{"product_id":"rimmel-stay-matte-concealer-111-fair-liquid-concealer-24-hour-wear-matte-finish","title":"Rimmel Stay Matte Concealer — 111 Fair Liquid Concealer, 24-Hour Wear, Matte Finish","description":"\u003cp\u003e\u003cstrong\u003eRimmel London Stay Matte Concealer in 111 Fair is a lightweight liquid concealer that delivers long-lasting matte coverage to hide blemishes, dark circles, and uneven tone.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for extended wear and everyday use, this concealer combines a humidity-, sweat- and heat-resistant formula with shine control to keep skin looking smooth and rested throughout the day. The easy-to-blend liquid texture lays down opaque yet comfortable coverage that helps minimize the appearance of imperfections while maintaining a natural matte finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will the coverage last on a typical day?\u003c\/h3\u003e\n\u003cp\u003eThe Stay Matte formula is created for long-wear performance, offering coverage that resists humidity, sweat, and heat so it holds up through activity and changing conditions. You can expect the product to remain in place for extended periods without needing frequent touch-ups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e24-hour wear formulation engineered for longevity\u003c\/li\u003e\n  \u003cli\u003eResists humidity and sweat to prevent creasing\u003c\/li\u003e\n  \u003cli\u003eMatte finish helps control midday shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it show up well on fair skin and blend naturally?\u003c\/h3\u003e\n\u003cp\u003eThe shade 111 Fair is tailored to light skin tones and is formulated to match a broad range of fair complexions when used as a concealer or light coverage base. Its liquid consistency allows for feathered edges and easy blending so coverage appears seamless rather than mask-like.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShade 111 Fair suitable for light skin tones and cool-to-neutral undertones\u003c\/li\u003e\n  \u003cli\u003eBlendable liquid texture for smooth transitions into surrounding skin\u003c\/li\u003e\n  \u003cli\u003eCan be layered for added opacity without looking cakey\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it control shine without drying out skin?\u003c\/h3\u003e\n\u003cp\u003eStay Matte balances oil-control ingredients with a comfortable formula so the surface looks matte while the skin beneath feels flexible, not stripped. The finish reduces visible shine but is formulated to sit lightly on the skin, avoiding an overly powdery or flaky appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMatte finish minimizes oil reflections throughout the day\u003c\/li\u003e\n  \u003cli\u003eLightweight formulation reduces cakey buildup in fine lines\u003c\/li\u003e\n  \u003cli\u003eComfort-focused feel for all-day wearability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat coverage can I expect for dark circles and blemishes?\u003c\/h3\u003e\n\u003cp\u003eThis concealer provides medium-to-full coverage that effectively camouflages under-eye darkness and spot concerns with a single thin layer, and can be built up where more coverage is needed. Its opacity is designed to neutralize discoloration while keeping a natural skin-like appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium-to-full coverage that conceals dark circles and spots\u003c\/li\u003e\n  \u003cli\u003eBuildable formula allows targeted application without excess product\u003c\/li\u003e\n  \u003cli\u003eWorks well under powder or setting spray for increased longevity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Rimmel London Stay Matte Concealer in 111 Fair is ideal for people with fair complexions seeking a reliable, matte-finish concealer that holds up in warm or active conditions. It suits anyone wanting medium-to-full, buildable coverage for under-eye area, blemishes, and uneven tone, and those who prefer a comfortable, oil-controlling formula for all-day wear.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is shade 111 Fair suitable for cool undertones?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—111 Fair works well on many cool-to-neutral fair undertones, blending naturally for light complexions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I set it with powder or will it cake?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can set it with a light powder; the formula is buildable and resists caking when applied sparingly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Rimmel","offers":[{"title":"Default Title","offer_id":51486386421993,"sku":"B07JLMZLJY","price":60.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/rimmel-stay-matte-111-fair-front-packaging.jpg?v=1783219160","url":"https:\/\/cervaaustralia.com\/products\/rimmel-stay-matte-concealer-111-fair-liquid-concealer-24-hour-wear-matte-finish","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}