{"product_id":"pur-minerals-on-point-eyeshadow-palette-6-shade-matte-shimmer-metallic-set-friday-with-skincare-infused-formula","title":"PÜR MINERALS On Point Eyeshadow Palette — 6-Shade Matte, Shimmer \u0026 Metallic Set (Friday) with Skincare-Infused Formula","description":"\u003cp\u003e\u003cstrong\u003ePÜR MINERALS On Point Eyeshadow Palette is a six-shade collection of matte, shimmer and metallic pigments with a skincare-infused formula for blendable, buildable eye looks.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis compact palette brings together versatile neutrals and statement hues designed to simplify your daily makeup routine while delivering intense color payoff. Formulated to feel soft and easy to blend, the On Point palette mixes wearable mattes with light-catching shimmers and high-impact metallics so you can move smoothly from subtle daytime definition to polished evening glamour. The cruelty-free formula includes skin-supporting ingredients to help eyeshadow apply evenly and feel comfortable on lids.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this palette simplify my morning routine?\u003c\/h3\u003e\n\n\u003cp\u003eThe On Point palette concentrates six complementary shades in one travel-ready compact so you can create cohesive eye looks without rummaging for singles. Shades are chosen to layer easily, letting you block out base color, define the crease, add shimmer on the lid, and highlight the inner corner with minimal steps.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eThree finishes—matte, shimmer, metallic—for versatile application.\u003c\/li\u003e\n  \u003cli\u003eBuildable pigments let you go from natural to dramatic in a few sweeps.\u003c\/li\u003e\n  \u003cli\u003eCompact size fits in most makeup bags for quick touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat textures and payoff should I expect?\u003c\/h3\u003e\n\n\u003cp\u003eYou’ll notice a mix of soft, blendable mattes, luminous shimmers, and reflective metallics that deliver medium-to-high pigment intensity. Each shade layers without patchiness, allowing for gradual buildup or bold application depending on how much product you press on your brush or finger.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMatte shades provide smooth crease definition and transition tones.\u003c\/li\u003e\n  \u003cli\u003eShimmer shades add gentle sheen and dimension to the lid.\u003c\/li\u003e\n  \u003cli\u003eMetallic shades offer a reflective, high-impact finish for evening looks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes the formula care for my skin while I wear it?\u003c\/h3\u003e\n\n\u003cp\u003eThe palette is described as skincare-infused, formulated to apply evenly and feel comfortable on the delicate eye area. While not a treatment product, the added skin-friendly ingredients help reduce dry or chalky texture and support a smoother blend across the lid.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eGentle formulation helps prevent creasing and uneven patches.\u003c\/li\u003e\n  \u003cli\u003eDesigned for comfortable all-day wear without heavy buildup.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free testing standards align with ethical beauty preferences.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow can I transition these shades from day to night?\u003c\/h3\u003e\n\n\u003cp\u003eStart with a matte base across the lid and a soft transition color in the crease for daytime elegance. For evening, intensify the crease with a deeper matte and press a metallic or shimmer shade onto the center of the lid for reflective drama; finish with liner and mascara to elevate the look.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eDay: light matte base + soft crease shade for natural definition.\u003c\/li\u003e\n  \u003cli\u003eEvening: deepen crease and add metallic shimmer to the lid.\u003c\/li\u003e\n  \u003cli\u003eUse a damp brush on metallics for amplified sheen.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PÜR MINERALS On Point Eyeshadow Palette suits anyone seeking a compact, multi-finish selection for everyday and special-occasion looks—ideal for beginners who want an easy-to-blend set and for experienced users who value coordinated shades and reliable pigment. If you prefer cruelty-free beauty, travel-friendly palettes, and a combination of matte, shimmer and metallic finishes in one neat compact, this palette is made to streamline your makeup routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many shades and finishes are included?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The palette includes six buildable shades across matte, shimmer, and metallic finishes for versatile looks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this formula suitable for sensitive eyelids?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is skincare-infused and designed for comfortable wear, but test a small area if you have known sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PÜR MINERALS","offers":[{"title":"Default Title","offer_id":51485554409705,"sku":"B0B75WP9TF","price":64.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/pur-minerals-on-point-front-palette.jpg?v=1783192665","url":"https:\/\/cervaaustralia.com\/products\/pur-minerals-on-point-eyeshadow-palette-6-shade-matte-shimmer-metallic-set-friday-with-skincare-infused-formula","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}