{"product_id":"ors-deep-cleanse-fortifying-shampoo-12-5-oz-sulfate-free-clarifying-for-curls-coils","title":"ORS Deep Cleanse Fortifying Shampoo 12.5 oz — Sulfate-Free Clarifying for Curls \u0026 Coils","description":"\u003cp\u003e\u003cstrong\u003eORS Unapologetic Deep Cleanse Fortifying Shampoo is a sulfate-free clarifying shampoo that removes buildup while strengthening curls and coils for soft, manageable hair from the first wash.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo is formulated to give a thorough cleanse without stripping natural moisture. It targets product residue, environmental impurities, and excess oil while delivering conditioning and fortifying benefits. The formula foams richly to lift buildup and leave hair feeling clean, hydrated, and easier to detangle—ideal for textured hair types that need strong cleansing without damage.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo clean without drying out my hair?\u003c\/h3\u003e\n\u003cp\u003eORS uses a sulfate-free surfactant system that produces a rich lather yet avoids the harsh stripping action of traditional sulfates. It removes product residue and impurities while retaining moisture and improving manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep-foaming formula that emulsifies oils and buildup\u003c\/li\u003e\n  \u003cli\u003eSulfate-free surfactants designed for gentler cleansing\u003c\/li\u003e\n  \u003cli\u003eConditioning agents to keep strands soft and detangle-ready\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this help reduce breakage and promote length retention?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo includes conditioning and strengthening ingredients aimed at improving elasticity and minimizing breakage during washing. Regular use helps hair feel stronger and easier to comb, which supports length retention over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFortifying components that support strand resilience\u003c\/li\u003e\n  \u003cli\u003eMoisturizing elements that reduce friction and snapping\u003c\/li\u003e\n  \u003cli\u003eFormulated to make wet hair easier to detangle and style\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for curly, coily, and chemically treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is developed for textured hair textures including curls and coils and is free from sulfates, mineral oil, parabens, petrolatum, and silicones. It cleans deeply without compromising dyes or relaxers when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSuitable for 3A–4C curl patterns and chemically treated hair\u003c\/li\u003e\n  \u003cli\u003eNo silicones or heavy oils that weigh hair down\u003c\/li\u003e\n  \u003cli\u003eCruelty-free formulation designed with textured hair needs in mind\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use this clarifying shampoo?\u003c\/h3\u003e\n\u003cp\u003eFrequency depends on your styling routine and product use; many people use a clarifying shampoo weekly or biweekly to remove buildup. If you use heavy styling products or a lot of leave-ins, you may benefit from more frequent clarifying washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWeekly or every two weeks for routine buildup control\u003c\/li\u003e\n  \u003cli\u003eUse before deep conditioners or treatments for better penetration\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency based on product usage and scalp oiliness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ORS Unapologetic Deep Cleanse Fortifying Shampoo is intended for people with textured hair—curls, coils, and waves—who need a stronger cleanse without sacrifice to moisture or strength. It’s a good fit for anyone who uses multiple styling products, wears protective styles, or wants a clarifying shampoo that conditions while it cleans. If you prefer sulfate-free care and are looking to reduce breakage while keeping hair soft and manageable, this 12.5-ounce bottle delivers a balanced deep cleanse and fortification.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWATER (AQUA, EAU), SODIUM C14-16 OLEFIN SULFONATE, COCAMIDOPROPYL HYDROXYSULTAINE, ISOPENTYLDIOL, HEPTYL GLUCOSIDE, COCAMIDE MIPA, ACRYLATES COPOLYMER, PHENOXYETHANOL, POLYQUATERNIUM-7, FRAGRANCE (PARFUM), POLYQUATERNIUM-10, SODIUM CHLORIDE, PANTHENOL, COCO-GLUCOSIDE, GLYCERYL OLEATE, AMINOMETHYL PROPANOL, FATTY ACID, ETHYLHEXYLGLYCERIN, COCAMIDOPROPYL DIMETHYLAMINE , ELAEIS OLEIFERA (BATANA) KERNEL OIL, BENZYL BENZOATE, CITRIC ACID, ISOPROPANOLAMINE, EMBLICA OFFICINALIS (AMLA) SEED OIL, GLUCOSE, HEPTAN-1-OL, SODIUM ACETATE, ISOPROPANOL, DAUCUS CAROTA SATIVA (CARROT) SEED OIL, HIBISCUS ROSA-SINENSIS (HIBISCUS) FLOWER EXTRACT, NIGELLA SATIVA (BLACK CUMIN) SEED OIL, THUJA OCCIDENTALIS (THUJAWOOD) LEAF OIL, SODIUM BENZOATE, BACOPA MONNIERI (BRAHMI) OIL, COFFEA ARABICA (COFFEE) SEED OIL, ECLIPTA PROSTRATA (BHRINGRAJ) OIL, BUTYLENE GLYCOL, HYDROGENATED PALM GLYCERIDES CITRATE, TOCOPHEROL, PPG-26-BUTETH-26, PEG-40 HYDROGENATED CASTER OIL, APIGENIN, OLEANOLIC ACID, BIOTINOYL TRIPEPTIDE-1, FD\u0026amp;C YELLOW 6 (CI 15985), FD\u0026amp;C YELLOW 5 (CI 19140).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ORS Unapologetic shampoo sulfate-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate-free and made to deeply cleanse without the harsh effects of sulfates.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on color-treated or relaxed hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s suitable for color-treated and chemically relaxed hair when used as directed; it clarifies without silicones or heavy oils.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ORS","offers":[{"title":"Default Title","offer_id":51485468557545,"sku":"B0G67CWKY7","price":64.8,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/ors-unapologetic-front-bottle.jpg?v=1783189679","url":"https:\/\/cervaaustralia.com\/products\/ors-deep-cleanse-fortifying-shampoo-12-5-oz-sulfate-free-clarifying-for-curls-coils","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}