{"product_id":"kerastase-blond-absolu-lumiere-illuminating-shampoo-16-9-oz-hydrating-shine-boosting-for-lightened-highlighted-hair","title":"KÉRASTASE Blond Absolu Lumière Illuminating Shampoo 16.9 oz — Hydrating, Shine-Boosting for Lightened \u0026 Highlighted Hair","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE Blond Absolu Lumière Illuminating Shampoo gently cleanses, deeply hydrates and amplifies shine for lightened, highlighted or bleached hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis salon-grade shampoo is formulated to refresh and illuminate blonde tones while stripping away surface impurities, pollution and styling residues that dull the hair. Designed for color-treated and chemically lightened hair, it works as the first step in a care routine that improves manageability and prepares hair for follow-up treatments like conditioners and masks. The pump-ready 16.9 fl oz bottle is sized for regular at-home use and professional styling stations.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo brighten and hydrate blonde hair?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula combines cleansing agents with moisturizing components to lift grime without over-drying fragile bleached fibers. It recharges radiance by smoothing the hair surface so light reflects more evenly, creating a luminous finish. Use it as the cleansing base in a targeted blonde regimen for best results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains gentle surfactants that remove dirt and environmental pollutants.\u003c\/li\u003e\n  \u003cli\u003eIncludes humectants and conditioning polymers to replenish moisture.\u003c\/li\u003e\n  \u003cli\u003eSmooths cuticle irregularities for enhanced light reflection and shine.\u003c\/li\u003e\n  \u003cli\u003eWorks well with complementary KÉRASTASE treatments for longer-lasting effects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it reduce brassiness and help tone highlights?\u003c\/h3\u003e\n\n\u003cp\u003eWhile this shampoo focuses on illumination and hydration rather than corrective toning, it supports color vibrancy by removing dulling particles. For specific anti-brass benefits, combine it with a toning product from the same Blond Absolu line. Together they maintain cooler, crisper blonde shades between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves surface residues that can make blonde look lifeless or yellowed.\u003c\/li\u003e\n  \u003cli\u003ePair with purple or violet toners in the Blond Absolu range for brass reduction.\u003c\/li\u003e\n  \u003cli\u003eHelps color-treated hair retain a fresher appearance for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use this shampoo and how should I apply it?\u003c\/h3\u003e\n\n\u003cp\u003eUse as your regular cleansing step whenever you wash highlighted or lightened hair—frequency depends on styling and exposure to pollutants. Work a small amount into wet hair, lather gently from roots to ends, rinse thoroughly, and follow with a conditioner or mask to lock in hydration.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSuitable for frequent use—tailor to hair’s dryness and styling routine.\u003c\/li\u003e\n  \u003cli\u003eApply to wet hair, massage gently, focus on scalp and lengths, then rinse.\u003c\/li\u003e\n  \u003cli\u003eFollow with Cicaflash or a Blond Absolu mask to boost shine and strength.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes it protect hair from environmental damage and pollution?\u003c\/h3\u003e\n\n\u003cp\u003eThe shampoo helps clear particles and residues that accumulate from pollution, which can make blonde hair look dull and feel rough. By cleansing thoroughly and improving surface smoothness, it indirectly supports the hair’s resistance to daily environmental stressors when used consistently.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves airborne pollutants and product build-up that dull hair.\u003c\/li\u003e\n  \u003cli\u003eImproves cuticle alignment to minimize friction and tangling.\u003c\/li\u003e\n  \u003cli\u003eBest used as part of a complete care system for ongoing protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: KÉRASTASE Blond Absolu Lumière is formulated for anyone with lightened, highlighted, bleached or naturally blonde hair seeking a gentle yet effective shampoo that restores moisture and optical brightness. It suits clients who want salon-quality cleansing at home, those exposed to urban pollution, and anyone pairing cleansing with targeted treatments to preserve tone and reduce breakage. Avoid if you need a dedicated purple-toning shampoo—use this as the hydrating, illuminating foundation within a more comprehensive blond care routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every day on highlighted hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; it’s formulated for regular use on lightened hair, though frequency depends on dryness and styling needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this product tone brassiness on blondes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this shampoo illuminates and hydrates; combine it with a Blond Absolu purple toner for de-brassing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":51487949947113,"sku":"B086DST1XY","price":187.69,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/kerastase-blond-absolu-lumiere-front-bottle.jpg?v=1783296789","url":"https:\/\/cervaaustralia.com\/products\/kerastase-blond-absolu-lumiere-illuminating-shampoo-16-9-oz-hydrating-shine-boosting-for-lightened-highlighted-hair","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}