{"product_id":"maybelline-great-lash-curved-brush-mascara-very-black-volumizing-lengthening-with-hypoallergenic-washable-formula","title":"MAYBELLINE Great Lash Curved Brush Mascara — Very Black, Volumizing \u0026 Lengthening with Hypoallergenic Washable Formula","description":"\u003cp\u003e\u003cstrong\u003eMaybelline Great Lash Curved Brush Washable Mascara in Very Black is a hypoallergenic, curved-brush formula designed to lift, thicken and define lashes for a bold, clump-free finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis updated take on an iconic classic blends a thickening, lash-defining formula with a sculpted curved wand to reach and coat lashes from root to tip. The washable composition is ophthalmologist tested and suitable for contact lens wearers, making it an easy addition to daily routines. It builds visible volume without heavy flakes and can be removed gently with a micellar water cleanser.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the curved brush change lash application?\u003c\/h3\u003e\n\n\u003cp\u003eThe custom-curved wand follows the natural arc of your lash line to lift and fan out lashes with each stroke. Its shape helps separate individual hairs while depositing pigment evenly, reducing the need for multiple coats. The result is a curled, fuller look without relying on a mechanical eyelash curler.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCurved brush design cradles lashes for uniform coverage\u003c\/li\u003e\n  \u003cli\u003eReaches corner and lower lashes more easily than straight wands\u003c\/li\u003e\n  \u003cli\u003eHelps build curl and lift while combing out clumps\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this mascara add noticeable volume and length?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is created to thicken and lengthen lashes simultaneously: pigments and buildable polymers layer to enhance both body and extension. You can apply one coat for natural definition or add more for dramatic volume. It blends smoothly so lashes look defined rather than weighed down.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eBuildable coverage for subtle to dramatic effects\u003c\/li\u003e\n  \u003cli\u003eBalances thickening agents with lengthening components\u003c\/li\u003e\n  \u003cli\u003eDesigned to avoid heavy clumping or spidery separation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for sensitive eyes and easy to remove?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is hypoallergenic and tested by ophthalmologists, and it’s formulated to be contact-lens friendly. Because it’s a washable mascara, it dissolves with gentle cleansers—no aggressive rubbing required. For convenient removal, a micellar water is recommended to lift product without irritating the eye area.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHypoallergenic formulation with ophthalmologist testing\u003c\/li\u003e\n  \u003cli\u003eSafe for contact lens wearers when used as directed\u003c\/li\u003e\n  \u003cli\u003eRemoves with micellar water or gentle makeup remover—no scrubbing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I incorporate this mascara into my everyday makeup routine?\u003c\/h3\u003e\n\n\u003cp\u003eGreat Lash Curved Brush pairs well with neutral or dramatic eye looks: apply after eyeshadow and eyeliner to complete your eye makeup. It works well over lash primers for extra hold and pairs with Maybelline eyeliners and eyeshadow palettes to build cohesive looks. For longer wear, allow each coat to dry slightly before adding another.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse after eye base and shadow for a finished look\u003c\/li\u003e\n  \u003cli\u003eApply multiple thin coats rather than one heavy layer\u003c\/li\u003e\n  \u003cli\u003eCombine with other Maybelline eye products for coordinated results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Ideal for anyone seeking a reliable, everyday mascara that lifts and amplifies lashes without harsh ingredients—perfect for contact lens wearers, those with sensitive eyes, or beauty fans who prefer a buildable, washable option instead of a waterproof formula. It suits both minimal-makeup users who want natural enhancement and enthusiasts who need a base for bolder eye looks.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Beeswax, Ozokerite, Shellac, Glyceryl Stearate, Triethanolamine, Propylene Glycol, Stearic Acid, Palmitic Acid, Sorbitan Sesquioleate, Methylparaben, Quaternium-15, Simethicone, Quaternium-22, Butylparaben. (+\/- May Contain: Ci 77492, Ci 77491, Ci 77499\/Iron Oxides, Ci 77007\/Ultramarines, Mica, Ci 77891\/Titanium Dioxide, Ci 77510\/Ferric Ferrocyanide, Ci 75470\/Carmine, Ci 77288\/Chromium Oxide Greens, Ci 77289\/Chromium Hydroxide Green, Ci 77742\/Manganese Violet.)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara safe for contact lens wearers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is ophthalmologist tested and designed to be safe for contact lens wearers when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I remove Maybelline Great Lash Curved Brush Mascara?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Remove gently with micellar water or a mild eye makeup remover—no vigorous rubbing required.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MAYBELLINE","offers":[{"title":"Default Title","offer_id":51485362815209,"sku":"B0B627D3MP","price":68.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/maybelline-front-packaging-great-lash-curved-brush.jpg?v=1783186706","url":"https:\/\/cervaaustralia.com\/products\/maybelline-great-lash-curved-brush-mascara-very-black-volumizing-lengthening-with-hypoallergenic-washable-formula","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}