{"product_id":"pureology-smooth-gloss-shampoo-9-fl-oz-sulfate-free-smoothing-shampoo-for-frizz-control-color-protection","title":"Pureology Smooth Gloss Shampoo 9 fl oz — Sulfate-Free Smoothing Shampoo for Frizz Control \u0026 Color Protection","description":"\u003cp\u003e\u003cstrong\u003ePureology Smooth Gloss Shampoo is a sulfate-free smoothing cleanser that tames frizz, boosts shine, and helps protect color-treated hair from humidity.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis premium shampoo was formulated for color-treated, frizz-prone hair that needs both manageability and radiant shine. It combines gentle, sulfate-free cleansing with smoothing agents to reduce surface roughness and improve comb-through performance, while helping hair resist humidity for extended styling results.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Smooth Gloss Shampoo reduce frizz and improve manageability?\u003c\/h3\u003e\n\u003cp\u003eThe formula smooths the hair cuticle to limit friction between strands, which reduces tangling and surface frizz. With repeated use you’ll notice easier styling and a sleeker finish without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 72 hours of frizz-defying performance in normal conditions.\u003c\/li\u003e\n  \u003cli\u003eCreates up to 8x smoother strands for improved detangling.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free surfactants clean without stripping color or moisture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo protect my hair color and add shine?\u003c\/h3\u003e\n\u003cp\u003eYes — the cleansing system is gentle on color while adding visible gloss. The formula enhances light reflection on the hair surface, delivering a noticeably glossier appearance after conditioning and styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulated for color-treated hair to help maintain vibrancy.\u003c\/li\u003e\n  \u003cli\u003eDelivers up to 50% more glossy shine when used as directed.\u003c\/li\u003e\n  \u003cli\u003ePairs well with Pureology Silkmorphose Spray for a high-gloss finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it perform in humid or extreme weather?\u003c\/h3\u003e\n\u003cp\u003eDesigned to help hair resist moisture-driven frizz, this shampoo contributes to better hold against humidity when combined with the rest of the Smooth Gloss system. It doesn’t promise absolute control in every environment, but significantly improves frizz resistance and smoothness compared with non-smoothing formulas.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProvides protection from up to 90% humidity factors in formula testing.\u003c\/li\u003e\n  \u003cli\u003eSupports up to 24 hours of smoother texture and defined curl or wave.\u003c\/li\u003e\n  \u003cli\u003eRecommended to follow with leave-in Silkmorphose Spray for enhanced humidity defense.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, lather gently from roots to ends, then rinse thoroughly and repeat if desired. For optimal smoothing and shine, follow with a compatible conditioner and finish with Pureology Silkmorphose Spray as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse with Smooth Gloss conditioner for balanced moisture and frizz control.\u003c\/li\u003e\n  \u003cli\u003ePair with Silkmorphose Spray to lock in gloss and humidity protection.\u003c\/li\u003e\n  \u003cli\u003eSafe for regular use on color-treated hair thanks to sulfate-free cleansing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this formula is for: Pureology Smooth Gloss Shampoo is best suited for people with color-treated or highlighted hair who struggle with frizz, flyaways, and dull-looking strands. It fits those who prefer sulfate-free care, want a sleeker, glossier finish, and who will use complementary Pureology products for maximum humidity defense and styling longevity.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Pureology Smooth Gloss Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate-free and formulated specifically to cleanse while helping preserve color vibrancy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo for frizz control?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can use it at every wash; pair with the Smooth Gloss conditioner and Silkmorphose Spray for best frizz-fighting results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":51489971732713,"sku":"B0G9KZMBP4","price":106.37,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/pureology-smooth-gloss-front-bottle_6770a117-3b19-4901-8087-63602daaa62f.jpg?v=1783308096","url":"https:\/\/cervaaustralia.com\/products\/pureology-smooth-gloss-shampoo-9-fl-oz-sulfate-free-smoothing-shampoo-for-frizz-control-color-protection","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}