{"product_id":"maybelline-color-sensational-ultimatte-matte-lipstick-more-ruby-slim-bullet-non-drying-intense-red","title":"MAYBELLINE Color Sensational Ultimatte Matte Lipstick — More Ruby (Slim Bullet, Non-Drying Intense Red)","description":"\u003cp\u003e\u003cstrong\u003eMaybelline Color Sensational Ultimatte in More Ruby is a slim, intensely pigmented matte lipstick that delivers a lightweight, non-drying, blur-finish red for longwear comfort.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis slim bullet from Maybelline brings a modern extreme-matte finish without the usual dryness. Formulated with high-impact pigments and texture-blurring gels, the Ultimatte line aims to combine the saturated color of a classic matte with a soft, cushiony feel so you get bold lip color that moves comfortably throughout the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the lipstick feel on my lips?\u003c\/h3\u003e\n\u003cp\u003eThe formula is designed to feel lighter than traditional mattes while still appearing intensely opaque. Texture-blurring gels help soften lip lines so the color sits smoothly rather than clinging to cracks or creases.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight cushiony texture for comfortable wear\u003c\/li\u003e\n  \u003cli\u003eNon-drying matte finish that avoids tightness\u003c\/li\u003e\n  \u003cli\u003eBlurring action reduces visible lip lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow intense and true is the More Ruby shade?\u003c\/h3\u003e\n\u003cp\u003eMore Ruby is a vivid blue-leaning ruby red formulated to deliver immediate, full-coverage color in a single swipe. The high-impact pigments provide bold payoff so the shade reads bright and even on most skin tones.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHigh-impact pigments for one-swipe opacity\u003c\/li\u003e\n  \u003cli\u003eBlue-ruby undertone for a modern red look\u003c\/li\u003e\n  \u003cli\u003eConsistent, even color with minimal feathering\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and wear it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply directly from the slim bullet for a precise line or use a lip brush for sharper edges. Pairing with a matte primer or a thin layer of foundation on lips can enhance adherence and longevity without altering the finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply straight from the bullet for quick, defined coverage\u003c\/li\u003e\n  \u003cli\u003eUse lip liner or a brush to refine edges and prevent feathering\u003c\/li\u003e\n  \u003cli\u003eLayer lightly for subtle tint, or build for full, dramatic color\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this matte lipstick transfer or need frequent touch-ups?\u003c\/h3\u003e\n\u003cp\u003eThe Ultimatte finish is designed to minimize the heavy transfer typical of creamier formulas, though like most lipsticks it may transfer with oily foods or prolonged contact. Because the texture stays comfortable rather than fully locking down, occasional touch-ups after meals can refresh the intensity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLess transfer than glossy formulas, but not fully transfer-proof\u003c\/li\u003e\n  \u003cli\u003eQuick touch-up recommended after eating or drinking\u003c\/li\u003e\n  \u003cli\u003ePrimer and blotting can extend wear time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Maybelline Color Sensational Ultimatte in More Ruby suits anyone who wants a striking blue-ruby red with the look of an intense matte but without the uncomfortable dryness. It's ideal for daily wearers who favor bold, long-lasting color in a chic, slim bullet—perfect for handbags and quick on-the-go applications. If you want a matte lipstick that prioritizes pigment, a soft feel, and modern undertones, this shade is a solid pick.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eG2033801 DIMETHICONE, BIS-DIGLYCERYL POLYACYLADIPATE-2, HYDROGENATED POLYISOBUTENE, PHENYL TRIMETHICONE, TRIDECYL TRIMELLITATE, HYDROGENATED JOJOBA OIL, DIMETHICONE CROSSPOLYMER, VINYL DIMETHICONE\/METHICONE SILSESQUIOXANE CROSSPOLYMER, KAOLIN, ISOSTEARYL ISOSTEARATE, PARAFFIN, ISOHEXADECANE, NYLON-12, CERA MICROCRISTALLINA \/ MICROCRYSTALLINE WAX \/ CIRE, MICROCRISTALLINE, POLYETHYLENE, ALUMINA, SYNTHETIC WAX, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, ALUMINUM HYDROXIDE, BENZYL ALCOHOL, SILICA, TOCOPHEROL, PARFUM \/ FRAGRANCE, [+\/- MAY CONTAIN \/ PEUT CONTENIR CI 77491, CI 77492, CI 77499 \/ IRON OXIDES, CI 77891 \/ TITANIUM DIOXIDE, MICA, CI 45410 \/ RED 28 LAKE, CI 15850 \/ RED 7, CI 15985 \/ YELLOW 6 LAKE, CI 19140 \/ YELLOW 5 LAKE, CI 45380 \/ RED 22 LAKE, CI 42090 \/ BLUE 1 LAKE] F.I.L. D249322\/2\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the Ultimatte formula drying?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—Ultimatte uses texture-blurring gels for a matte look with a cushiony, non-drying feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many swipes for full coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: One to two swipes typically deliver full, even coverage thanks to high-impact pigments.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MAYBELLINE","offers":[{"title":"Default Title","offer_id":51492685283561,"sku":"B08H47F8Q3","price":56.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/maybelline-ultimatte-more-ruby-front-shot.jpg?v=1783368129","url":"https:\/\/cervaaustralia.com\/products\/maybelline-color-sensational-ultimatte-matte-lipstick-more-ruby-slim-bullet-non-drying-intense-red","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}