{"product_id":"kerastase-thickening-shampoo-for-men-genesis-homme-bain-de-masse-8-5-fl-oz-volume-strength","title":"KÉRASTASE Thickening Shampoo for Men — Genesis Homme Bain De Masse 8.5 fl oz, Volume \u0026 Strength","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE Genesis Homme Bain De Masse is a thickening shampoo designed to gently cleanse the scalp, beard, and hair while adding volume and resilience to weakened, thinning-prone hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis concentrated shampoo from KÉRASTASE’s Genesis Homme range targets the common needs of men who want fuller-looking hair without harsh stripping. Its formula combines strengthening actives with a clarifying base to remove dirt, oil, and product buildup while providing immediate texture and body. Use it as the first step in a routine that can include the matching thickening spray or styling wax for added hold and density.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo make hair look thicker without heavy residue?\u003c\/h3\u003e\n\n\u003cp\u003eThe Bain De Masse formulation balances thorough cleansing with strengthening ingredients so hair gains lift rather than weight. Lightweight surfactants remove impurities while active compounds help reinforce the hair fiber, improving manageability and grip for styles that stay fuller.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eClarifying base removes excess oil and buildup for natural lift\u003c\/li\u003e\n  \u003cli\u003eInstant texturizing effect creates visible volume from the first wash\u003c\/li\u003e\n  \u003cli\u003eNon-greasy finish supports styling products and long-lasting hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich active ingredients contribute to strengthening and how are they used?\u003c\/h3\u003e\n\n\u003cp\u003eGenesis Homme Bain De Masse is formulated with creatine and ginger root extract, chosen for their supportive roles in hair care. Creatine helps improve the hair fiber’s resistance to daily stressors, while ginger root adds antioxidant-rich botanical support, both applied in a rinse-out shampoo to condition and fortify strands.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCreatine: assists with fiber reinforcement for better resilience\u003c\/li\u003e\n  \u003cli\u003eGinger root extract: provides botanical support and a refreshed scalp feel\u003c\/li\u003e\n  \u003cli\u003eRinse-out format: allows concentrated actives without long-term buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it in my daily routine for best results?\u003c\/h3\u003e\n\n\u003cp\u003eApply to wet hair and work into a lather focusing on the scalp to lift impurities, then rinse thoroughly. For increased density and styling control, follow with Genesis Homme Thickening Spray and\/or Wax Pomade from the same line.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair; massage scalp to activate cleansing agents\u003c\/li\u003e\n  \u003cli\u003eRinse fully to avoid residue that could weigh hair down\u003c\/li\u003e\n  \u003cli\u003ePair with complementary Genesis Homme styling and treatment products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo work on facial hair and beards too?\u003c\/h3\u003e\n\n\u003cp\u003eYes—its gentle but effective cleansing action is suited for beard hair and the skin beneath, helping remove oil and environmental debris while preserving natural texture. Treat facial hair the same as scalp hair: lather, rinse, and follow with suitable conditioning or styling products if needed.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSafe for beard hair and the underlying skin\u003c\/li\u003e\n  \u003cli\u003eRemoves impurities while maintaining tactile texture\u003c\/li\u003e\n  \u003cli\u003eCompatible with leave-in beard conditioners or styling balms\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? KÉRASTASE Genesis Homme Bain De Masse is formulated for men noticing weakened or thinning-prone hair who want a grooming solution that cleans effectively while enhancing density and texture. It suits daily or regular use for those who prefer salon-developed products with targeted actives, and it integrates easily into multi-step routines that include concentrating sprays or styling waxes for added body and control.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Hexylene Glycol, Citric Acid, Sodium Hydroxide, Sodium Benzoate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Alcohol Denat., Polyquaternium-30, Glycerin, Salicylic Acid, Limonene, Benzoic Acid, Creatine, Linalool, Benzyl Salicylate, Coumarin, Zingiber Officinale Root Extract\/Ginger Root Extract, Citral, Benzyl Alcohol, Citronellol, Ci 42090 \/Blue 1, Ci 17200\/Red 33, Parfum\/Fragrance.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s formulated for regular use to cleanse and add texture without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for colored or treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s suitable for most treated hair, but patch-test or consult your stylist for fragile, recently processed strands.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":51488860471529,"sku":"B0B1J9SPQM","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/kerastase-genesis-homme-bain-de-masse-front-package.jpg?v=1783304787","url":"https:\/\/cervaaustralia.com\/products\/kerastase-thickening-shampoo-for-men-genesis-homme-bain-de-masse-8-5-fl-oz-volume-strength","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}