{"product_id":"loreal-paris-voluminous-original-mascara-deep-violet-buildable-volume-length-washable-0-26-fl-oz","title":"L'Oreal Paris Voluminous Original Mascara — Deep Violet, Buildable Volume \u0026 Length, Washable 0.26 fl oz","description":"\u003cp\u003e\u003cstrong\u003eL'Oreal Paris Voluminous Original Mascara in Deep Violet is a washable, volume-building mascara designed to thicken and lengthen lashes up to five times without clumping.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis mascara pairs a dense, volume-maximizing formula with a full brush to create dramatic, buildable lashes. The Deep Violet shade gives a softer, more dimensional look than black while still delivering strong pigment. Formulated to resist flaking and clumping, it leaves lashes feeling supple and conditions them with ceramide-R and panthenol.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mascara create so much volume without clumps?\u003c\/h3\u003e\n\u003cp\u003eThe formula is designed to deposit pigment and body without heavy buildup. A specially shaped brush separates and coats each lash while the creamy formulation spreads evenly for layered application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVolume-maximizing brush that fans lashes as you apply\u003c\/li\u003e\n  \u003cli\u003eBuildable formula for multiple coats without flaking\u003c\/li\u003e\n  \u003cli\u003eEven pigment distribution to avoid spidery clusters\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it feel stiff or stay soft on lashes?\u003c\/h3\u003e\n\u003cp\u003eThis mascara focuses on keeping lashes flexible and touchable after application. Ingredients like panthenol and ceramide-R help condition the lash surface so lashes remain supple even when intensified for a bold look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConditioning agents to reduce stiffness\u003c\/li\u003e\n  \u003cli\u003eSoft finish that minimizes flaky residue\u003c\/li\u003e\n  \u003cli\u003eMaintains lash movement for natural-looking wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is removal and is it suitable for sensitive eyes?\u003c\/h3\u003e\n\u003cp\u003eThe washable formulation removes with gentle cleansing, avoiding harsh rubbing. It is ophthalmologist-tested and designed for compatibility with sensitive eyes and contact lens wearers, though individuals should test patch-first if they have known sensitivities.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves with soap and water or gentle cleanser\u003c\/li\u003e\n  \u003cli\u003eFragrance-free and allergy-tested for milder wear\u003c\/li\u003e\n  \u003cli\u003eOphthalmologist-tested and suitable for contact lens users\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat look can I expect and how does Deep Violet differ from black?\u003c\/h3\u003e\n\u003cp\u003eDeep Violet delivers rich color with a subtle purple undertone that enhances lash depth without the stark contrast of black. It creates a full, dramatic eye while adding a slightly softer, more dimensional finish—ideal for daytime or evening.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRich pigment with a violet tint for softer contrast\u003c\/li\u003e\n  \u003cli\u003eBuilds to intense volume for a bold eye silhouette\u003c\/li\u003e\n  \u003cli\u003eWorks well with neutral or colorful eye palettes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This L'Oreal Paris Voluminous Original Mascara in Deep Violet is suited to anyone looking to amplify lash thickness and length without heavy residue—perfect for users wanting buildable drama, those with sensitive eyes, or anyone seeking a softer alternative to black mascara. Whether you prefer a single natural coat or layered intensity for special occasions, this washable, conditioning formula offers flexible wear and rich color.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eG2004472 AQUA \/ WATER \/ EAUPARAFFINPOTASSIUM CETYL PHOSPHATECERA ALBA \/ BEESWAX \/ CIRE DABEILLECOPERNICIA CERIFERA CERA \/ CARNAUBA WAX \/ CIRE DE CARNAUBAACACIA SENEGAL GUMCETYL ALCOHOLGLYCERINHYDROXYETHYLCELLULOSEPHENOXYETHANOLPEG\/PPG-17\/18 DIMETHICONESTEARETH-20SILICAPHENETHYL ALCOHOLSODIUM POLYMETHACRYLATEHYDROGENATED JOJOBA OILHYDROGENATED PALM OILPOLYQUATERNIUM-10DISODIUM EDTATIN OXIDEPANTHENOLBHT [+\/- MAY CONTAIN \/ PEUT CONTENIRCI 77007 \/ ULTRAMARINESMICACI 75470 \/ CARMINECI 77891 \/ TITANIUM DIOXIDE] FIL CODE B252592\/1\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara washable or waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: This is a washable formula that removes with soap and water, not a waterproof mascara.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can people with sensitive eyes use it?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; it is ophthalmologist-tested, fragrance-free, and allergy-tested, suitable for many with sensitive eyes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":51487194317033,"sku":"B08HDM1524","price":60.02,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/loreal-paris-voluminous-front-packaging_ae7d3f54-8c25-48c3-9d2c-326c216dfe22.jpg?v=1783260097","url":"https:\/\/cervaaustralia.com\/products\/loreal-paris-voluminous-original-mascara-deep-violet-buildable-volume-length-washable-0-26-fl-oz","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}