{"product_id":"loreal-paris-telescopic-lift-mascara-black-0-33-oz-lengthening-lash-lift-brush-for-up-to-36hr-wear","title":"L'Oreal Paris Telescopic Lift Mascara — Black 0.33 oz, Lengthening + Lash-Lift Brush for Up to 36HR Wear","description":"\u003cp\u003e\u003cstrong\u003eL'Oréal Paris Telescopic Lift Washable Mascara instantly lifts, lengthens and adds visible volume for a dramatic lash-lift effect that can last up to 36 hours.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis mascara is formulated to create a lifted, elongated lash look using an exclusive double-hook bristle brush designed to load product at the root and comb through to the tip. It promises up to +5 mm of visible length while separating and volumizing individual lashes. The washable formula is ophthalmologist tested, comes in several shades, and removes easily with soap and water.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the double-hook bristle brush deliver a lash lift?\u003c\/h3\u003e\n\u003cp\u003eThe brush combines a front-facing hook to pick up and deposit formula at the base and length of each lash and a side combing hook to separate and define. This two-action approach mimics a salon lift without heat or adhesive.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFront hook bristles load product at roots for lift and length.\u003c\/li\u003e\n  \u003cli\u003eSide hook bristles comb and separate to avoid clumps.\u003c\/li\u003e\n  \u003cli\u003eDesigned to coat even shorter lashes for a fuller look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of wear and finish can I expect during the day?\u003c\/h3\u003e\n\u003cp\u003eExpect a lifted, elongated finish that balances length with lightweight volume. The formula is built for extended wear—up to 36 hours under typical conditions—while remaining washable for everyday removal.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVisible length increase up to +5 mm for a striking look.\u003c\/li\u003e\n  \u003cli\u003eUp to 36 hours of long-lasting wear without heavy flaking.\u003c\/li\u003e\n  \u003cli\u003eWashable options remove easily with soap and water; a waterproof shade is available.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this suitable for sensitive eyes and contact-lens wearers?\u003c\/h3\u003e\n\u003cp\u003eYes—L'Oréal Paris Telescopic Lift Mascara is ophthalmologist tested and formulated to be gentle on the eye area. The washable versions are designed to remove without harsh rubbing, which helps reduce irritation for sensitive eyes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOphthalmologist tested for eye safety.\u003c\/li\u003e\n  \u003cli\u003eWashable formulas remove with gentle cleansing, minimizing irritation.\u003c\/li\u003e\n  \u003cli\u003eAvailable waterproof shade for more active or humid conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it to get the best lift and separation?\u003c\/h3\u003e\n\u003cp\u003eFor an optimal effect, follow a two-step brush technique: use the front hook bristles to lift and deposit formula at the root, then sweep through with the side hook comb to separate lashes and create definition. Build up additional coats only where needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStep 1: Place front hook at lash base, wiggle upward to lift and lengthen.\u003c\/li\u003e\n  \u003cli\u003eStep 2: Angle the side hook comb to separate and remove excess product.\u003c\/li\u003e\n  \u003cli\u003eRepeat one or two times for extra length—avoid overloading to prevent clumps.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: L'Oréal Paris Telescopic Lift Mascara is for anyone wanting a lifted, lengthened lash appearance without false lashes or glue. It's a good fit for people with short or straight lashes seeking visible length, those with sensitive eyes who need an ophthalmologist-tested formula, and everyday users who prefer a washable mascara with an option for waterproof wear. Ideal for makeup lovers looking to sculpt and define lashes while maintaining a natural, separated finish.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua \/ Water \/ Eau \/ Behenyl Behenate \/ Acrylates Copolymer \/ Cetearyl Alcohol \/ Stearic Acid \/ Palmitic Acid \/ Poly C10-30 Alkyl Acrylate \/ Pvp \/ Vp\/Eicosene Copolymer \/ Aminomethyl Propanediol \/ Phenoxyethanol \/ Caprylyl Glycol \/ Pentylene Glycol \/ Potassium Cetyl Phosphate \/ Myristic Acid \/ 2-Oleamido-1,3-Octadecanediol [+\/- May Contain \/ Peut Contenir Ci 77491, Ci 77492, Ci 77499 \/ Iron Oxides]\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Telescopic Lift mascara waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: There are washable shades and one waterproof shade; choose the waterproof option for water resistance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I remove the washable formula?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Washable Telescopic Lift removes with soap and water or your regular cleanser—no heavy rubbing required.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":51485276504297,"sku":"B0BCR189Q9","price":66.19,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/loreal-paris-telescopic-lift-front-packaging.jpg?v=1783184016","url":"https:\/\/cervaaustralia.com\/products\/loreal-paris-telescopic-lift-mascara-black-0-33-oz-lengthening-lash-lift-brush-for-up-to-36hr-wear","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}