{"product_id":"maybelline-the-falsies-flared-mascara-blackest-black-0-31-oz-flared-volume-lift","title":"MAYBELLINE The Falsies Flared Mascara Blackest Black 0.31 oz — Flared Volume \u0026 Lift","description":"\u003cstrong\u003eMaybelline New York The Falsies Flared Mascara builds dramatic, fanned-out volume and a lifted arch for a false-lash look without extensions.\u003c\/strong\u003e\n\n\u003cp\u003eThis mascara is designed to create an exaggerated flared silhouette by combining a spoon-shaped brush with a flexible-hold formula and pro-key fibers. The curving brush deposits product at the base and along the outer lash line, while the wetter-yet-flexible formula helps retain lift and separation throughout the day. The blackest black shade intensifies eyes for bold definition suitable for day or night looks.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the spoon curler brush create a flared lash shape?\u003c\/h3\u003e\n\u003cp\u003eThe brush has a concave, spoon-like profile that cups lashes and fans them outward as you comb through. Its shape concentrates product where lashes meet the lid and along the outer corners, pushing hairs into an upward and outward arc for a winged effect.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConcave brush geometry for targeted application\u003c\/li\u003e\n  \u003cli\u003eShorter inner bristles lift root-to-tip\u003c\/li\u003e\n  \u003cli\u003eLonger outer bristles plume and fan outer lashes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this mascara add volume and keep lashes lifted?\u003c\/h3\u003e\n\u003cp\u003eThe formula pairs volumizing pigments with pro-key fibers to thicken and extend each lash while a flexible-hold polymer helps maintain the curve without feeling stiff. You get visible volume and a maintained arch that moves naturally with your lashes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFiber-enriched formula for thickness and extension\u003c\/li\u003e\n  \u003cli\u003eFlexible-hold blend preserves shape without crunchiness\u003c\/li\u003e\n  \u003cli\u003eBuildable layers allow control from natural to dramatic\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply The Falsies Flared for best results?\u003c\/h3\u003e\n\u003cp\u003eBegin at the base of lashes and wiggle the spoon brush upward to load roots with product, then sweep outward toward the outer corners to maximize the flared effect. Apply a second or third light coat on outer lashes for extra winged drama, letting each layer set briefly to prevent clumping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWiggle at the root for lift, sweep outward for flare\u003c\/li\u003e\n  \u003cli\u003eFocus extra coats on outer third for a winged look\u003c\/li\u003e\n  \u003cli\u003eComb through with a clean spoolie to separate if needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the finish suitable for everyday wear or special occasions?\u003c\/h3\u003e\n\u003cp\u003eThe intense black shade and noticeable fanning work well for both everyday glamour and evening looks depending on application intensity. Light coats create refined, enhanced lashes for daytime; layered coats deliver bold, stage-ready volume for nights out.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSingle coat: defined, natural lift\u003c\/li\u003e\n  \u003cli\u003eTwo coats: enhanced volume and subtle drama\u003c\/li\u003e\n  \u003cli\u003eThree+ coats: high-impact, false-lash-style flare\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Maybelline The Falsies Flared Mascara is aimed at anyone wanting a false-lash effect without extensions — ideal if you want pronounced outer-lash winging, noticeable volume, and a visibly lifted arch while maintaining a flexible, natural feel. It suits daily wearers who like an intensified look and makeup lovers who build dramatic multi-coat styles.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eG683872: Aqua\/Water, Oryza Sativa Cera\/Rice Bran Wax, Copernicia Cerifera Cera\/Carnauba Wax, Potassium Cetyl Phosphate, Cera Alba\/Beeswax, Styrene\/Acrylates\/Ammonium Methacrylate Copolymer, Candelilla Cera\/Candelilla Wax, Glycerin, Synthetic Beeswax, Acacia Senegal\/Acacia Senegal Gum, Cetyl Alcohol, Silica, Pantothenol, Phenethyl Alcohol, Phenoxyethanol, Polyethylene, Sodium Laureth-12 Sulfate, Butylene Glycol, Hydroxyethylcellulose, Peg\/PPG-17\/18 Dimethicone Simethicone, Arginine, Serine, Glutamic Acid, Potassium Sorbate, Trisodium EDTA, Methylparaben, 2-Oleamido-1,3-Octadecanediol, Propylparaben, Rayon. [+\/- May Contain: Ci 77491, Ci 77492, Ci 77499\/Iron Oxides, Ci 77007\/Ultramarines, Ci 77891\/Titanium Dioxide, Mica, Ci 77288\/Chromium Oxide Greens, Ci 77289\/Chromium Hydroxide Green, Ci 77742\/Manganese Violet, Ci 77510\/Ferric Ferrocyanide] F.I.L. D46284\/2.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is The Falsies Flared smudge-proof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula offers lasting lift but is washable; it resists everyday smudging though it's not marketed as fully smudge-proof or waterproof.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I layer this mascara with a primer?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—using a lash primer first can enhance volume and fiber adherence for a fuller, longer-lasting flared effect.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MAYBELLINE","offers":[{"title":"Default Title","offer_id":51490023112937,"sku":"B004Y9JURC","price":54.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/maybelline-falsies-flared-front-packaging.jpg?v=1783309505","url":"https:\/\/cervaaustralia.com\/products\/maybelline-the-falsies-flared-mascara-blackest-black-0-31-oz-flared-volume-lift","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}