{"product_id":"kerastase-premiere-sulfate-free-repair-shampoo-8-5-fl-oz-strengthens-decalcifies","title":"KÉRASTASE Première Sulfate-Free Repair Shampoo 8.5 fl oz — Strengthens, Decalcifies","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE Première Sulfate-Free Hair Repair Shampoo is a gentle, repair-focused cleansing formula that removes calcium buildup and helps reconnect keratin links to strengthen and smooth damaged hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis sulfate-free shampoo from KÉRASTASE’s Première collection combines citric acid to decalcify hair with glycine to help reconnect broken keratin links, targeting visible and structural signs of damage without harsh detergents. Designed for use as part of a repair routine, it aims to reduce breakage, increase smoothness and boost shine while preparing hair to receive conditioners and masks more effectively.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo remove buildup and why does that matter?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses citric acid to dissolve calcium and mineral deposits that accumulate from hard water and product residue. Clearing these deposits restores hair porosity, so treatments and conditioners penetrate evenly and styling performs better.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCitric acid targets and reduces mineral buildup.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free surfactants for gentler daily or frequent use.\u003c\/li\u003e\n  \u003cli\u003ePrepares hair for deeper repair steps like conditioners and masks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it actually reduce breakage and improve strength?\u003c\/h3\u003e\n\u003cp\u003eKÉRASTASE combines a decalcifying action with glycine, an amino acid that supports reconnecting broken links between keratin chains. In lab and system tests cited by the brand, continuous use within the full Première regimen restored up to 99% of original hair strength and showed substantial reductions in breakage and improved smoothness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGlycine helps rejoin keratin links to reduce breakage.\u003c\/li\u003e\n  \u003cli\u003eReported results: up to 99% restored strength with the full system.\u003c\/li\u003e\n  \u003cli\u003eCompatible with conditioners and masks for cumulative benefits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for the best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, ideally after using the Première Pre-Shampoo Treatment for layered repair. Massage to emulsify and lift buildup, then rinse completely and follow with the Première Repairing Conditioner or Repairing Mask to lock in strength and smoothness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair; massage to activate the formula.\u003c\/li\u003e\n  \u003cli\u003ePair with Première Pre-Shampoo Treatment, then conditioner or mask.\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular use as part of a repair routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat visible improvements can I expect and how quickly?\u003c\/h3\u003e\n\u003cp\u003eVisible benefits depend on hair condition and consistency of use, but KÉRASTASE reports measurable improvements: 73% more shine and twice the smoothness versus unwashed or untreated hair when used in the recommended system. Many users notice reduced tangling, easier combing, and a smoother finish after conditioning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 73% more shine reported with the system.\u003c\/li\u003e\n  \u003cli\u003eSmoother hair and easier detangling after treatment.\u003c\/li\u003e\n  \u003cli\u003eProgression of results improves with continued use in the full routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Première Sulfate-Free Hair Repair Shampoo is formulated for anyone with damaged, dry, chemically treated, or mineral-laden hair who wants a gentle clarifying wash that also supports structural repair. It’s a good fit if you experience breakage, dullness, or product and hard-water buildup and want a sulfate-free option that preps hair for conditioners and masks in a professional-grade repair system.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua\/Eau), Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Citric Acid, Glycerin, Sodium Benzoate, Polyquaternium-10, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Fragrance (Parfum), Salicylic Acid, and Hydrolyzed Wheat Protein\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for colored or chemically treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate-free and formulated to gently cleanse while supporting repair, making it compatible with colored and chemically treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the Première shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed for cleansing; follow brand guidance and pair with the Première Pre-Shampoo Treatment and conditioner for optimal repair results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":51487931990249,"sku":"B0CS1T67WS","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/kerastase-premiere-front-bottle_37da53cf-d3ec-41d3-98ed-23c4457c4a3e.jpg?v=1783295882","url":"https:\/\/cervaaustralia.com\/products\/kerastase-premiere-sulfate-free-repair-shampoo-8-5-fl-oz-strengthens-decalcifies","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}