{"product_id":"kerastase-genesis-thermique-blow-dry-primer-5-1-oz-heat-protectant-to-strengthen-detangle-reduce-frizz","title":"KÉRASTASE Genesis Thermique Blow-Dry Primer, 5.1 oz — Heat Protectant to Strengthen, Detangle \u0026 Reduce Frizz","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE Genesis Thermique is a leave-in blow-dry primer that shields weakened, breakage-prone hair from heat up to 450°F while detangling, hydrating, and reducing frizz.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight spray-from-cream primer is made for hair that breaks or sheds during brushing. Formulated with ginger root and edelweiss native cells, it prepares lengths and ends for thermal styling by reinforcing strands, smoothing the cuticle, and improving manageability. Sulfate-free and designed to be applied to damp or dry hair, it slips through tangles so you can style with less pulling and a shinier finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this primer protect hair during blow-drying?\u003c\/h3\u003e\n\u003cp\u003eGenesis Thermique creates a protective film on each strand that reduces direct heat exposure and smooths the hair surface. That barrier helps preserve moisture and lowers friction from styling tools, so hair withstands higher temperatures more safely during styling.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHeat protection up to 450°F (thermally resistant formula)\u003c\/li\u003e\n\u003cli\u003eCoats lengths for reduced cuticle damage and breakage\u003c\/li\u003e\n\u003cli\u003eSulfate-free formulation to maintain hair’s natural oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help detangle and reduce breakage from brushing?\u003c\/h3\u003e\n\u003cp\u003eThe primer is designed to increase slip so combs and brushes glide through wet or dry hair with less force. In consumer testing, users reported substantially less hair fall from breakage after brushing, reflecting easier detangling and gentler styling sessions.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVisible reduction in hair fall from breakage during brushing\u003c\/li\u003e\n\u003cli\u003eImproves comb-through on damp hair for faster styling\u003c\/li\u003e\n\u003cli\u003eCan be used on dry ends to tame knots without re-wetting\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat are the key active ingredients and their benefits?\u003c\/h3\u003e\n\u003cp\u003eThe formula centers on ginger root and edelweiss native cells, combined with Kérastase’s strengthening complexes. Together they target hair fragility by reinforcing fiber structure, calming frizz, and delivering lightweight hydration for a silky, polished result.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGinger root: helps fortify strands and support strength\u003c\/li\u003e\n\u003cli\u003eEdelweiss native cells: protect and smooth cuticles for reduced frizz\u003c\/li\u003e\n\u003cli\u003eLight conditioning agents: hydrate without weighing hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for the best blowout results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount evenly through towel-dried lengths before blow-drying, then style as usual — there’s no need to rinse. It also works as a touch-up on dry hair to smooth flyaways and soften ends between washes.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse on damp hair: spray or distribute through lengths then blow-dry\u003c\/li\u003e\n\u003cli\u003eUse on dry hair: smooth over frizz and ends to refresh styling\u003c\/li\u003e\n\u003cli\u003eAvoid direct contact with eyes; rinse if contact occurs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this product for? KÉRASTASE Genesis Thermique is suited for anyone with weakened, breakage-prone, or damaged hair who wants a salon-quality blowout with reduced hair fall during brushing. It’s especially helpful for people who use heat tools often and need a lightweight, sulfate-free primer to detangle, hydrate, and keep frizz at bay while strengthening strands for everyday styling. Pair it with the rest of the Genesis range — like the Bain Hydra-Fortifiant shampoo and Fondant Renforcateur conditioner — for a more complete routine aimed at nourishment and breakage control.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Coconut Oil, Amodimethicone, Polyquaternium-37, Phenoxyethanol, Propylene Glycol Dicaprylate\/Dicaprate, Xylitylglucoside, Sodium Hydroxide, Anhydroxylitol, Xylitol, Dimethicone Peg-7 Phosphate, PPG-1 Trideceth-6, Trideceth-6, Behentrimoniumchloride, Limonene, Xylose, Ethylhexylglycerin, Sorbitan Oleate, Linalool, Isopropyl Alcohol, Cetrimonium Chloride, Glycerin, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Benzyl Salicylate, Coumarin, Zingiber Officinale Root Extract\/Ginger Root Extract, Citral, Benzyl Alcohol, Citronellol, Benzyl Benzoate, Leontopodium Alpinum Callus Culture Extract, Potassium Sorbate, Tocopherol, Citric Acid, Xanthan Gum, Dipeptide Diaminobutyroyl Benzylamide Diacetate, Parfum\/Fragrance.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Genesis Thermique on dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it can be applied to dry hair to tame frizz and smooth ends between washes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What heat temperature does this protect against?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula provides protection up to 450°F for safer thermal styling.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":51487944868073,"sku":"B083JLYQCY","price":142.41,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/kerastase-genesis-thermique-front-packaging.jpg?v=1783296590","url":"https:\/\/cervaaustralia.com\/products\/kerastase-genesis-thermique-blow-dry-primer-5-1-oz-heat-protectant-to-strengthen-detangle-reduce-frizz","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}