{"product_id":"palmers-cocoa-butter-biotin-length-retention-shampoo-13-5-fl-oz-silicone-free-color-safe-strengthening","title":"Palmer's Cocoa Butter Biotin Length Retention Shampoo, 13.5 fl oz — silicone-free, color-safe strengthening","description":"\u003cp\u003e\u003cstrong\u003ePalmer's Cocoa Butter Formula Biotin Length Retention Shampoo is a silicone-free, color-safe cleanser formulated to gently remove buildup while helping strengthen strands for improved length retention.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis creamy shampoo blends Palmer’s signature cocoa butter with biotin and natural protectants to target fragility, brittleness, and split ends without harsh sulfates or stripping silicones. It’s designed to lift oil, dirt and styling residue while leaving hair primed for conditioning and moisture replenishment. The formula supports a wide range of textures and curl patterns and is suitable for color-treated hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo support hair when I'm trying to grow it longer?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula focuses on strengthening and reducing breakage, two common barriers to achieving length. Biotin and plant-based protectants help fortify strands, while the gentle cleansing action prevents overdrying that can lead to split ends.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eBiotin helps reinforce hair structure to resist breakage.\u003c\/li\u003e\n  \u003cli\u003eGentle, non-stripping surfactants preserve moisture for flexible strands.\u003c\/li\u003e\n  \u003cli\u003eRemoves build-up so conditioners and treatments absorb more effectively.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo work on color-treated or curly hair?\u003c\/h3\u003e\n\n\u003cp\u003eYes — the formulation is color-safe and designed to be compatible with varied curl patterns and textures. It avoids silicones that can weigh curls down and uses milder cleansing agents that maintain hair’s natural oils and color vibrancy.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSilicone-free to prevent buildup on textured hair.\u003c\/li\u003e\n  \u003cli\u003eColor-safe ingredients preserve dyed hair tone and shine.\u003c\/li\u003e\n  \u003cli\u003eCreamy lather that gently detangles while cleansing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat should I expect during and after use?\u003c\/h3\u003e\n\n\u003cp\u003eDuring use the shampoo produces a creamy, manageable lather that lifts grime without harsh stripping. After rinsing, hair should feel cleaner yet still supple and ready for your favorite conditioner or leave-in treatment.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eEven cleanse that removes oils and environmental residue.\u003c\/li\u003e\n  \u003cli\u003eStrands feel softer and more pliable post-wash.\u003c\/li\u003e\n  \u003cli\u003ePrepped cuticles accept moisture and treatments more readily.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does Palmer’s ensure ingredient quality and responsibility?\u003c\/h3\u003e\n\n\u003cp\u003ePalmer’s sources high-quality plant-based ingredients such as cocoa butter, shea and coconut oil and emphasizes sustainable production practices. The brand’s long history focuses on treatment-oriented formulations that rely on real, recognizable components rather than unnecessary additives.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUses natural, plant-derived butters and oils for hydration benefits.\u003c\/li\u003e\n  \u003cli\u003eSupports responsible sourcing of shea and cocoa butter.\u003c\/li\u003e\n  \u003cli\u003eFormulations avoid harsh detergents and unnecessary silicones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Palmer’s Cocoa Butter Formula Biotin Length Retention Shampoo is suited for anyone aiming to reduce breakage and retain length—particularly people with color-treated hair, textured or curly patterns, and those who prefer silicone-free, plant-forward care. If you want a gentle yet strengthening daily cleanser that leaves hair primed for conditioning, this formula offers a balanced approach without heavy residues.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua), Theobroma Cacao (Cocoa) Extract, Sodium C14-16 Olefin Sulfonate, Glycerin Glycol Distearate, Cocamide DIPA, Cocamidopropyl Betaine, Sodium Chloride, PEG-120 Methyl Glucose Dioleate, PEG-150 Distearate, Fragrance (Parfum), Phenoxyethanol, Disteareth-75 IPDI Polyquaternium-10, Sodium Sulfate, Cocos Nucifera (Coconut) Oil, Ethylhexylglycerin, Theobroma Cacao (Cocoa) Seed Butter, Tocopheryl Acetate, Phosphoric Acid Tetrasodium Glutamate Diacetate, Sodium Glycolate, Hydrolyzed Quinoa, Biotin Leuconostoc\/Radish Root Ferment Filtrate, Benzyl Benzoate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and avoids harsh detergents that can strip color or natural oils.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use Palmer's Biotin Length Retention Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s gentle enough for regular use; frequency depends on your scalp oiliness and styling routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Palmer's","offers":[{"title":"Default Title","offer_id":51490183250153,"sku":"B08PC5SHY9","price":54.85,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/palmers-front-bottle-length-retention.jpg?v=1783315177","url":"https:\/\/cervaaustralia.com\/products\/palmers-cocoa-butter-biotin-length-retention-shampoo-13-5-fl-oz-silicone-free-color-safe-strengthening","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}