{"product_id":"kevin-murphy-hydrate-me-wash-hydrating-shampoo-for-dry-colour-treated-hair-250-ml-sulfate-free-moisture","title":"KEVIN.MURPHY Hydrate-Me.Wash hydrating shampoo for dry \u0026 colour-treated hair — 250 ml, sulfate-free moisture","description":"\u003cp\u003e\u003cstrong\u003eHYDRATE-ME.WASH is a concentrated hydrating shampoo by KEVIN.MURPHY designed to replenish moisture, smooth the hair surface and enhance shine for dry, parched or colour-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether your hair is naturally dry, lightened or weather-beaten, HYDRATE-ME.WASH is formulated to restore softness and manageability without harsh sulfates. The formula blends antioxidants, vitamin A and bergamot fruit extract to help soften strands, support colour vibrancy and leave hair feeling silky after each cleanse. It’s sulfate-free, paraben-free and cruelty-free, created to perform in salon and at-home routines alike.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eHYDRATE-ME.WASH balances rich conditioning agents with a lightweight delivery so fibres receive moisture while avoiding residue. It cleanses without stripping, preserving the hair’s natural oils that keep it flexible and soft.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMoisture-balancing surfactants cleanse gently.\u003c\/li\u003e\n  \u003cli\u003eLightweight emollients smooth without heavy buildup.\u003c\/li\u003e\n  \u003cli\u003eVitamin A supports surface softness and shine.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free base reduces over-drying during wash.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it protect coloured or chemically treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe formulation is created to be colour-conscious: it cleans while helping maintain vibrancy and reducing the dulling effect of harsh detergents. Regular use helps maintain a glossy finish on dyed hair when combined with colour-care products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColour protection formula avoids sulfates that fade dye quickly.\u003c\/li\u003e\n  \u003cli\u003eAntioxidants defend strands from environmental stressors.\u003c\/li\u003e\n  \u003cli\u003eBergamot extract adds surface sheen to improve visual colour depth.\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing preserves salon-colour results longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat texture and scent can I expect from this shampoo?\u003c\/h3\u003e\n\u003cp\u003eHYDRATE-ME.WASH has a rich, lotion-like texture that spreads easily through wet hair, rinsing clean without stickiness. The scent features fresh and slightly citrusy bergamot notes that leave a subtle, refreshed aroma.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRich, creamy lather for even application.\u003c\/li\u003e\n  \u003cli\u003eRinses without waxy residue for lightweight feel.\u003c\/li\u003e\n  \u003cli\u003eBergamot fruit extract gives a bright, natural scent.\u003c\/li\u003e\n  \u003cli\u003eSuitable for repeated weekly use in regular routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to thoroughly wet hair, emulsify into a gentle lather and massage into the scalp and lengths, then rinse. For very dry or textured hair, follow with a matching KEVIN.MURPHY conditioner or mask to lock in moisture and smooth the cuticle.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a coin-size amount for short hair, more for longer lengths.\u003c\/li\u003e\n  \u003cli\u003eDouble-wash if you use heavy styling products.\u003c\/li\u003e\n  \u003cli\u003eFollow with HYDRATE-ME.RINSE or a deep conditioning mask as needed.\u003c\/li\u003e\n  \u003cli\u003eCan be used 2–4 times weekly depending on dryness level.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: HYDRATE-ME.WASH is ideal for anyone with naturally dry, chemically processed or colour-treated hair seeking a sulfate-free shampoo that restores softness and shine. It suits clients who want salon-grade hydration without heavy buildup, people living in harsh climates, and anyone aiming to protect colour while improving manageability. For best outcomes, pair with KEVIN.MURPHY hydrating conditioners and treatments to maintain moisture, gloss and healthy-feeling strands.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Water (Aqua) (Eau), Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf\/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii (Shea) Butter, Oryza Sativa (Rice) Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is HYDRATE-ME.WASH safe for colour-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate-free and formulated to cleanse without accelerating colour fade when used as part of a colour-safe routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo on dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 2–4 times weekly depending on dryness; follow with a hydrating conditioner or mask for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KEVIN.MURPHY","offers":[{"title":"Default Title","offer_id":51488222707945,"sku":"B003BX65A2","price":115.65,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/kevin-murphy-hydrate-me-wash-front-bottle.jpg?v=1783303624","url":"https:\/\/cervaaustralia.com\/products\/kevin-murphy-hydrate-me-wash-hydrating-shampoo-for-dry-colour-treated-hair-250-ml-sulfate-free-moisture","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}