{"product_id":"loreal-paris-infallible-matte-liquid-lipstick-proposal-655-16-hour-wear-transfer-resistant-with-hyaluronic-acid","title":"L'Oreal Paris Infallible Matte Liquid Lipstick Proposal 655 — 16‑Hour Wear, Transfer‑Resistant with Hyaluronic Acid","description":"\u003cp\u003e\u003cstrong\u003eL'Oreal Paris Infallible Matte Resistance Liquid Lipstick in Proposal 655 delivers a powdery matte finish with up to 16 hours of wear in one smooth, pigmented swipe.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis liquid lipstick combines intense color payoff with a lightweight feel and is formulated to resist transfer and smudging throughout the day. Infused with hyaluronic acid, it aims to help lips feel comfortable while maintaining a modern matte texture. The slim, precise applicator helps you define edges and fill the lips quickly, making it an easy choice for everyday wear or special occasions.\u003c\/p\u003e\n\n\u003ch3\u003eHow long does the color stay vivid on my lips?\u003c\/h3\u003e\n\u003cp\u003eThe Infallible Matte Resistance formula is designed to keep color looking fresh for extended periods—up to 16 hours under typical daily conditions. While individual wear time depends on activities like eating and drinking, the formula resists transfer and fading better than many conventional cream lipsticks.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 16-hour wear claim for long-lasting color.\u003c\/li\u003e\n  \u003cli\u003eTransfer- and smudge-resistant finish for minimal touch-ups.\u003c\/li\u003e\n  \u003cli\u003eHigh-pigment formula gives bold color in a single application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this matte lipstick dry out my lips?\u003c\/h3\u003e\n\u003cp\u003eThis liquid matte includes hyaluronic acid to help retain moisture and provide a lighter, more comfortable feel than older drying matte formulas. It’s formulated to balance a powdery matte look with softer wear, though results vary by skin and routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid infusion for added hydration support.\u003c\/li\u003e\n  \u003cli\u003eLightweight texture avoids heavy buildup on the lips.\u003c\/li\u003e\n  \u003cli\u003eBest used on exfoliated, moisturized lips for optimal comfort.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow precise is the applicator for shaping lips?\u003c\/h3\u003e\n\u003cp\u003eThe applicator is designed for accurate lines and even coverage, allowing you to start in the center and sweep out to the corners with control. Its tapered tip helps define the cupid’s bow and outer edges without needing a separate lip brush.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTapered applicator for crisp edges and smooth fill.\u003c\/li\u003e\n  \u003cli\u003eSingle-swipe pigment reduces layering and mess.\u003c\/li\u003e\n  \u003cli\u003eCompact tube fits easily into makeup bags for quick touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich shades and occasions suit Proposal 655?\u003c\/h3\u003e\n\u003cp\u003eProposal 655 is one of 22 shades in the range, chosen to complement many skin tones and styles. Whether you want a bold statement for an evening out or a refined matte look for daytime, this shade works well on its own or layered with gloss for more shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePart of a 22-shade collection for versatile choices.\u003c\/li\u003e\n  \u003cli\u003eProposal 655 provides strong pigment for statement looks.\u003c\/li\u003e\n  \u003cli\u003ePairs well with neutral eye makeup or full glam routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: L'Oreal Paris Infallible Matte Resistance Liquid Lipstick in Proposal 655 is ideal for anyone seeking a modern matte lip with long-lasting color and comfortable wear. It suits people who want high-impact pigment that resists transfer, those who prefer a precision application without extra tools, and beauty lovers who like a wide shade selection to match every mood and occasion.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eG2017764 1 - INGREDIENTS: DIMETHICONE • ISODODECANE • TRIMETHYLSILOXYSILICATE • NYLON-611\/DIMETHICONE COPOLYMER • DIMETHICONE CROSSPOLYMER • C30-45 ALKYLDIMETHYLSILYL POLYPROPYLSILSESQUIOXANE • LAUROYL LYSINE • SILICA SILYLATE • PHENOXYETHANOL • ETHYLHEXYL PALMITATE • TRIETHOXYSILYLETHYL POLYDIMETHYLSILOXYETHYL DIMETHICONE • ISOPROPYL TITANIUM TRIISOSTEARATE • TRIHYDROXYSTEARIN • BENZYL ALCOHOL • SODIUM HYALURONATE • GLUCOMANNAN • PARFUM \/ FRAGRANCE ● [+\/- MAY CONTAIN: CI 77891 \/ TITANIUM DIOXIDE • CI 15850 \/ RED 7 • CI 77491, CI 77492, CI 77499 \/ IRON OXIDES • CI 45380 \/ RED 22 LAKE • CI 45410 \/ RED 28 LAKE • CI 15985 \/ YELLOW 6 LAKE • CI 19140 \/ YELLOW 5 LAKE • CI 15850 \/ RED 6 • CI 42090 \/ BLUE 1 LAKE]. (F.I.L. N70028102\/1).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the Infallible Matte Resistance lipstick transfer-proof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is transfer- and smudge-resistant for extended wear, though heavy meals may require touch-ups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this lipstick hydrate lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It contains hyaluronic acid to help retain moisture and provide a more comfortable matte finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":51486273962217,"sku":"B0CXF81FJ3","price":64.14,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/loreal-paris-proposal-655-front-packaging.jpg?v=1783213620","url":"https:\/\/cervaaustralia.com\/products\/loreal-paris-infallible-matte-liquid-lipstick-proposal-655-16-hour-wear-transfer-resistant-with-hyaluronic-acid","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}