{"product_id":"e-l-f-soft-glam-satin-foundation-medium-buildable-coverage-satin-finish-20-light-cool","title":"e.l.f. Soft Glam Satin Foundation, Medium Buildable Coverage, Satin Finish — 20 Light Cool","description":"\u003cstrong\u003ee.l.f. Soft Glam Satin Foundation is a long-wear, medium coverage liquid foundation that creates a smooth, satin skin finish while remaining breathable and buildable.\u003c\/strong\u003e\n\n\u003cp\u003eThis lightweight, vegan formula blends skin-loving fruit extracts with a 1% Hydrating Hibiscus Complex to hydrate without heaviness. Designed to sit comfortably on dry, oily, and combination skin, the Soft Glam Satin Foundation offers a velvety, natural-looking coverage that layers easily from a skin-like base to fuller coverage without caking. The shade 20 Light Cool is crafted for fair complexions with cool undertones, delivering neutralized warmth and a soft, satin glow.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this foundation perform throughout a busy day?\u003c\/h3\u003e\n\u003cp\u003eThe formula is built for longevity: it resists sliding and keeps a satin appearance through daily activity while remaining breathable. It won’t cake as you build coverage, so you can touch up without a heavy finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLong-wear liquid base that stays put for hours\u003c\/li\u003e\n  \u003cli\u003eSatin finish that controls excess shine without mattifying completely\u003c\/li\u003e\n  \u003cli\u003eLightweight texture that layers smoothly\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic — designed to avoid pore-clogging\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of coverage and finish can I expect?\u003c\/h3\u003e\n\u003cp\u003eExpect true medium coverage out of the bottle that you can sheer out or build up for more coverage. The finish reads satin: soft, skin-like, and slightly luminous—neither flat matte nor glossy dewy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, buildable coverage ideal for concealing redness and evening tone\u003c\/li\u003e\n  \u003cli\u003eSatin finish that flatters in photos and real life alike\u003c\/li\u003e\n  \u003cli\u003eBlendable formula that pairs well with creams, powders, and setting sprays\u003c\/li\u003e\n  \u003cli\u003eApplies well with brush, sponge, or fingertips\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich skin types and concerns does it suit best?\u003c\/h3\u003e\n\u003cp\u003eThe Soft Glam Satin Foundation is formulated to be versatile: it works for dry, oily, and combination skin when paired with appropriate prep and setting. Hydrating extracts help combat dryness while the breathable base prevents an over-oily look on combination or oily skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating hibiscus complex plus fruit extracts support moisture balance\u003c\/li\u003e\n  \u003cli\u003eGood option for sensitive-prone skin seeking non-comedogenic formulas\u003c\/li\u003e\n  \u003cli\u003eLayerable texture makes it adaptable for different coverage needs\u003c\/li\u003e\n  \u003cli\u003eWorks well under powder to improve longevity for oilier skin types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy choose e.l.f. Soft Glam over other budget foundations?\u003c\/h3\u003e\n\u003cp\u003eThis foundation balances performance, skin-friendly ingredients, and ethical credentials at an accessible price point. With 36 shades in the Soft Glam range and vegan, Leaping Bunny–certified status, it’s positioned for both variety and conscientious shoppers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWide shade range to better match diverse skin tones\u003c\/li\u003e\n  \u003cli\u003eVegan, cruelty-free, and Leaping Bunny certified\u003c\/li\u003e\n  \u003cli\u003eInfused with gentle extracts rather than heavy silicones\u003c\/li\u003e\n  \u003cli\u003eAffordable without sacrificing blendability and finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? The e.l.f. Soft Glam Satin Foundation in 20 Light Cool is ideal for someone with a fair, cool-toned complexion who wants medium, adjustable coverage and a satin look that reads natural in photos and daylight. It’s a strong pick for shoppers seeking a friendly price point, ethical formulation, and a breathable foundation that layers without settling into fine lines. If you prefer a foundation that hydrates lightly, builds smoothly, and stays comfortable across different skin types, this product is designed with those priorities in mind.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua), Isododecane, Glycerin, Coco-Caprylate\/Caprate, Dimethicone, Propylene Glycol, Cetyl PEG\/PPG-10\/1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Silica, Boron Nitride, Dimethicone\/Vinyl Dimethicone Crosspolymer, Magnesium Stearate, Magnesium Sulfate, Phenoxyethanol, Disteardimonium Hectorite, PEG\/PPG-15\/15 Dimethicone, Trimethylsiloxysilicate, Diisostearyl Malate, Silica Dimethyl Silylate, Aluminum Hydroxide, Triethoxycaprylylsilane, Caprylyl Glycol, Ethylhexylglycerin, Erythritol, Hibiscus Sabdariffa Fruit Extract, Butylene Glycol, Lycium Chinense Fruit Extract, Psidium Guajava Fruit Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Hydroxyacetophenone May Contain: Titanium Dioxide (CI 77891), Yellow Iron Oxide (CI 77492), Red Iron Oxide (CI 77491), Black Iron Oxide (CI 77499)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this foundation suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated to be non-comedogenic with hydrating extracts, it’s gentle for many sensitive types, but check the ingredient label and patch-test if you have known allergies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I build this to full coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula layers well—apply in thin coats to build from medium to higher coverage without caking.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"e.l.f.","offers":[{"title":"Default Title","offer_id":51492424286441,"sku":"B0D3JDRFS3","price":55.97,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/elf-soft-glam-foundation-front-bottle_5e5926ec-58f1-4422-ae98-34ef00e465b4.jpg?v=1783362641","url":"https:\/\/cervaaustralia.com\/products\/e-l-f-soft-glam-satin-foundation-medium-buildable-coverage-satin-finish-20-light-cool","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}