{"product_id":"loreal-paris-infallible-matte-resistance-liquid-lipstick-fairytale-ending-100-16-hour-wear-hyaluronic-acid","title":"L'Oreal Paris Infallible Matte Resistance Liquid Lipstick — Fairytale Ending 100, 16‑Hour Wear \u0026 Hyaluronic Acid","description":"\u003cp\u003e\u003cstrong\u003eL'Oreal Paris Infallible Matte Resistance Liquid Lipstick in Fairytale Ending 100 is a powdery matte liquid lipstick that delivers bold, long-lasting color with a lightweight, hydrating feel.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis liquid lipstick is formulated to provide up to 16 hours of wear with a transfer- and smudge-resistant finish while remaining feather-light on the lips. Infused with hyaluronic acid, it aims to give a powder-matte appearance without drying, and the precise doe-foot applicator is designed for single-swipe color payoff. The shade Fairytale Ending 100 offers a wearable tone within L'Oreal Paris's 12-shade Infallible Matte Resistance lineup.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will the color stay put during a busy day?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is engineered for extended wear, promising up to 16 hours of color retention with resistance to transfer and smudging. You can expect the pigment to remain visible through typical daytime activities such as coffee, commuting, and meetings, though intense oily foods or heavy rubbing can shorten wear time.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUp to 16 hours of claimed wear time\u003c\/li\u003e\n  \u003cli\u003eTransfer- and smudge-resistant finish for less midday touch-ups\u003c\/li\u003e\n  \u003cli\u003eHigh-pigment formula for single-swipe coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this matte lipstick feel drying on my lips?\u003c\/h3\u003e\n\n\u003cp\u003eThe Infallible Matte Resistance is formulated with hyaluronic acid to help maintain a comfortable, lightweight feel while delivering a powdery matte finish. Rather than creating a tight, chalky sensation, the formula targets a balance between matte appearance and hydration. For best comfort, apply to smooth, exfoliated lips and layer a sheer balm underneath if you prefer extra moisture.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eInfused with hyaluronic acid to support hydration\u003c\/li\u003e\n  \u003cli\u003eLightweight texture reduces heavy or cakey sensation\u003c\/li\u003e\n  \u003cli\u003eWorks well over prepped, moisturized lips\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it for the most precise result?\u003c\/h3\u003e\n\n\u003cp\u003eThe product includes a slim, angled applicator that helps define the lip contours and fill in color with control. Begin at the center of the upper lip, follow the natural line toward the outer edges, then glide across the bottom lip for an even finish. For sharper edges, clean up with a small brush or concealer along the lip line.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse applicator to outline the cupid’s bow and lip borders\u003c\/li\u003e\n  \u003cli\u003eFill in with a single swipe for full coverage\u003c\/li\u003e\n  \u003cli\u003eTouch up edges with a brush or concealer for a crisp look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the shade Fairytale Ending 100 versatile for different looks?\u003c\/h3\u003e\n\n\u003cp\u003eFairytale Ending 100 is crafted to be wearable across daytime and evening looks, offering strong pigment that pairs easily with both soft and dramatic makeup. Its powder-matte finish complements natural, office, and night styles, letting you dial up the intensity by layering or keep it minimal with one swipe.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSuitable for everyday and special-occasion looks\u003c\/li\u003e\n  \u003cli\u003eHigh color payoff that layers without caking\u003c\/li\u003e\n  \u003cli\u003ePairs well with neutral or bold eye makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? L'Oreal Paris Infallible Matte Resistance Liquid Lipstick in Fairytale Ending 100 is aimed at shoppers who want a bold, durable matte lip without heavy weight—people who need a long-wearing color for long days or events but still value comfort. If you prefer powder-matte finishes, appreciate high pigment in one swipe, and like the added hydration benefits of hyaluronic acid, this shade and formula are worth testing. For those with very dry or chapped lips, prepping with an exfoliator and a thin balm will help achieve the smoothest result.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eG2017764 1 - Ingredients: Dimethicone, Isododecane, Trimethylsiloxysilicate, Nylon-611\/Dimethicone Copolymer, Dimethicone Crosspolymer, C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane, Lauroyl Lysine, Silica Silylate, Phenoxyethanol, Ethylhexyl Palmitate, Triethoxysilylethyl Polydimethylsiloxyethyl Dimethicone, Isopropyl Titanium Triisostearate, Trihydroxystearin, Benzyl Alcohol, Sodium Hyaluronate, Glucomannan, Parfum \/ Fragrance [+\/- May Contain: Ci 77891 \/ Titanium Dioxide, Ci 15850 \/ Red 7, Ci 77491, Ci 77492, Ci 77499 \/ Iron Oxides, Ci 45380 \/ Red 22 Lake, Ci 45410 \/ Red 28 Lake, Ci 15985 \/ Yellow 6 Lake, Ci 19140 \/ Yellow 5 Lake, Ci 15850 \/ Red 6, Ci 42090 \/ Blue 1 Lake]. Fil N70028102\/1\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this lipstick transfer onto cups or masks?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is transfer- and smudge-resistant, reducing transfer on cups and masks, but extreme rubbing can still leave some residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this if my lips are dry?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's infused with hyaluronic acid, but exfoliating and applying a thin balm beforehand improves comfort and finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":51485937959145,"sku":"B0BWK7DKQL","price":64.14,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/loreal-paris-infallible-fairytale-ending-front-packaging.jpg?v=1783205281","url":"https:\/\/cervaaustralia.com\/products\/loreal-paris-infallible-matte-resistance-liquid-lipstick-fairytale-ending-100-16-hour-wear-hyaluronic-acid","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}