{"product_id":"earth-curl-care-moisturizing-shampoo-for-curly-hair-sulfate-free-12-oz-hydrating-formula","title":"earth Curl Care Moisturizing Shampoo for Curly Hair — Sulfate-Free, 12 oz Hydrating Formula","description":"\u003cp\u003e\u003cstrong\u003eearth Curl Care Shampoo is a sulfate-free moisturizing shampoo formulated with coconut milk, quinoa and marula oil to gently cleanse and hydrate all curl types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf you have textured hair that needs cleansing without dryness, this 12 oz shampoo is designed to lift buildup while protecting natural oils. The formula blends plant proteins (quinoa, rice), flaxseed, coconut-derived milk and nourishing marula oil to support softness, manageability and shine. It’s free of sulfates, silicones, parabens, phthalates and artificial dyes, so it’s safe for color-treated and natural curls alike.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo keep curls hydrated without weighing them down?\u003c\/h3\u003e\n\n\u003cp\u003eThis shampoo balances gentle surfactants and plant-based moisturizers so strands feel clean yet supple. Lightweight proteins and botanical oils penetrate and coat hair to reduce friction and maintain curl definition.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ecoconut milk supplies vitamins and hydration without heavy residue\u003c\/li\u003e\n  \u003cli\u003equinoa and rice proteins help strengthen and support curl structure\u003c\/li\u003e\n  \u003cli\u003emarula oil smooths cuticles for added shine and reduced frizz\u003c\/li\u003e\n  \u003cli\u003esulfate-free cleansers preserve natural scalp oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on color-treated or chemically processed curls?\u003c\/h3\u003e\n\n\u003cp\u003eYes — the formulation avoids harsh sulfates and silicones that can strip color or weigh down processed hair. Gentle cleansing agents remove buildup while protective botanicals help maintain vibrancy and elasticity.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003esulfate-free formula reduces color fading\u003c\/li\u003e\n  \u003cli\u003eno parabens, phthalates or artificial dyes\u003c\/li\u003e\n  \u003cli\u003econditioning proteins support weakened strands\u003c\/li\u003e\n  \u003cli\u003esafe for routine use on both natural and treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best curl results?\u003c\/h3\u003e\n\n\u003cp\u003eApply to wet hair, massaging the scalp to lift oils and impurities, then rinse thoroughly. For deeper conditioning, follow with a compatible conditioner or mask and detangle with a wide-tooth comb while hair is wet.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ewet hair thoroughly before applying a quarter-sized amount, adjust by length\u003c\/li\u003e\n  \u003cli\u003emassage root to ends, then rinse; repeat if you use heavy styling products\u003c\/li\u003e\n  \u003cli\u003epair with a hydrating conditioner to lock in moisture\u003c\/li\u003e\n  \u003cli\u003euse regularly as part of a curl care routine for consistent results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat specific ingredients deliver the benefits shoppers expect?\u003c\/h3\u003e\n\n\u003cp\u003eThe shampoo combines botanical extracts and plant proteins chosen for curl care: coconut milk for moisture, quinoa and rice proteins for resilience, flaxseed for slip and marula oil to help prevent split ends. Each component contributes to softness, shine and manageability without synthetic heavyweights.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ecoconut milk — nourishing vitamins and natural hydration\u003c\/li\u003e\n  \u003cli\u003equinoa \u0026amp; rice proteins — strengthen and support curl pattern\u003c\/li\u003e\n  \u003cli\u003eflaxseed — improves slip for easier detangling\u003c\/li\u003e\n  \u003cli\u003emarula oil — lightweight smoothing to reduce frizz and protect ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: earth Curl Care Shampoo is for people with wavy, curly and coily hair who want a gentle, hydrating cleanse that supports growth and shine without sulfates or heavy silicones. It suits both color-treated and natural textures and works well for anyone aiming to preserve moisture, reduce breakage and enhance curl definition in a daily or weekly care regimen.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua, Decyl Glucoside, Glycerin, Parfum, Glycol Stearate, Aloe Barbadensis Leaf Juice, Cocos Nucifera Fruit Juice, Marula Seed Oil, Linseed Seed Oil, Coconut Oil, Hydrolyzed Rice Protein, Hydrolyzed Quinoa, Salvia Hispanica Seed Extract, Citric Acid\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is earth Curl Care Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The sulfate-free formula is designed to gently cleanse without stripping color, and it contains botanicals that help preserve vibrancy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo on curly hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed based on oil and product buildup; many curl types find 1–3 times weekly works well, pairing with a conditioner each wash.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"earth","offers":[{"title":"Default Title","offer_id":51490247835881,"sku":"B0DMWPCHS6","price":55.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/earth-curl-care-shampoo-front-bottle.jpg?v=1783317600","url":"https:\/\/cervaaustralia.com\/products\/earth-curl-care-moisturizing-shampoo-for-curly-hair-sulfate-free-12-oz-hydrating-formula","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}