{"product_id":"matrix-food-for-soft-avocado-hair-serum-oil-leave-in-repair-for-dry-brittle-hair-heat-protection-shine","title":"MATRIX Food For Soft Avocado Hair Serum Oil — Leave-In Repair for Dry, Brittle Hair, Heat Protection \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eMATRIX Food For Soft Serum Oil is a lightweight, avocado-oil leave-in serum that smooths, softens and adds shine while offering heat protection when used alone or as part of the Food For Soft system.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis multi-use hydrating hair oil is formulated to restore moisture and manageability to dry, brittle hair without weighing it down. Designed to be used after cleansing or as a finishing product, the serum works on mid-lengths and ends to reduce frizz, boost softness and enhance shine. When paired with the Food For Soft shampoo, conditioner or treatment mask, the system delivers amplified moisture and longer-lasting softness.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this serum change very dry or brittle hair?\u003c\/h3\u003e\n\n\u003cp\u003eThe oil-serum replenishes surface hydration and helps smooth the hair cuticle for an immediately softer feel. It’s especially effective on mid-lengths and ends where dryness and breakage typically begin. Regular use as part of the Food For Soft regimen supports noticeable improvements in softness and manageability.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eInfused with avocado oil to nourish and condition without greasiness.\u003c\/li\u003e\n  \u003cli\u003eCreates up to 7x more moisture when used with the Food For Soft system versus a non-conditioning shampoo.\u003c\/li\u003e\n  \u003cli\u003eDelivers a softer finish for up to 72 hours when used as directed with the collection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this serum on color-treated or fine hair?\u003c\/h3\u003e\n\n\u003cp\u003eYes — the formula is safe for color-treated hair and is designed to remain lightweight so it won’t weigh down fine strands when used sparingly. Apply a few drops focusing on mid-lengths and ends; avoid the roots to maintain natural volume. For finer hair textures, start with one drop and add more only if needed.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eColor-safe formulation preserves vibrancy without adding buildup.\u003c\/li\u003e\n  \u003cli\u003eMinimal residue keeps fine hair from feeling heavy.\u003c\/li\u003e\n  \u003cli\u003eWorks on wet or dry hair for flexible styling options.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes the serum protect hair from heat styling?\u003c\/h3\u003e\n\n\u003cp\u003eThe serum offers heat-protection benefits to help shield strands from styling tools, while also smoothing and detangling for easier styling. It’s best applied before blow-drying or using hot tools, concentrating on ends where thermal stress causes the most damage. Combine with heat-protective styling products for added defense during frequent heat use.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse before blow-drying to reduce friction and improve smoothness.\u003c\/li\u003e\n  \u003cli\u003eHelps minimize breakage and split-end appearance when heat is applied.\u003c\/li\u003e\n  \u003cli\u003eAlso functions as a finishing oil to add shine after styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the oil for optimal results?\u003c\/h3\u003e\n\n\u003cp\u003eAfter shampooing and conditioning, dispense several drops into palms, rub together, and smooth through mid-lengths and ends of wet or dry hair. Do not rinse out; style as usual. When combined with the Food For Soft shampoo, conditioner, or mask, follow the system steps to maximize moisture and softness benefits.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eWet hair: apply to towel-dried lengths and ends before styling.\u003c\/li\u003e\n  \u003cli\u003eDry hair: use a small amount to tame frizz and boost shine as a finishing touch.\u003c\/li\u003e\n  \u003cli\u003eSystem use: pair with Food For Soft shampoo, conditioner or mask for best results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: MATRIX Food For Soft Serum Oil is ideal for anyone with dry, brittle, or frizz-prone hair seeking a lightweight leave-in treatment that smooths, adds shine and helps protect against heat. It suits all hair types, including color-treated and fine hair when applied conservatively, and works particularly well for people who want salon-quality softness and manageability as part of a coordinated care routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eaqua \/ water \/ eau, cetearyl alcohol, glycine soja oil \/ soybean oil, behentrimonium chloride, parfum \/ fragrance, isopropyl alcohol, glycerin, phenoxyethanol, dilauryl, thiodipropionate, hexyl cinnamal, persea gratissima oil \/ avocado oil, chlorhexidine, digluconate, linalool, sodium hyaluronate, citric acid, tocopherol, helianthus annuus seed oil \/ sunflower seed oil, rosmarinus officinalis leaf extract \/ rosemary leaf extract​\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is MATRIX Food For Soft Serum Oil safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The serum is formulated to be safe for color-treated hair and won’t strip color when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use on fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with one drop on fine hair, apply to mid-lengths and ends, and add sparingly if more smoothing is needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":51489259192553,"sku":"B0BY9LFBGV","price":109.48,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/matrix-food-for-soft-front-bottle.jpg?v=1783305477","url":"https:\/\/cervaaustralia.com\/products\/matrix-food-for-soft-avocado-hair-serum-oil-leave-in-repair-for-dry-brittle-hair-heat-protection-shine","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}