{"product_id":"eva-nyc-gentle-daily-cleansing-shampoo-for-fine-to-medium-hair-lavender-amino-acid-moisture-shine-10-fl-oz","title":"EVA·NYC Gentle Daily Cleansing Shampoo for Fine to Medium Hair — Lavender, Amino-Acid Moisture \u0026 Shine (10 fl oz)","description":"\u003cstrong\u003eEVA·NYC Gentle Daily Cleansing Shampoo is a lightweight, amino-acid enriched daily cleanser that removes oil and buildup while preserving moisture and shine.\u003c\/strong\u003e\n\n\u003cp\u003eThis gentle shampoo is formulated for fine to medium, color-treated hair and aims to lift away oil without weighing strands down. Its amino acid blend helps support moisture retention, manageability, and natural-looking sheen while delivering a high-lather experience that feels clean but not stripping. The lavender-scented formula is crafted with care, excluding many problematic ingredients and leaning on responsibly sourced components.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this shampoo affect limp, oily hair?\u003c\/h3\u003e\n\u003cp\u003eIt targets excess sebum and product residue to restore bounce and lightness. The gentle surfactants create a rich lather that cleans effectively without robbing hair of needed hydration.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves oil and buildup for refreshed roots\u003c\/li\u003e\n  \u003cli\u003eMaintains lightweight body and natural movement\u003c\/li\u003e\n  \u003cli\u003eAmino acids help keep strands supple, not brittle\u003c\/li\u003e\n  \u003cli\u003eSuitable for frequent use thanks to mild cleansing agents\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it preserve color-treated hair and natural shine?\u003c\/h3\u003e\n\u003cp\u003eThe formulation is color-safe and designed to protect pigment while improving surface smoothness. Amino acids support the hair cuticle, helping light reflect for a noticeable sheen.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated and highlighted hair\u003c\/li\u003e\n  \u003cli\u003eHelps smooth the cuticle for enhanced shine\u003c\/li\u003e\n  \u003cli\u003eNo aggressive stripping ingredients that fade color fast\u003c\/li\u003e\n  \u003cli\u003eGentle enough for daily maintenance of vibrancy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, work into a lather, and massage through scalp and lengths before rinsing. For added volume and conditioning balance, follow with a compatible conditioner.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly for even distribution\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp to lift dirt and sebum\u003c\/li\u003e\n  \u003cli\u003eRinse completely and repeat if hair is very oily\u003c\/li\u003e\n  \u003cli\u003ePair with a lightweight conditioner like Lift Off Volumizing Conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat is different about the ingredients and brand approach?\u003c\/h3\u003e\n\u003cp\u003eEVA·NYC emphasizes mindful formulations, excluding a long list of controversial additives and selecting responsibly sourced materials. The shampoo balances effective cleansing with nourishing amino acids for healthier-feeling hair over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulated with an amino acid blend to support moisture and manageability\u003c\/li\u003e\n  \u003cli\u003eHigh-lathering yet non-drying surfactants\u003c\/li\u003e\n  \u003cli\u003eCrafted without over 1,300 unwanted ingredients\u003c\/li\u003e\n  \u003cli\u003eLavender scent for a calm, modern fragrance profile\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you have fine to medium hair that gets oily, limp, or weighed down by daily life—or if you color your hair and want a gentle daily wash that preserves shine—this shampoo is designed to refresh without harsh stripping. Ideal for people seeking a lightweight, everyday cleanser that pairs well with volumizing conditioners and supports healthier-looking hair through a balanced amino-acid formula.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Arginine, Aspartic Acid, Glycine, Alanine, Serine, Valine, Proline, Isoleucine, Threonine, Phenylalanine, Histidine, PCA, Sodium PCA, Lactic Acid, Sodium Lactate, Polyquaternium-7, Polyquaternium-10, Ethylhexylglycerin, Tetrasodium Glutamate Diacetate, Sodium Benzoate, Phenoxyethanol, Fragrance\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and cleanses without harsh stripping agents that accelerate fading.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use it?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s gentle enough for daily use, especially for fine to medium hair prone to oiliness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"EVA·NYC","offers":[{"title":"Default Title","offer_id":51485304127721,"sku":"B0DQKQDNP9","price":66.24,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/eva-nyc-front-bottle.jpg?v=1783184800","url":"https:\/\/cervaaustralia.com\/products\/eva-nyc-gentle-daily-cleansing-shampoo-for-fine-to-medium-hair-lavender-amino-acid-moisture-shine-10-fl-oz","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}