{"product_id":"giovanni-frizz-be-gone-super-smoothing-anti-frizz-hair-serum-2-75-oz-lightweight-shine-color-safe","title":"GIOVANNI Frizz Be Gone Super Smoothing Anti‑Frizz Hair Serum 2.75 oz — Lightweight Shine \u0026 Color‑Safe","description":"\u003cstrong\u003eGIOVANNI ECO CHIC Frizz Be Gone is a lightweight anti-frizz serum that smooths hair, adds shine, and helps seal in color while using botanical-based ingredients.\u003c\/strong\u003e\n\nThis salon-inspired smoothing serum is formulated to tame flyaways and soften strands without weighing hair down. Designed for everyday styling, it uses a blend of plant-derived ingredients and antioxidants to nourish hair surface and improve manageability for damp or dry hair. The product arrives in a 2.75 oz bottle that fits easily into a styling kit or handbag and is cruelty-free and paraben-free for a cleaner routine.\n\n\u003ch3\u003eHow will this serum change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to the palms, rub hands together, and distribute through mid-lengths and ends of damp or dry hair. It smooths cuticles for faster blow-drying, reduces frizz between washes, and helps hair maintain a polished look throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 1–2 pumps for short hair, 2–4 pumps for longer lengths\u003c\/li\u003e\n  \u003cli\u003eWorks before blow-drying to speed styling and after for finishing shine\u003c\/li\u003e\n  \u003cli\u003eLeaves hair touchable, not sticky or greasy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it affect my hair color or cause fading?\u003c\/h3\u003e\n\u003cp\u003eThis serum is formulated to be color-safe and won’t strip salon-treated hair when used as directed. Its conditioning agents help smooth the hair surface, which can make color look more luminous by enhancing light reflection.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree of harsh sulfates that can accelerate fading\u003c\/li\u003e\n  \u003cli\u003eAntioxidants protect hair surface from everyday stressors\u003c\/li\u003e\n  \u003cli\u003eSafe for routine use on color-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich hair types benefit most from GIOVANNI ECO CHIC Frizz Be Gone?\u003c\/h3\u003e\n\u003cp\u003eThe serum performs well on a range of textures: from straight hair that needs flyaway control to wavy and curly hair that requires added definition without stiffness. It’s especially helpful if humidity or dryness causes frizz and you want a lightweight smoothing solution.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine hair: use sparingly to avoid weighing down\u003c\/li\u003e\n  \u003cli\u003eMedium to thick hair: provides control and shine without buildup\u003c\/li\u003e\n  \u003cli\u003eWavy\/curly: helps define shape and reduce frizz between styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and claims should I expect?\u003c\/h3\u003e\n\u003cp\u003eGIOVANNI emphasizes botanical and salon-grade performance. The formula combines moisturizing agents, vitamins, and antioxidants to boost hair elasticity and surface smoothness, while being vegan and Leaping Bunny-certified cruelty-free.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo parabens; vegan and cruelty-free certified\u003c\/li\u003e\n  \u003cli\u003eContains natural botanicals and antioxidants for nourishment\u003c\/li\u003e\n  \u003cli\u003eDesigned for both damp styling and dry finishing uses\u003c\/li\u003e\n\u003c\/ul\u003e\n\nWho is this for?\n\nThis serum is for anyone seeking a quick, effective way to manage frizz, add glossy shine, and protect the look of color-treated hair without heavy silicones or parabens. It suits busy users who want salon results with an easy application step—ideal for commuters, professionals, and anyone wanting hair that looks smoother and healthier between washes.\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Cyclopentasiloxane, Dimethicone, Tocopherol (Vitamin E), Panthenol (Pro-Vitamin B5), Fragrance (Includes Essential Oils), *Eschscholtzia Californica Leaf Extract, *Urtica Dioica (Nettle) Extract, *Rosa Canina (Rose Hips) Fruit Extract, *Rosmarinus Officinalis (Rosemary) Leaf Extract, *Citrus Aurantium Bergamia (Wild Bergamot) Fruit Extract. *USDA Organically produced ingredient. Due to the chain of supply, certain GIOVANNI® products may have previous ingredient statements. Please refer to the ingredient label as affixed to or printed on each product. Please note this ingredient list is applicable only for product distribution in the United States. From time to time we may have ingredient changes to some of our products due to newer more natural raw materials or botanicals becoming available. These changes could make a product look slightly different from its predecessor in color, fragrance and texture, but rest assured the performance of the product will be the same or better with the ingredient change. We continually strive to formulate products as natural as possible while pleasing our customers with high-performance products.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this serum on wet hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — apply a small amount to damp hair before styling to smooth cuticles and speed drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is color-safe and designed not to strip salon color when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"GIOVANNI","offers":[{"title":"Default Title","offer_id":51487483199721,"sku":"B0050GRIEK","price":60.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/giovanni-front-bottle-frizz-be-gone.jpg?v=1783271968","url":"https:\/\/cervaaustralia.com\/products\/giovanni-frizz-be-gone-super-smoothing-anti-frizz-hair-serum-2-75-oz-lightweight-shine-color-safe","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}