{"product_id":"essie-gel-couture-gel-like-nail-polish-the-it-factor-bright-fuchsia-longwear-vegan-glassy-shine-0-46-fl-oz","title":"essie gel couture gel-like nail polish The It-Factor — bright fuchsia, longwear vegan, glassy shine, 0.46 fl oz","description":"\u003cp\u003e\u003cstrong\u003eessie gel couture The It-Factor is a two-step, vegan nail polish system that delivers gel-like shine and up to two weeks of chip-resistant wear without a UV lamp.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBring salon-style, glassy color home with a bright fuchsia polish designed to move with your nails. The formula pairs a pigmented color coat with an advanced flexing gel chemistry and a high-shine top coat (sold separately) so you get a durable, glossy finish in an easy, at-home routine. Removal is straightforward with standard acetone or non-acetone polish remover—no harsh scraping required.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will The It-Factor color last on my nails?\u003c\/h3\u003e\n\u003cp\u003eWhen applied as directed—two coats of the color and a top coat—this system is built to resist chipping for extended wear. Reapplying the top coat around day seven helps maintain shine and prolongs the finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 14–15 days of gel-like wear with top coat maintenance.\u003c\/li\u003e\n  \u003cli\u003ePatent-pending flex.e gel technology increases chip resistance.\u003c\/li\u003e\n  \u003cli\u003eReapply top coat at day 7 to refresh gloss and protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat is the two-step application process and removal like?\u003c\/h3\u003e\n\u003cp\u003eThe routine is intentionally simple: apply two thin color coats, then finish with the gel couture top coat. No base coat or UV lamp is required, and removal uses regular nail polish remover without aggressive soaking or scraping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStep 1: two coats of essie gel couture color (no base needed).\u003c\/li\u003e\n  \u003cli\u003eStep 2: one coat of gel couture top coat (sold separately) for glass-like shine.\u003c\/li\u003e\n  \u003cli\u003eRemoval: acetone or non-acetone remover; gentle and straightforward.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this formula different from regular nail polish?\u003c\/h3\u003e\n\u003cp\u003eThe shade uses a specially engineered flex.e gel system that moves with natural nail flex to reduce cracking and peeling. The matching top coat contains a triple-shine complex to amplify gloss and reflectivity for that high-end gel look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFlex.e gel technology bonds with the lacquer for added resilience.\u003c\/li\u003e\n  \u003cli\u003eTriple-shine complex on the top coat creates a mirror-like finish.\u003c\/li\u003e\n  \u003cli\u003eVegan formula—no animal-derived ingredients included.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shade versatile for everyday wear or special occasions?\u003c\/h3\u003e\n\u003cp\u003eThe It-Factor is a vivid, juicy fuchsia with warm yellow undertones that reads bright and celebratory in daylight, and bold under evening lighting. It's flattering on many skin tones and works well for statement manicures as well as a playful accent color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBright fuchsia with warm undertones for a lively look.\u003c\/li\u003e\n  \u003cli\u003eSuits a wide range of skin tones and nail shapes.\u003c\/li\u003e\n  \u003cli\u003eIdeal for both casual and dressier events when paired with the top coat.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: shoppers who want a salon-quality gel finish without a lamp, vegan-conscious consumers, and anyone seeking a bright, longwear pink that resists chips. If you prefer a durable, high-shine manicure that’s easy to apply and remove at home, essie gel couture The It-Factor is tailored to deliver vivid color and reliable wear in two simple steps.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a UV lamp for essie gel couture?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No, the gel-like system is formulated to cure without a UV lamp; just apply two color coats and a top coat.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is The It-Factor polish vegan?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, this shade uses a vegan formula with no animal-derived ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"essie","offers":[{"title":"Default Title","offer_id":51487157747945,"sku":"B01E7UKS5K","price":59.03,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/essie-the-it-factor-front-bottle.jpg?v=1783257814","url":"https:\/\/cervaaustralia.com\/products\/essie-gel-couture-gel-like-nail-polish-the-it-factor-bright-fuchsia-longwear-vegan-glassy-shine-0-46-fl-oz","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}