{"product_id":"loreal-professionnel-paris-curl-expression-moisturizing-shampoo-sulfate-paraben-free-hydration-for-curly-coily-hair","title":"L'Oréal Professionnel Paris Curl Expression Moisturizing Shampoo — Sulfate \u0026 Paraben-Free Hydration for Curly, Coily Hair","description":"\u003cp\u003e\u003cstrong\u003eL'Oréal Professionnel Paris Curl Expression Moisturizing Shampoo gently cleanses while delivering weightless, long-lasting hydration to curls and coils.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis professional-grade shampoo is formulated to refresh textured hair without stripping natural moisture. Designed for curly, coily, wavy and textured patterns, the sulfate- and paraben-free blend focuses on detangling, reducing frizz and leaving strands soft and manageable. Use it as the first step in the Curl Expression routine to prepare hair for conditioning treatments and styling.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this shampoo improve my daily curl routine?\u003c\/h3\u003e\n\n\u003cp\u003eIt replaces harsh cleansers with a gentler formula that cleans while preserving hydration, so curls remain elastic and less prone to breakage. The lightweight moisturizing agents support easier detangling, reducing time spent working through knots after washing.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eGently removes dirt and buildup without aggressive sulfates\u003c\/li\u003e\n  \u003cli\u003eLeaves hair soft to touch for faster comb-through\u003c\/li\u003e\n  \u003cli\u003eHelps reduce frizz for cleaner definition under styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for all curl types, including coily or chemically treated hair?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is created for a wide range of textures, from loose waves to tight coils, and avoids sulfates and parabens that can be drying. While suitable for chemically treated hair, pairing with a rich mask or conditioner from the Curl Expression line enhances moisture and protection after color or chemical services.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFormulated to suit multiple curl patterns and porosities\u003c\/li\u003e\n  \u003cli\u003eSulfate- and paraben-free to minimize additional drying\u003c\/li\u003e\n  \u003cli\u003eBest used with Curl Expression Rich Mask or Conditioner for deeper care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect after a few washes?\u003c\/h3\u003e\n\n\u003cp\u003eExpect cleaner, more hydrated strands with improved manageability and less surface frizz. Over several uses, curls should feel softer and require less force to detangle, which helps preserve curl shape and reduce split ends.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eImmediate: softer texture and easier detangling\u003c\/li\u003e\n  \u003cli\u003eShort term: reduced flyaways and improved curl definition\u003c\/li\u003e\n  \u003cli\u003eWhen combined with conditioner\/mask: enhanced moisture retention and resilience\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best performance?\u003c\/h3\u003e\n\n\u003cp\u003eApply to thoroughly wet hair, distribute evenly and work into a light lather to cleanse the scalp and lengths. Rinse completely and follow with Curl Expression Rich Mask or Conditioner to lock in hydration and aid detangling.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eWet hair fully before applying\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and lengths, then rinse\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner or deep mask for optimal results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? L'Oréal Professionnel Paris Curl Expression Moisturizing Shampoo is aimed at anyone with curly, coily, wavy or textured hair seeking a professional, moisture-focused cleanse without sulfates or parabens. It suits clients and consumers who want easier detangling, reduced frizz and a lightweight feel that won’t weigh curls down. Ideal for those building a curly care routine—particularly when paired with the Curl Expression conditioner or Rich Mask for a complete hydration system.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU • SODIUM COCOYL ISETHIONATE • DISODIUM LAURETH SULFOSUCCINATE • SODIUM LAURYL SULFOACETATE • SODIUM LAUROYL SARCOSINATE • GLYCOL DISTEARATE • COCAMIDOPROPYL BETAINE • COCAMIDE MEA • GLYCERETH-26 • DECYL GLUCOSIDE • CITRIC ACID • PPG-5-CETETH-20 • SODIUM HYDROXIDE • DIVINYLDIMETHICONE\/DIMETHICONE COPOLYMER • SODIUM BENZOATE • POLYQUATERNIUM-7 • SODIUM CHLORIDE• AMODIMETHICONE • CARBOMER • COCO-BETAINE • POLYQUATERNIUM-10 • PEG-55 PROPYLENE GLYCOL OLEATE • PROPYLENE GLYCOL • SALICYLIC ACID • C11-15 PARETH-7 • BENZOIC ACID • GLYCERIN • LAURETH-9 • TRIDECETH-12 •BENZYL ALCOHOL • C12-13 PARETH-23 • C12-13 PARETH-3 • PHENOXYETHANOL • HYDROXYETHYL UREA • SORBIC ACID • HIBISCUS ESCULENTUS SEED EXTRACT • PARFUM \/ FRAGRANCE.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo sulfate- and paraben-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate- and paraben-free to help preserve natural moisture in textured hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Should I use a conditioner after washing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. For best results, follow with Curl Expression Conditioner or Rich Mask to lock in hydration and ease detangling.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oréal Professionnel Paris","offers":[{"title":"Default Title","offer_id":51487693832425,"sku":"B09YDJYNFR","price":128.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/loreal-professionnel-curl-expression-front-bottle.jpg?v=1783287624","url":"https:\/\/cervaaustralia.com\/products\/loreal-professionnel-paris-curl-expression-moisturizing-shampoo-sulfate-paraben-free-hydration-for-curly-coily-hair","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}