{"product_id":"eva-nyc-purple-conditioner-for-blonde-gray-hair-10-fl-oz-toning-anti-brass-deep-conditioning","title":"EVA·NYC Purple Conditioner for Blonde \u0026 Gray Hair — 10 fl oz Toning, Anti-Brass + Deep Conditioning","description":"\u003cp\u003e\u003cstrong\u003eEVA·NYC Purple Conditioner is a creamy toning conditioner that neutralizes brassy yellow tones while deeply conditioning blonde, gray, and lightened hair for salon-bright results.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis conditioning treatment combines ultra violet pigment with a rich, nourishing base to both tone and soften hair in a single step. Formulated for bleached, highlighted, or naturally light hair, it refreshes cool tones, adds reflective shine, and helps maintain salon-fresh color between color appointments. The Gingerly fragrance—ginger rose with freesia, turmeric, and musk—leaves hair smelling fresh without overpowering.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner reduce brassiness without drying my hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula pairs violet pigments that counteract warm yellow and orange tones with moisture-rich emollients to avoid the drying effect often associated with purple products. It deposits just enough pigment to neutralize brass while replenishing hydration and smoothness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUltra violet pigment targets unwanted warm tones for cooler-looking blonde and gray.\u003c\/li\u003e\n  \u003cli\u003eCreamy emollients and conditioning agents soften and detangle mid-lengths to ends.\u003c\/li\u003e\n  \u003cli\u003eDesigned to be used as a post-shampoo rinse-out treatment so it won’t sit heavy on hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen and how long should I leave it on for best toning results?\u003c\/h3\u003e\n\u003cp\u003eUse after shampooing and apply from mid-lengths to ends; leave on up to three minutes for typical toning. For more pronounced toning on very brassy areas, you can increase leave time slightly, but watch closely to avoid over-toning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to clean, towel-dried hair for even pigment distribution.\u003c\/li\u003e\n  \u003cli\u003eStandard leave time: up to 3 minutes; longer for stronger toning needs.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to reveal balanced, cool-toned color and silky texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work on different kinds of lightened or gray hair?\u003c\/h3\u003e\n\u003cp\u003eThe conditioner is formulated for a range of light hair types—bleached, highlighted, balayage, and natural gray. It neutralizes warm tones without changing your base color dramatically, making it a maintenance product rather than a color-change treatment.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated and naturally gray hair looking to cancel yellowing.\u003c\/li\u003e\n  \u003cli\u003eBest used as part of a routine with a gentle purple or color-safe shampoo.\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular use to maintain cooler, brighter-looking hair between salon visits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat key benefits and scent can I expect from regular use?\u003c\/h3\u003e\n\u003cp\u003eRegular use leaves hair appearing brighter, feeling softer, and reflecting more shine. The sophisticated Gingerly scent blends ginger rose with freesia, turmeric, and musk to provide a light, modern fragrance that lingers after rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBrightens and cools brassy tones for a refreshed salon look.\u003c\/li\u003e\n  \u003cli\u003eDeeply conditions for improved manageability and luminous shine.\u003c\/li\u003e\n  \u003cli\u003eLight, pleasant Gingerly fragrance enhances the at-home salon experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? EVA·NYC Purple Conditioner is ideal for anyone with blonde, highlighted, lightened, or gray hair who wants a simple, rinse-out product to control brassiness while restoring softness and shine. It’s a good fit for at-home maintenance between color appointments, for busy routines that need quick toning, or for anyone seeking a mindful haircare option formulated without unnecessary additives.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Propylene Glycol, Myristyl Alcohol, Cetearyl Alcohol, Cetrimonium Chloride, ButyrospermumParkii (Shea) Butter, Persea Gratissima (Avocado) Oil, Prunus Serotina (Wild Cherry) Bark Extract, Zingiber Officinale (Ginger) Root Extract, Glycerin, Phenoxyethanol, Decyl Oleate, PEG-3 Distearoylamidoethylmonium Methosulfate, Polysorbate 60, Chlorhexidine Dihydrochloride, Tocopheryl Acetate, Aminomethyl Propanol, Fragrance, Ext. Violet 2 (CI 60730)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use EVA·NYC Purple Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it each time you shampoo or 1–3 times weekly depending on how quickly your hair brassifies; adjust leave time for stronger toning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this damage color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this rinse-out conditioner is formulated to tone and nourish without stripping hair or altering base color significantly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"EVA·NYC","offers":[{"title":"Default Title","offer_id":51485448372457,"sku":"B0DQL7HLSM","price":66.26,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/eva-nyc-purple-conditioner-front-bottle.jpg?v=1783189035","url":"https:\/\/cervaaustralia.com\/products\/eva-nyc-purple-conditioner-for-blonde-gray-hair-10-fl-oz-toning-anti-brass-deep-conditioning","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}