{"product_id":"joah-powder-foundation-fair-neutral-medium-buildable-coverage-velvet-matte-16-hour-wear","title":"JOAH Powder Foundation Fair Neutral — Medium Buildable Coverage, Velvet-Matte, 16-Hour Wear","description":"\u003cp\u003e\u003cstrong\u003eJOAH Perfect Complexion Cashmere Powder Foundation is a travel-friendly compact powder that delivers buildable medium coverage with a velvet-matte finish and up to 16 hours of wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis compact foundation blends skin-benefiting actives with a lightweight powder base so you get coverage that looks polished without feeling heavy. Formulated with peptides, tea tree extract and a hyaluronic acid complex, the pressed powder aims to smooth and hydrate while remaining non-comedogenic. The tiered case includes a mirror and a sponge, making it convenient for touch-ups during busy days, commutes, or travel.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this powder give natural-looking coverage?\u003c\/h3\u003e\n\u003cp\u003eThe formula is designed to sit smoothly on skin and layer without caking, letting you customize from medium to slightly fuller coverage. Finely milled pigments diffuse light for a soft-focus effect while the cashmere-like texture minimizes the look of uneven skin tone and minor imperfections.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, buildable coverage that can be intensified where needed\u003c\/li\u003e\n  \u003cli\u003eVelvet-matte finish for a refined, camera-ready look\u003c\/li\u003e\n  \u003cli\u003eMicro-fine powder particles that blend evenly across the face\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work for oily or combination skin throughout the day?\u003c\/h3\u003e\n\u003cp\u003eThe powder is formulated to control shine and resist transfer, helping maintain a matte appearance for extended periods. Because it’s lightweight and non-comedogenic, it’s suitable for oilier complexions while still offering hydration from hyaluronic components so skin doesn’t feel overly dry.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTransfer-resistant wear designed to last up to 16 hours\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic formulation that won’t clog pores\u003c\/li\u003e\n  \u003cli\u003eIncludes oil-controlling ingredients for reduced midday shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are included in the formula?\u003c\/h3\u003e\n\u003cp\u003eBeyond coverage, the powder blends targeted ingredients intended to support skin appearance with regular use. Peptides help create a plumper surface look, tea tree extract provides soothing properties, and hyaluronic acid helps attract and hold moisture in the skin’s surface layers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePeptides to support skin’s texture and perceived fullness\u003c\/li\u003e\n  \u003cli\u003eTea tree extract for gentle calming effects\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid complex to help maintain surface hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow convenient is the packaging for everyday use?\u003c\/h3\u003e\n\u003cp\u003eThe compact’s tiered design stores a mirror and a soft puff so you can apply or refresh makeup on the go. The slim profile fits into handbags and makeup pouches, and the included applicator is designed for quick, even coverage without extras.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTiered compact with mirror and sponge applicator included\u003c\/li\u003e\n  \u003cli\u003eSlim, pocketable shape suitable for travel and touch-ups\u003c\/li\u003e\n  \u003cli\u003eSecure closing case protects the pressed powder from damage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? JOAH Perfect Complexion Cashmere Powder Foundation is aimed at shoppers who want medium, buildable coverage with a soft-matte finish and long wear—especially those with oily or combination skin seeking a non-greasy, non-clogging option. It’s also a good match for people who value skincare-forward makeup ingredients and need a compact, travel-ready solution for quick application and midday refreshes.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eTalc, Boron Nitride, Mica, Nylon-12, Silica, Zinc Myristate, Caprylic\/Capric Triglyceride, Phenyl Trimethicone, Diisostearyl Malate, HDI\/Trimethylol Hexyllactone Crosspolymer, Dimethicone, 1,2- Hexanediol, Stearyl Dimethicone, Glyceryl Caprylate, Hydrogenated Lecithin, Triethoxycaprylylsilane, Sodium Hyaluronate, Water, Glycerin, Butylene Glycol, Melaleuca Alternifolia (Tea Tree) Leaf Extract, Palmitoyl Tripeptide-5, Titanium Dioxide, Iron Oxides\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the JOAH cashmere powder foundation last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is designed to be longwear and transfer-resistant for up to 16 hours under typical conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this powder suitable for acne-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is non-comedogenic and formulated to avoid clogging pores while containing soothing tea tree extract.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"JOAH","offers":[{"title":"Default Title","offer_id":51486918148329,"sku":"B0BV77Z2Y4","price":58.02,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/joah-compact-front-view.jpg?v=1783246776","url":"https:\/\/cervaaustralia.com\/products\/joah-powder-foundation-fair-neutral-medium-buildable-coverage-velvet-matte-16-hour-wear","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}