{"product_id":"pureology-strength-cure-shampoo-1-7-fl-oz-repairing-color-safe-shampoo-for-damaged-hair","title":"Pureology Strength Cure Shampoo 1.7 fl oz — Repairing, Color-Safe Shampoo for Damaged Hair","description":"\u003cp\u003e\u003cstrong\u003ePureology Strength Cure Shampoo is a sulfate-free, vegan shampoo clinically formulated to rebuild damaged, color-treated hair and reduce breakage while preserving color vibrancy.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether heat, chemicals, or everyday styling have left hair weak and prone to splits, this concentrated shampoo uses anti-breakage technology to improve texture and resilience. The gentle, zero-sulfate base cleanses without stripping salon color, while targeted conditioning agents help seal split ends and enhance manageability. In a travel-friendly 1.7 fl oz size, it’s convenient for testing the formula or keeping your repair routine on the go.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help reduce breakage?\u003c\/h3\u003e\n\u003cp\u003eThe formula contains advanced anti-breakage ingredients that strengthen the hair fiber from cuticle to cortex, making strands less likely to snap during styling. With repeated use as part of the Strength Cure system, hair shows measurable improvement in tensile strength and elasticity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePatented anti-breakage complex to reinforce weakened hair structure\u003c\/li\u003e\n  \u003cli\u003eConcentrated formula delivers repair actives with each wash\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing avoids further damage from harsh surfactants\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep my color looking fresh?\u003c\/h3\u003e\n\u003cp\u003ePureology specifically formulates this shampoo to be color-safe; it avoids sulfates that can accelerate color fade. The cleansing technology removes buildup while protecting color molecules so chosen shades stay brighter between color appointments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eZero-sulfate surfactants that preserve color integrity\u003c\/li\u003e\n  \u003cli\u003eColor-protecting ingredients lock in vibrancy\u003c\/li\u003e\n  \u003cli\u003eSafe for frequent use on chemically treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan it seal split ends and improve smoothness?\u003c\/h3\u003e\n\u003cp\u003eThe Strength Cure Shampoo helps smooth and temporarily bind frayed ends, creating a sleeker surface and improved softness. While a shampoo cannot permanently repair fully severed ends, it reduces the appearance of splits and makes hair easier to detangle and style.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSealing agents smooth the cuticle for less visible splits\u003c\/li\u003e\n  \u003cli\u003eImproves slip to reduce mechanical damage during combing\u003c\/li\u003e\n  \u003cli\u003ePairs with leave-in treatments for longer-lasting end care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eUse this concentrated shampoo on wet hair, lathering through roots to ends then rinsing thoroughly—follow with the matching Strength Cure conditioner for optimal repair. For severely damaged hair, incorporate the full Strength Cure regimen (shampoo, conditioner, and targeted treatments) to maximize strength gains.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a small amount to wet hair; lather and rinse well\u003c\/li\u003e\n  \u003cli\u003eFollow with Strength Cure conditioner or a protein-rich mask\u003c\/li\u003e\n  \u003cli\u003eUse consistently to see progressive strength improvements\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you have color-treated, chemically processed, or heat-damaged hair that feels fragile, this vegan, sulfate-free shampoo is designed to help restore strength and improve manageability. It’s suitable for fine to medium hair types and for anyone seeking a professional, color-safe repair shampoo in a compact 1.7 fl oz format for travel or trial use.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL SARCOSINATE, COCO-BETAINE, GLYCOL DISTEARATE, GLYCERETH-26, DECYL GLUCOSIDE, COCONUT ACID, SODIUM HYDROXIDE, PARFUM \/ FRAGRANCE, SODIUM ISETHIONATE, CITRIC ACID, PPG-5-CETETH-20, SODIUM CHLORIDE, DIVINYLDIMETHICONE\/DIMETHICONE COPOLYMER, POLYQUATERNIUM-7, AMODIMETHICONE, POLYQUATERNIUM-10, CARBOMER, ACRYLATES COPOLYMER, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, C11-15 PARETH-7, HEXYL CINNAMAL, BENZOIC ACID, LAURETH-9, BUTYLENE GLYCOL, GLYCERIN, LINALOOL, TOCOPHEROL, OLEA EUROPAEA FRUIT OIL \/ OLIVE FRUIT OIL, CAMELINA SATIVA SEED OIL, TRIDECETH-12, SALICYLIC ACID, HELIANTHUS ANNUUS SEED EXTRACT \/ SUNFLOWER SEED EXTRACT, SODIUM BENZOATE, MAGNESIUM NITRATE, BENZYL ALCOHOL, C12-13 PARETH-23, C12-13 PARETH-3, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, LIMONENE, ARGININE, 2-OLEAMIDO-1,3-OCTADECANEDIOL, POLY(LINSEED OIL), BENZOPHENONE-4, PHENOXYETHANOL, CITRONELLOL, CI 14700 \/ RED 4, METHYLCHLOROISOTHIAZOLINONE, SORBIC ACID, HAEMATOCOCCUS PLUVIALIS EXTRACT, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, CAPRYLIC\/CAPRIC TRIGLYCERIDE, POTASSIUM SORBATE, CI 15510 \/ ORANGE 6\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate-free and formulated to protect color vibrancy while gently cleansing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use it to see results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use regularly with the Strength Cure conditioner; most users notice improved strength after several washes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":51485206872297,"sku":"B08998XNQY","price":64.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/pureology-strength-cure-shampoo-front-1-7oz.jpg?v=1783181758","url":"https:\/\/cervaaustralia.com\/products\/pureology-strength-cure-shampoo-1-7-fl-oz-repairing-color-safe-shampoo-for-damaged-hair","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}