{"product_id":"novex-brazilian-keratin-hair-mask-14-oz-reconstructive-frizz-control-deep-hydration","title":"NOVEX Brazilian Keratin Hair Mask 14 oz — Reconstructive, Frizz Control \u0026 Deep Hydration","description":"\u003cp\u003e\u003cstrong\u003eNOVEX Brazilian Keratin Hair Mask is an ultra-hydrating reconstructive treatment that reduces frizz, restores damaged strands, and prolongs the life of professional smoothing services.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned as a daily or weekly replacement for your regular conditioner, this 14 oz mask blends keratin proteins and vitamins to rebuild hair structure, lock in moisture, and smooth the cuticle. It works for people who frequently heat-style or who want to extend the results of a Brazilian blowout by maintaining softness, shine, and strength between salon visits.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mask help hair that’s been chemically or heat damaged?\u003c\/h3\u003e\n\u003cp\u003eThe formula supplies keratin proteins that bond with weakened areas of the hair shaft, helping to restore integrity and reduce breakage. Its salt-free composition makes it safe to use with professional keratin treatments while replenishing moisture lost from color, straightening, or repeated heat styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eKeratin proteins rebuild internal structure and fill in gaps.\u003c\/li\u003e\n  \u003cli\u003eSalt-free to protect ongoing Brazilian keratin treatments.\u003c\/li\u003e\n  \u003cli\u003eDeep-conditioning ingredients help reduce split ends and brittleness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product control frizz and make hair smoother?\u003c\/h3\u003e\n\u003cp\u003eYes — the mask smooths the cuticle and seals strands to reduce surface roughness, which minimizes frizz and improves manageability. Users will notice easier styling and less time spent flat-ironing or blow-drying when the cuticle is properly sealed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSeals the hair cuticle to block humidity-driven frizz.\u003c\/li\u003e\n  \u003cli\u003eAdds slip for faster detangling and styling.\u003c\/li\u003e\n  \u003cli\u003eImproves blow-drying and straightening efficiency.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the NOVEX Brazilian Keratin Hair Mask for best results?\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing, apply a generous amount from mid-length to ends and leave on for 5–15 minutes depending on hair porosity, then rinse. For deeper reconstruction, use as a weekly intensive; for maintenance and smoothing, substitute for your daily conditioner.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to clean, damp hair—mid-shaft to ends recommended.\u003c\/li\u003e\n  \u003cli\u003eLeave 5–15 minutes; longer for more damaged hair.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly and style as usual; can replace conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes this mask protect color and reduce heat damage?\u003c\/h3\u003e\n\u003cp\u003eThe product helps lock the cuticle down, which preserves color vibrancy and reduces moisture loss during heat styling. While it adds a protective layer and increases resilience, always use a heat protectant when using high-temperature tools for maximum protection.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSealed cuticle helps retain color pigments and hydration.\u003c\/li\u003e\n  \u003cli\u003eBuilds resistance to thermal stress from blow dryers and irons.\u003c\/li\u003e\n  \u003cli\u003eSupports longer-lasting salon smoothing treatments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? NOVEX Brazilian Keratin Hair Mask suits anyone who straightens, heat-styles, colors, or has dry and brittle hair in need of reconstruction and frizz management. It’s formulated to complement professional Brazilian keratin and blowout services, while also serving as a daily conditioning option for men and women seeking more shine, body, and smoother styling results without sodium chloride.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua, Cetearyl Alcohol, Pearolatum, zea mays starch, cetrimonium chloride, parfum, benzyl alcohol, paraffnum, liquidum, alcohol, hydroxethyl urea\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this with a professional Brazilian keratin treatment?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The salt-free formula is safe to use after professional keratin services and helps prolong smoothing results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the Novex Keratin mask?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use weekly as an intensive repair or replace daily conditioner for regular maintenance and frizz control.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"NOVEX","offers":[{"title":"Default Title","offer_id":51487326994665,"sku":"B077J5VNB1","price":60.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/novex-brazilian-keratin-front-packaging.jpg?v=1783267163","url":"https:\/\/cervaaustralia.com\/products\/novex-brazilian-keratin-hair-mask-14-oz-reconstructive-frizz-control-deep-hydration","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}