{"product_id":"naturium-niacinamide-body-wash-gel-serum-16-9-oz-2-niacinamide-hydrating-ph-balanced-cleanser","title":"Naturium Niacinamide Body Wash Gel-Serum 16.9 oz — 2% Niacinamide, Hydrating pH-Balanced Cleanser","description":"\u003cp\u003e\u003cstrong\u003eNaturium The Purifier Niacinamide Serum Body Wash is a gel-serum shower cleanser that transforms into a creamy lather to gently cleanse, hydrate, and help balance skin with 2% niacinamide.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis multi-tasking body wash blends high-purity niacinamide with humectants and barrier-supporting ingredients to remove impurities while supporting skin hydration. Designed to feel silky rather than stripping, the formula is pH-appropriate and dermatologist tested. It’s presented in a 16.9 oz dispenser ideal for daily use in the shower and formulated without parabens, gluten, or animal testing.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this body wash clean without drying out the skin?\u003c\/h3\u003e\n\n\u003cp\u003eThe product starts as a lightweight gel-serum that rinses into a milky, soft lather that lifts dirt and oils but leaves behind moisture. Gentle surfactants are balanced with humectants so the skin’s natural lipids aren’t aggressively removed.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eContains 2% niacinamide to help balance skin tone and texture.\u003c\/li\u003e\n  \u003cli\u003eGlycerin and PCA glyceryl oleate to attract and retain moisture.\u003c\/li\u003e\n  \u003cli\u003eTransforms to a milky lather for effective cleansing without harsh stripping.\u003c\/li\u003e\n  \u003cli\u003epH-appropriate and dermatologist tested for skin compatibility.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product suit sensitive or reactive skin?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is developed to be gentle and compatible with a wide range of skin types, though sensitivity varies person to person. A short patch test is recommended if you have known sensitivities or reactive skin.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFree from parabens, gluten, and cruelty; mostly synthetic fragrance-free.\u003c\/li\u003e\n  \u003cli\u003eDermatologist tested and formulated to respect skin’s pH balance.\u003c\/li\u003e\n  \u003cli\u003eUse mildly daily; rinse thoroughly if irritation occurs and discontinue use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this gel-serum body wash for best results?\u003c\/h3\u003e\n\n\u003cp\u003eDispense into hands, a washcloth, or a loofah and massage over wet skin to build a milky lather. For added benefit, leave on briefly before rinsing, then pat skin dry and follow with body moisturizer while skin is slightly damp.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ePump 1–2 pumps for small areas, more for full-body cleansing.\u003c\/li\u003e\n  \u003cli\u003eMassage into wet skin; leave for 30–60 seconds for extra niacinamide contact.\u003c\/li\u003e\n  \u003cli\u003eRinse fully and follow with a hydrating lotion or cream for best results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this different from a regular shower gel?\u003c\/h3\u003e\n\n\u003cp\u003eThis product is formulated as a hybrid gel-serum, focusing on both cleansing and skin-supporting benefits rather than only suds. It includes specific actives and barrier-support ingredients commonly found in facial skincare, applied to the body for a more skin-health-forward wash.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHigh-purity 2% niacinamide — a typically facial ingredient — in a body cleanser.\u003c\/li\u003e\n  \u003cli\u003eBalance-focused actives and humectants instead of solely foaming detergents.\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested prestige formulation for daily body use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Naturium The Purifier Niacinamide Serum Body Wash is aimed at anyone who wants a gentle yet effective daily body cleanser that supports hydration and skin balance. It’s a good fit for people looking to introduce beneficial actives into their body-care routine, those with normal to dry or combination skin, and shoppers who prefer products that are vegan, paraben-free, and cruelty-free. If you have extremely sensitive or allergy-prone skin, perform a patch test before full use.\u003c\/p\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the body wash safe to use daily?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use and pH-appropriate, though patch testing is advised for very sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much niacinamide does this body wash contain?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula contains 2% high-purity niacinamide to support skin balance and texture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Naturium","offers":[{"title":"Default Title","offer_id":51485295870185,"sku":"B0CG6NT483","price":67.49,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/naturium-purifier-front-packaging.jpg?v=1783184343","url":"https:\/\/cervaaustralia.com\/products\/naturium-niacinamide-body-wash-gel-serum-16-9-oz-2-niacinamide-hydrating-ph-balanced-cleanser","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}