{"product_id":"native-strengthening-shampoo-cashmere-rain-16-5-fl-oz-sulfate-free-reduces-breakage","title":"Native Strengthening Shampoo — Cashmere \u0026 Rain 16.5 fl oz, sulfate-free, reduces breakage","description":"\u003cp\u003e\u003cstrong\u003eNative Strengthening Shampoo Cashmere \u0026amp; Rain is a sulfate-, silicone- and dye-free shampoo formulated to fortify strands, reduce breakage, and gently cleanse for healthier-looking hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo combines a lightweight, plant-oil based cleansing system with a cozy Cashmere \u0026amp; Rain fragrance to support hair resilience without harsh additives. Designed for everyday use on all hair types, it aims to restore moisture balance, minimize frizz, and make hair easier to manage. The formula uses 11 thoughtfully chosen ingredients and pairs well with Native Strengthening Conditioner and Strengthening Mask for a fuller routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help reduce breakage?\u003c\/h3\u003e\n\u003cp\u003eThe formula focuses on gentle cleansing and strengthening to protect strands from everyday wear. Instead of aggressive sulfates, it uses milder, plant-derived surfactants that clean without stripping natural oils, while conditioning ingredients help smooth and reinforce the hair fiber.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePlant oil–based cleansers that remove dirt while preserving moisture\u003c\/li\u003e\n  \u003cli\u003eIngredient selection aimed at minimizing dryness and brittleness\u003c\/li\u003e\n  \u003cli\u003eComplements strengthening conditioner and mask for deeper repair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eBecause the shampoo is free of sulfates, parabens, silicones and dyes, it’s a gentler choice for color-treated and chemically processed hair. It won’t add pigments or heavy silicones that can weigh hair down; however, always patch-test if you have a sensitive scalp or recent chemical service.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free cleansing helps reduce premature color fade\u003c\/li\u003e\n  \u003cli\u003eNo added dyes to alter hair color or interfere with treatments\u003c\/li\u003e\n  \u003cli\u003ePair with color-safe conditioner for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does the Cashmere \u0026amp; Rain scent smell like and how long does it linger?\u003c\/h3\u003e\n\u003cp\u003eCashmere \u0026amp; Rain blends watery freshness with soft woody and subtle floral notes for a cozy, clean aroma. The scent is noticeable after use but designed to be light and not overpowering; layering with other Native products—like body wash or lotion—will extend the fragrance experience.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTop watery notes evoke a fresh, rain-kissed opening\u003c\/li\u003e\n  \u003cli\u003eMid and base notes add woodsy warmth and soft florals\u003c\/li\u003e\n  \u003cli\u003eComplementary Native products enhance scent longevity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair, massage a small amount into scalp and strands to create a gentle lather, then rinse thoroughly. For improved strength and manageability, follow with Native Strengthening Conditioner or use the Strengthening Mask once or twice weekly for deeper conditioning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and focus on the scalp for cleansing\u003c\/li\u003e\n  \u003cli\u003eRinse, then condition or treat with a mask as needed\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily or every-other-day use depending on hair type\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Native Strengthening Shampoo Cashmere \u0026amp; Rain is ideal for anyone seeking a cleaner, gentler daily shampoo that supports stronger hair without harsh ingredients. It fits well for people with dry or brittle hair, those who color or chemically treat their hair and shoppers who prefer cruelty-free, vegan personal care. If you want a straightforward strengthening routine with a pleasant, sophisticated scent, this shampoo is a practical addition to your hair-care lineup.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Sodium Cocoyl Isethionate, Lauramidopropyl Betaine, Cocamidopropyl Betaine (Started adding with Fall 2023 Shampoo products, added to Shampoo \u0026amp; 2-in-1 products starting October 2023), Sodium Lauroyl Sarcosinate, Fragrance, Sodium Benzoate, Sodium Salicylate, Polyquaternium-10, Sodium Citrate, Citric Acid\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Native Strengthening Shampoo vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is vegan and never tested on animals, with no animal-derived ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s gentle enough for daily use; adjust frequency based on hair type and scalp needs.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Native","offers":[{"title":"Default Title","offer_id":51486273503465,"sku":"B0CXBJ44N7","price":60.08,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/native-strengthening-shampoo-front-bottle.jpg?v=1783213600","url":"https:\/\/cervaaustralia.com\/products\/native-strengthening-shampoo-cashmere-rain-16-5-fl-oz-sulfate-free-reduces-breakage","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}