{"product_id":"layrite-superhold-pomade-1-5-oz-water-based-beeswax-super-hold-for-thick-hair","title":"Layrite Superhold Pomade 1.5 oz — Water-Based Beeswax Super Hold for Thick Hair","description":"\u003cp\u003e\u003cstrong\u003eLayrite Superhold Pomade is a water-based, beeswax-enhanced styling product that locks coarse, curly, or thick hair into high-hold, high-elevation looks while rinsing out easily with water.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned by barbers and trusted in professional shops, Layrite Superhold combines the washability of a water-based pomade with added beeswax for extra grip and structure. It feels like a dense gel, gives medium shine, and is formulated to tame stubborn textures without leaving flakes. The vanilla-scented formula distributes smoothly through hair and supports styles that need serious staying power, from tight fades to sculpted pomps.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Layrite Superhold perform on very thick or coarse hair?\u003c\/h3\u003e\n\u003cp\u003eSuperhold was developed to manage heavier textures that often slip out of lighter products. The added beeswax boosts hold and shape retention, so styles keep their elevation and edges. Because it spreads easily, even dense hair can be worked without clumping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eExtra beeswax-enhanced grip for stubborn strands\u003c\/li\u003e\n  \u003cli\u003eDense, gel-like feel that controls volume and movement\u003c\/li\u003e\n  \u003cli\u003eDistributes smoothly through thick or coarse hair\u003c\/li\u003e\n  \u003cli\u003eRinses clean with water—no heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use Superhold for curly or textured hair without frizz or flakes?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is built to manage and strengthen curls while keeping a flexible, non-flaky finish. It locks curl patterns into place without drying out the hair or leaving brittle residue. The medium shine preserves a natural look, not an overly glossy cast.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHelps define and control curls without stiffness\u003c\/li\u003e\n  \u003cli\u003eLeaves a flexible hold that moves with the hair\u003c\/li\u003e\n  \u003cli\u003eNo flaking—maintains a clean finish throughout the day\u003c\/li\u003e\n  \u003cli\u003eVanilla scent for a subtle, pleasant fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply Layrite Superhold for maximum effectiveness?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount between your palms until slightly warmed, then apply from roots to ends, focusing on areas that need the most structure. Use a comb or fingers to shape high-elevation styles or tight edges. Start light and add more product as needed; the water-based base makes it simple to adjust and to wash out at the end of the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm a pea-sized amount in hands before application\u003c\/li\u003e\n  \u003cli\u003eApply evenly through damp or dry hair for control\u003c\/li\u003e\n  \u003cli\u003eUse comb for structured looks or fingers for textured finishes\u003c\/li\u003e\n  \u003cli\u003eRinse with water—no heavy residue remains\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill Superhold suit everyday use and professional styling?\u003c\/h3\u003e\n\u003cp\u003eLayrite Superhold is built for regular use and barbershop-quality results. Its strong hold supports intricate cuts and elevated styles while remaining easy to remove at wash time. Because it doesn’t flake and distributes well, it’s a practical choice for clients and daily routines alike.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBarber-formulated for professional styling demands\u003c\/li\u003e\n  \u003cli\u003eReliable hold for long-lasting looks through the day\u003c\/li\u003e\n  \u003cli\u003eWashable with water for convenient daily use\u003c\/li\u003e\n  \u003cli\u003eMedium shine keeps styles refined, not greasy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Layrite Superhold is ideal for people with extremely curly, coarse, or thick hair who need extra control to build elevated, sharp styles. It also fits barbers and stylists who require a dependable, non-flaking product that rinses out easily. If you want a strong, structured finish with the convenience of water-based removal and a subtle vanilla scent, Superhold is designed for you.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua), Ceteareth-25, PEG-7 Glycerl Cocoate, Polysorbate-20, PVP, Propylene Glycol, PEG-7 Hydrogenated Castor Oil, PEG-8 Beeswax, Fragrance (Parfum), PEG-8 Methicone, DMDM Hydatoin, Methylparaben, Red 4 (CI 14700), Yellow 5 (CI 19140)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Layrite Superhold easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s water-based and rinses clean with warm water, leaving minimal residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types benefit most from Superhold?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best for extremely curly, coarse, or thick hair that needs extra grip and high-elevation hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Layrite","offers":[{"title":"Default Title","offer_id":51485202186473,"sku":"B071P3RF7M","price":65.23,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/layrite-superhold-front-jar.jpg?v=1783181653","url":"https:\/\/cervaaustralia.com\/products\/layrite-superhold-pomade-1-5-oz-water-based-beeswax-super-hold-for-thick-hair","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}