{"product_id":"pureology-strength-cure-shampoo-repair-for-damaged-color-treated-hair-zerosulfate-vegan","title":"Pureology Strength Cure Shampoo — Repair for Damaged \u0026 Color-Treated Hair, ZeroSulfate Vegan","description":"\u003cp\u003e\u003cstrong\u003ePureology Strength Cure Shampoo is a concentrated, sulfate-free formula designed to rebuild and protect damaged, color-treated hair while preserving color vibrancy.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf your hair feels brittle, shows split ends, or has weakened from chemical services and heat styling, this salon-grade shampoo targets those concerns without stripping color. The vegan, ZeroSulfate formula produces a rich lather and uses Pureology’s Antifade Complex to help maintain vibrancy. When used as part of the Strength Cure system, it supports measurable improvements in strength and reduced breakage over time.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo rebuild damaged hair?\u003c\/h3\u003e\n\u003cp\u003ePureology Strength Cure Shampoo uses concentrated repair technology to reinforce the hair fiber and reduce surface splitting. It cleanses gently while delivering ingredients that improve tensile strength and manageability with repeated use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eZeroSulfate formulation minimizes stripping and preserves moisture balance.\u003c\/li\u003e\n  \u003cli\u003eRepair-active complex targets weakened areas to visibly smooth and seal split ends.\u003c\/li\u003e\n  \u003cli\u003eHighly concentrated — over 75 applications per bottle for ongoing treatment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep my color from fading?\u003c\/h3\u003e\n\u003cp\u003eThe Antifade Complex in this shampoo is formulated to protect color molecules during cleansing, helping hues look fresher between salon visits. It’s color-safe and works best when paired with color-preserving conditioners and treatments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-safe cleansing avoids harsh detergents that strip dye.\u003c\/li\u003e\n  \u003cli\u003eVegan ingredients that help lock in shine and tone vibrancy.\u003c\/li\u003e\n  \u003cli\u003eRecommended as part of the Strength Cure system for optimal color and repair results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eUse a small, dime-sized amount on wet hair and focus on the scalp to create a creamy lather, then work toward the ends before rinsing. For maximum repair and protection, follow with Strength Cure Conditioner and finish with Dream Healer Serum as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, emulsify into a rich lather, rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003ePair with the matching conditioner to achieve up to 4x stronger hair when used together.\u003c\/li\u003e\n  \u003cli\u003eRegular use delivers progressive reduction in breakage and improved texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this suitable for my hair type and routine?\u003c\/h3\u003e\n\u003cp\u003eStrength Cure Shampoo is formulated for all hair types that need repair, from fine to medium textures, and is particularly useful after chemical processing or heat damage. Its concentrated formula works into a gentle, nourishing cleanse without heaviness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEffective on brittle, over-processed, or heat-stressed hair.\u003c\/li\u003e\n  \u003cli\u003eLight enough for fine hair, yet restorative for thicker strands.\u003c\/li\u003e\n  \u003cli\u003e100% vegan and free from sulfates to suit color-treated routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Pureology Strength Cure Shampoo is intended for anyone with weakened, damaged, or color-treated hair who wants to restore strength and maintain color vibrancy. It’s especially suited to people who use heat tools, undergo chemical services, or need a concentrated, salon-grade repair shampoo that fits into a daily or weekly maintenance routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL SARCOSINATE, COCO-BETAINE, GLYCOL DISTEARATE, GLYCERETH-26, DECYL GLUCOSIDE, COCONUT ACID, SODIUM HYDROXIDE, PARFUM \/ FRAGRANCE, SODIUM ISETHIONATE, CITRIC ACID, PPG-5-CETETH-20, SODIUM CHLORIDE, DIVINYLDIMETHICONE\/DIMETHICONE COPOLYMER, POLYQUATERNIUM-7, AMODIMETHICONE, POLYQUATERNIUM-10, CARBOMER, ACRYLATES COPOLYMER, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, C11-15 PARETH-7, HEXYL CINNAMAL, BENZOIC ACID, LAURETH-9, BUTYLENE GLYCOL, GLYCERIN, LINALOOL, TOCOPHEROL, OLEA EUROPAEA FRUIT OIL \/ OLIVE FRUIT OIL, CAMELINA SATIVA SEED OIL, TRIDECETH-12, SALICYLIC ACID, HELIANTHUS ANNUUS SEED EXTRACT \/ SUNFLOWER SEED EXTRACT, SODIUM BENZOATE, MAGNESIUM NITRATE, BENZYL ALCOHOL, C12-13 PARETH-23, C12-13 PARETH-3, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, LIMONENE, ARGININE, 2-OLEAMIDO-1,3-OCTADECANEDIOL, POLY(LINSEED OIL), BENZOPHENONE-4, PHENOXYETHANOL, CITRONELLOL, CI 14700 \/ RED 4, METHYLCHLOROISOTHIAZOLINONE, SORBIC ACID, HAEMATOCOCCUS PLUVIALIS EXTRACT, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, POTASSIUM SORBATE, CI 15510 \/ ORANGE 4\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Pureology Strength Cure Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s a sulfate-free, color-safe formula with Antifade Complex to help preserve color vibrancy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo for repair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use regularly as your routine shampoo; paired with the Strength Cure conditioner, you’ll see progressive repair benefits.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":51488131317993,"sku":"B0891843GD","price":117.71,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/pureology-strength-cure-shampoo-front-packaging.jpg?v=1783303430","url":"https:\/\/cervaaustralia.com\/products\/pureology-strength-cure-shampoo-repair-for-damaged-color-treated-hair-zerosulfate-vegan","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}