{"product_id":"maybelline-great-lash-waterproof-mascara-very-black-1ct-volumizing-lengthening-lash-formula","title":"MAYBELLINE Great Lash Waterproof Mascara Very Black, 1ct — Volumizing \u0026 Lengthening Lash Formula","description":"\u003cstrong\u003eMaybelline Great Lash Waterproof Mascara in Very Black is a long‑standing, ophthalmologist‑tested formula that builds noticeable volume and length while resisting smudging.\u003c\/strong\u003e\n\n\u003cp\u003eThis iconic waterproof mascara has been a makeup kit staple for decades. It combines a lash‑doubling conditioning formula with a tapered brush designed to coat roots and tips evenly, producing fuller, more defined lashes that hold through humidity and activity. The Very Black shade delivers deep pigment for striking contrast and eye definition, and the formula is hypoallergenic and suitable for contact‑lens wearers.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mascara create both volume and length?\u003c\/h3\u003e\n\u003cp\u003eThe Maybelline Great Lash Waterproof uses a blend of waxes and film‑forming agents that thicken each lash strand while the wand combs and separates from base to tip. Multiple thin layers build density without clumping when applied correctly, and the tapered bristles reach inner and outer lashes for balanced coverage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVolumizing waxes—beeswax and ozokerite—coat lashes for body.\u003c\/li\u003e\n  \u003cli\u003eTapered lash‑building brush reaches small and large lashes.\u003c\/li\u003e\n  \u003cli\u003eLayerable formula: apply successive coats before drying to increase thickness.\u003c\/li\u003e\n  \u003cli\u003eDeep Very Black pigment enhances perceived length and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the waterproof version different from regular Great Lash?\u003c\/h3\u003e\n\u003cp\u003eThe waterproof variant replaces some water‑soluble components with film‑forming ingredients that resist moisture and transfer. This preserves shape and curl in humid conditions and during light water exposure, though removal requires an oil‑based or micellar makeup remover for thorough cleansing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFilm formers lock pigment and hold lash shape through moisture exposure.\u003c\/li\u003e\n  \u003cli\u003eRemoves with oil removers or micellar water for complete breakdown.\u003c\/li\u003e\n  \u003cli\u003eOphthalmologist‑tested and hypoallergenic for sensitive eyes.\u003c\/li\u003e\n  \u003cli\u003eSuitable for contact‑lens wearers when used as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply and remove it for best results?\u003c\/h3\u003e\n\u003cp\u003eFor full‑lash impact, sweep the brush from root to tip with a slow, steady motion and avoid letting coats dry between applications. To remove, use a dedicated oil‑based makeup remover or Garnier Micellar Water and gentle circular motions; do not forcibly rub or dilute the product with water or saliva.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply outer lash to inner lash, root to tip, for even coverage.\u003c\/li\u003e\n  \u003cli\u003eLayer coats before drying to build volume without clumps.\u003c\/li\u003e\n  \u003cli\u003eUse a gentle oil remover or micellar water for clean removal.\u003c\/li\u003e\n  \u003cli\u003eStore capped tightly and discard if scent or appearance changes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for sensitive eyes or contact lens wearers?\u003c\/h3\u003e\n\u003cp\u003eGreat Lash Waterproof is ophthalmologist‑tested and formulated to be hypoallergenic, so many people with sensitive eyes or contacts can use it comfortably. Still, personal tolerance varies—stop use and consult a physician if irritation, redness, or unusual symptoms occur.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOphthalmologist‑tested to reduce potential irritation.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic formulation suitable for many contact users.\u003c\/li\u003e\n  \u003cli\u003eKeep the tube for personal use only to preserve hygiene.\u003c\/li\u003e\n  \u003cli\u003eAvoid use if eyes are injured, infected, or irritated.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Maybelline Great Lash Waterproof Mascara in Very Black is aimed at anyone who wants an easy‑to‑use, dependable waterproof mascara that enhances volume and length without complicated techniques. It suits everyday wearers, active lifestyles, and those with sensitive eyes who prefer an established, tested formula. If you want deep black lashes that stay put through sweat or humidity and can be layered for drama, this classic mascara remains a reliable choice.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ePETROLEUM DISTILLATES, PENTAERYTHRITYL HYDROGENATED ROSINATE, CARNAUBA WAX, POLYETHYLENE, SYNTHETIC BEESWAX, DISTEARDIMONIUM HECTORITE, CERESIN, BEESWAX, KAOLIN, MAGNESIUM CARBONATE, ALUMINUM STEARATE, SILICA, PROPYLENE CARBONATE, CETYLDIMETHICONE, METHYLPARABEN, BUTYLPARABEN, PROPYLPARABEN, TOCOPHERYL ACETATE, WHEAT GERM OIL. (+\/ MAY CONTAIN: CI77492, CI77499, CI 77491\/IRON OXIDES, CI 77007\/ULTRAMARINES, CI 77891\/TITANIUM DIOXIDE)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Maybelline Great Lash Waterproof suitable for contact lens wearers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is ophthalmologist‑tested and hypoallergenic, generally suitable for contact lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I remove this waterproof mascara?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use an oil‑based remover or micellar water; gently massage until product dissolves, then rinse.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MAYBELLINE","offers":[{"title":"Default Title","offer_id":51490394472681,"sku":"B00008MOQN","price":53.54,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/maybelline-great-lash-front-packaging_544aee08-9cf5-4892-8d27-6899b75bca8a.jpg?v=1783321522","url":"https:\/\/cervaaustralia.com\/products\/maybelline-great-lash-waterproof-mascara-very-black-1ct-volumizing-lengthening-lash-formula","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}