curls without harsh additives.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Shea Moisture","offers":[{"title":"Default Title","offer_id":51486262919401,"sku":"B07NT4GWR7","price":62.08,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/sheamoisture-raw-shea-butter-front-packaging.jpg?v=1783213199","url":"https:\/\/cervaaustralia.com\/products\/shea-moisture-raw-shea-butter-deep-moisturizing-hair-masque-11-5-oz-intensive-hydration-for-curly-coily-hair","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}